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Country Report

Cigarettes in

Cigarettes in South Africa

Jun 2021

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

2020 IMPACT

Illicit trade puts mounting pressure on legitimate sales

In 2020, the illicit trade of cigarettes, following the ban on legitimate sales in 2020, increased to account for over 40% of the category. Even though there was a ban on sales of cigarettes in 2020, sales of cigarettes continued during this time.

Mid-Priced and Economy brands remained relevant

British American Tobacco (South Africa) Ltd continued to lead the cigarettes category but saw major declines in 2020 directly as a result of the tobacco sales ban and the growth of local players who sell their brands on the fringes of being considered legal. Peter Stuyvesant continued to be their top selling brand in mid-priced price platform, followed by Pall Mall in the economy price band.

Local players compete with multinational powerhouses

Gold Leaf Tobacco Corp Pty Ltd, the biggest local player, saw growth this year owing to strong brands in the economy price range, namely Chicago and RG. The latter was, arguably, the top selling brand during the national lockdown period in 2020.

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Cigarettes Market Sample Report Cigarettes Market Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Cigarettes industry in South Africa with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Cigarettes industry in South Africa, our research will save you time and money while empowering you to make informed, profitable decisions.

The Cigarettes in South Africa market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Production, imports, and exports of finished cigarettes
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Cigarettes in South Africa?
What are the major brands in South Africa?
What is the legislative environment like in South Africa?
What are the rates of cigarette taxation in South Africa?
Do premium, mid-price or economy cigarettes dominate in South Africa?
What is the rate of illicit trade in South Africa?
How many smokers are there in the country?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Tobacco market research database.

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Cigarettes in South Africa - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Illicit trade puts mounting pressure on legitimate sales

Mid-Priced and Economy brands remained relevant

Local players compete with multinational powerhouses

RECOVERY AND OPPORTUNITIES

Illicit trade enters the forecast period in a strong position

Down-trading to local brands set to benefit local players

Forecast looks bleak as stricter regulations will discourage consumers

TAXATION AND PRICING

Taxation rates

Summary 1 Taxation and Duty Levies 2015-2020

Average cigarette pack price breakdown

Summary 2 Average Cigarette Pack Price Breakdown: Brand Examples

CATEGORY DATA

Table 1 Sales of Cigarettes: Volume 2015-2020
Table 2 Sales of Cigarettes by Category: Value 2015-2020
Table 3 Sales of Cigarettes: % Volume Growth 2015-2020
Table 4 Sales of Cigarettes by Category: % Value Growth 2015-2020
Table 5 Sales of Cigarettes by Blend: % Volume 2015-2020
Table 6 Sales of Cigarettes by Standard/Menthol/Capsule: % Volume 2015-2020
Table 7 Sales of Cigarettes by Regular/Slim/Superslim/Microslim: % Volume 2015-2020
Table 8 Sales of Cigarettes by Pack Size: % Volume 2015-2020
Table 9 Sales of Cigarettes by Price Band: % Volume 2015-2020
Table 10 NBO Company Shares of Cigarettes: % Volume 2016-2020
Table 11 LBN Brand Shares of Cigarettes: % Volume 2017-2020
Table 12 Sales of Cigarettes by Distribution Format: % Volume 2015-2020
Table 13 Illicit Trade Estimate of Cigarettes: Volume 2015-2020
Table 14 Forecast Sales of Cigarettes: Volume 2020-2025
Table 15 Forecast Sales of Cigarettes by Category: Value 2020-2025
Table 16 Forecast Sales of Cigarettes: % Volume Growth 2020-2025
Table 17 Forecast Sales of Cigarettes by Category: % Value Growth 2020-2025
Table 18 Forecast Sales of Cigarettes by Blend: % Volume 2020-2025
Table 19 Forecast Sales of Cigarettes by Standard/Menthol/Capsule: % Volume 2020-2025
Table 20 Forecast Sales of Cigarettes by Regular/Slim/Superslim/Microslim: % Volume 2020-2025
Table 21 Forecast Sales of Cigarettes by Pack Size: % Volume 2020-2025
Table 22 Forecast Sales of Cigarettes by Price Band: % Volume 2020-2025

Tobacco in South Africa - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on tobacco

COVID-19 country impact

Company response

Retailing shift

What next for tobacco?

OPERATING ENVIRONMENT

Legislation

Legislative overview
Summary 3 Legislation Summary at a Glance

Minimum legal smoking age

Smoking prevalence

Tar levels

Health warnings

Plain packaging

Advertising and sponsorship

Point-of-sale display bans

Smoking in public places

Low ignition propensity (LIP) cigarette regulation

Flavoured tobacco product ban

Reduced harm

Vapour products

PRODUCTION/IMPORTS/EXPORTS

MARKET INDICATORS

Table 23 Number of Adult Smokers by Gender 2015-2020

MARKET DATA

Table 24 Sales of Tobacco by Category: Volume 2015-2020
Table 25 Sales of Tobacco by Category: Value 2015-2020
Table 26 Sales of Tobacco by Category: % Volume Growth 2015-2020
Table 27 Sales of Tobacco by Category: % Value Growth 2015-2020
Table 28 Forecast Sales of Tobacco by Category: Volume 2020-2025
Table 29 Forecast Sales of Tobacco by Category: Value 2020-2025
Table 30 Forecast Sales of Tobacco by Category: % Volume Growth 2020-2025
Table 31 Forecast Sales of Tobacco by Category: % Value Growth 2020-2025

Megatrends

Country Report

Cigarettes in South Africa

New Report Guarantee

Executive Summary

New Report Guarantee

2020 IMPACT

Illicit trade puts mounting pressure on legitimate sales

Mid-Priced and Economy brands remained relevant

Local players compete with multinational powerhouses

Samples

Overview

Why buy this report?

Samples: FAQs about samples

Want to find out more about this report?

Table of Contents

Cigarettes in South Africa - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Illicit trade puts mounting pressure on legitimate sales

Mid-Priced and Economy brands remained relevant

Local players compete with multinational powerhouses

RECOVERY AND OPPORTUNITIES

Illicit trade enters the forecast period in a strong position

Down-trading to local brands set to benefit local players

Forecast looks bleak as stricter regulations will discourage consumers

TAXATION AND PRICING

Taxation rates

Average cigarette pack price breakdown

CATEGORY DATA

Tobacco in South Africa - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on tobacco

COVID-19 country impact

Company response

Retailing shift

What next for tobacco?

OPERATING ENVIRONMENT

Legislation

Minimum legal smoking age

Smoking prevalence

Tar levels

Health warnings

Plain packaging

Advertising and sponsorship

Point-of-sale display bans

Smoking in public places

Low ignition propensity (LIP) cigarette regulation

Flavoured tobacco product ban

Reduced harm

Vapour products

PRODUCTION/IMPORTS/EXPORTS

MARKET INDICATORS

MARKET DATA

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

SOURCES

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