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Country Report

Cigarettes in

Cigarettes in South Africa

21 pages, Jul 2018

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Younger generation of smokers to opt for e-cigarettes

Going forward, an increasing number of millennials are expected to embrace vapour products. The move will be partly driven by prevailing health and wellness trends, with many claiming such products to be healthier.

The impact of proposed regulations will be higher on cigarettes

With the government escalating anti-tobacco campaigns through restrictive policies, the impact is expected to exacerbate declining demand for cigarettes, due to its significant presence in South Africa compared to other tobacco products. An example of this is the proposed ban on smoking in public areas, with this zero-tolerance policy likely to force chain smokers to reduce their rate of smoking.

Smaller brands to give more attention to niche areas

In the wake of intensified competition from tobacco substitutes, local cigarette manufacturers are expected to diversify their offerings in term of flavours, stick size and smell concentration. Such activity will aim to attract niche targets such as lower-income female smokers.

COMPETITIVE LANDSCAPE

British American Tobacco challenged by tobacco market conditions

BAT continued to lose volume share in 2017 as tobacco market conditions deteriorated. The company was subject to intensified competition, with Phillip Morris International joining the vaping trend and encouraging smokers to switch to new-generation devices claimed in some quarters to be healthier.

Illicit versus cheap cigarettes: the lines are blurred

In the midst of declining retail volume, local manufacturers continued to gain momentum in 2017. This was thanks to the affordability of local brands, which attracted price-sensitive smokers who were trading down.

JT International sticks to cigarettes

JT International recorded steady volume growth in 2017 despite declining demand in legal cigarettes. The company’s performance was supported by strategic positioning, with JT International relying on product diversification to sustain its sales volume.

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Cigarettes Market Sample Report Cigarettes Market Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Cigarettes industry in South Africa with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Cigarettes industry in South Africa, our research will save you time and money while empowering you to make informed, profitable decisions.

The Cigarettes in South Africa market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Production, imports, and exports of finished cigarettes
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Cigarettes in South Africa?
What are the major brands in South Africa?
What is the legislative environment like in South Africa?
What are the rates of cigarette taxation in South Africa?
Do premium, mid-price or economy cigarettes dominate in South Africa?
What is the rate of illicit trade in South Africa?
How many smokers are there in the country?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Tobacco market research database.

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Cigarettes in South Africa - Category analysis

HEADLINES

PROSPECTS

Younger generation of smokers to opt for e-cigarettes

The impact of proposed regulations will be higher on cigarettes

Smaller brands to give more attention to niche areas

COMPETITIVE LANDSCAPE

British American Tobacco challenged by tobacco market conditions

Illicit versus cheap cigarettes: the lines are blurred

JT International sticks to cigarettes

TAXATION RATES

Table 1 Taxation and Duty Levies 2012-2017

Average cigarette pack price breakdown

Summary 1 Average Cigarette Pack Price Breakdown: Brand Examples

CATEGORY DATA

Table 2 Sales of Cigarettes: Volume 2012-2017
Table 3 Sales of Cigarettes by Category: Value 2012-2017
Table 4 Sales of Cigarettes: % Volume Growth 2012-2017
Table 5 Sales of Cigarettes by Category: % Value Growth 2012-2017
Table 6 Sales of Cigarettes by Tar Level: % Volume Breakdown 2012-2017
Table 7 Sales of Cigarettes by Price Band: % Volume Breakdown 2012-2017
Table 8 Sales of Cigarettes by Standard/Menthol/Capsule: % Volume Breakdown 2012-2017
Table 9 Sales of Cigarettes by Tobacco Type: % Volume Breakdown 2012-2017
Table 10 Sales of Filtered Cigarettes by Carbon vs Non-carbon: % Volume 2012-2017
Table 11 Sales of Cigarettes by Length: % Volume 2012-2017
Table 12 Sales of Cigarettes by Regular/Slim/Superslim/Microslim: % Volume 2012-2017
Table 13 Sales of Cigarettes by Pack Size: % Volume 2012-2017
Table 14 NBO Company Shares of Cigarettes: % Volume 2013-2017
Table 15 LBN Brand Shares of Cigarettes: % Volume 2014-2017
Table 16 Sales of Cigarettes by Distribution Format: % Volume 2012-2017
Table 17 Production, Imports and Exports of Cigarettes: Total Volume 2012-2017
Table 18 Illicit Trade Estimate of Cigarettes: Volume 2012-2017
Table 19 Forecast Sales of Cigarettes: Volume 2017-2022
Table 20 Forecast Sales of Cigarettes by Category: Value 2017-2022
Table 21 Forecast Sales of Cigarettes: % Volume Growth 2017-2022
Table 22 Forecast Sales of Cigarettes by Category: % Value Growth 2017-2022
Table 23 Forecast Sales of Cigarettes by Tar Level: % Volume 2017-2022
Table 24 Forecast Sales of Cigarettes by Price Band: % Volume Breakdown 2017-2022
Table 25 Forecast Sales of Cigarettes by Standard/Menthol/Capsule: % Volume Breakdown 2017-2022
Table 26 Forecast Sales of Cigarettes by Tobacco Type: % Volume Breakdown 2017-2022
Table 27 Forecast Sales of Filtered Cigarettes by Carbon vs Non-carbon: % Volume 2017-2022
Table 28 Forecast Sales of Cigarettes by Length: % Volume 2017-2022
Table 29 Forecast Sales of Cigarettes by Regular/Slim/Superslim/Microslim: % Volume 2017-2022
Table 30 Forecast Sales of Cigarettes by Pack Size: % Volume 2017-2022

Tobacco in South Africa - Industry Overview

EXECUTIVE SUMMARY

Retail volume shrinks as market conditions become more challenging

From traditional tobacco to new-generation products, the industry is transforming

British American continues losing volume share in cigarettes

Grocery retailers remain key sales outlets for tobacco products

Retail volume is expected to continue declining during the forecast period

OPERATING ENVIRONMENT

Legislation

Legislative overview
Summary 2 Legislation Summary at a Glance

Smoking prevalence

Plain packaging

Point-of-sale display bans

Smoking in public places

Flavoured tobacco product ban

“Reduced harm”

Electronic cigarettes

PRODUCTION/IMPORTS/EXPORTS

MARKET INDICATORS

Table 31 Number of Adult Smokers by Gender 2012-2017

MARKET DATA

Table 32 Sales of Tobacco by Category: Volume 2012-2017
Table 33 Sales of Tobacco by Category: Value 2012-2017
Table 34 Sales of Tobacco by Category: % Volume Growth 2012-2017
Table 35 Sales of Tobacco by Category: % Value Growth 2012-2017
Table 36 Forecast Sales of Tobacco by Category: Volume 2017-2022
Table 37 Forecast Sales of Tobacco by Category: Value 2017-2022
Table 38 Forecast Sales of Tobacco by Category: % Volume Growth 2017-2022
Table 39 Forecast Sales of Tobacco by Category: % Value Growth 2017-2022

Megatrends

Country Report

Cigarettes in South Africa

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Executive Summary

New Report Guarantee

PROSPECTS

Younger generation of smokers to opt for e-cigarettes

The impact of proposed regulations will be higher on cigarettes

Smaller brands to give more attention to niche areas

COMPETITIVE LANDSCAPE

British American Tobacco challenged by tobacco market conditions

Illicit versus cheap cigarettes: the lines are blurred

JT International sticks to cigarettes

Samples

Overview

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Samples: FAQs about samples

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Table of Contents

Cigarettes in South Africa - Category analysis

HEADLINES

PROSPECTS

Younger generation of smokers to opt for e-cigarettes

The impact of proposed regulations will be higher on cigarettes

Smaller brands to give more attention to niche areas

COMPETITIVE LANDSCAPE

British American Tobacco challenged by tobacco market conditions

Illicit versus cheap cigarettes: the lines are blurred

JT International sticks to cigarettes

TAXATION RATES

Average cigarette pack price breakdown

CATEGORY DATA

Tobacco in South Africa - Industry Overview

EXECUTIVE SUMMARY

Retail volume shrinks as market conditions become more challenging

From traditional tobacco to new-generation products, the industry is transforming

British American continues losing volume share in cigarettes

Grocery retailers remain key sales outlets for tobacco products

Retail volume is expected to continue declining during the forecast period

OPERATING ENVIRONMENT

Legislation

Smoking prevalence

Plain packaging

Point-of-sale display bans

Smoking in public places

Flavoured tobacco product ban

“Reduced harm”

Electronic cigarettes

PRODUCTION/IMPORTS/EXPORTS

MARKET INDICATORS

MARKET DATA

DEFINITIONS

SOURCES

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