In October 2022, the Bulgarian Parliament voted in favour of a new excise duty scheme which provides for only a “gradual increase” in tobacco duty. According to the new legislative regime, excise increases will be kept within a 5% limit year-on-year until 2026.
Bulgaria has the lowest levels of illicit tobacco trade in the EU and this favourable situation can be attributed almost entirely to the low unit prices of cigarettes, which remained the lowest in the EU at the end of the review period. During the fourth quarter of 2022, Bulgaria’s illicit tobacco trade fell to record low levels, despite the challenging geopolitical situation and the ongoing internal political crisis in Bulgaria.
The continuous, long-term migration from cigarette brands in lower price bands towards those in the mid-priced and premium segments is expected to accelerate in Bulgaria over the course of the forecast period. The expected “gradual increase” in the excise duty levied on cigarettes is set to result in only a marginal increase in the unit prices of cigarettes, within a range of BGN0.
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Understand the latest market trends and future growth opportunities for the Cigarettes industry in Bulgaria with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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RETAIL SALES OF DUTY PAID CIGARETTES The definition of cigarettes for the purposes of this study is duty-paid, machine manufactured white-stick products. This does not exclude brands of cigarettes that do not use white paper but it is designed to exclude the volume of non-machine manufactured products such as bidis/beedis (India) and papirosy (Russia), and other smoking products made with tobacco but that either do not resemble cigarettes as recognised in the US or Europe, or those that are not machine manufactured. The exclusion of these products is intended to give a more accurate picture of the "true" market for cigarettes and cigars which has been distorted in official statistics and published reports because of the inclusion of hybrid products. NB Please note that due to its central importance and integration into the industry mainstream, Indonesia’s market data does include hand-rolled kreteks DUTY-FREE sales are excluded from retail sales, as are herbal cigarettes. ILLICIT TRADE CIGARETTES Not included in retail sales, but split out separately in volume terms only. Defined as non-duty paid cigarettes (includes smuggled & counterfeit/fake products combined). Legitimate cross-border sales are considered duty-paid. Sales arising from a foreign national purchasing cheaper cigarettes in bulk in a neighbouring country for personal use and exported back are attributed to the country where the purchase is made (e.g. bulk cigarette sales by British nationals in France are attributed to France).See All of Our Definitions
This report originates from Passport, our Cigarettes research and analysis database.
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