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Country Report

Cigarettes in

Cigarettes in Peru

Jun 2021

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

2020 IMPACT

Reoccurring tax hikes further negatively impacted cigarettes in 2020

Constant tax adjustments continued to negatively impact tobacco consumption in 2020. During 2020, the Peruvian government raised the per package tax on cigarettes by 7%, with a second raise already implemented at the beginning of 2021 as well.

Economic uncertainty led consumers to trade down

In light of the economic fallout of the pandemic, reduced spending power impacted demand in 2020 since many consumers were trading down to the cheaper alternatives or even illicit products. Indeed, there was a general consumer tendency to move towards lower-priced brands as a way to combat the successive price increases as well as the economic crisis.

Distribution through convenience stores increased

In light of COVID-19, convenience stores kept growing in presence in 2020, becoming a more and more important point of purchase for cigarettes. In this regard, Philip Morris Perú SA (PMI) is ahead of other players, being present in one of the most important convenience store chains in Peru, Tambo.

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Samples

Cigarettes Market Sample Report Cigarettes Market Sample Data

Overview

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Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Cigarettes industry in Peru with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Cigarettes industry in Peru, our research will save you time and money while empowering you to make informed, profitable decisions.

The Cigarettes in Peru market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Production, imports, and exports of finished cigarettes
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Cigarettes in Peru?
What are the major brands in Peru?
What is the legislative environment like in Peru?
What are the rates of cigarette taxation in Peru?
Do premium, mid-price or economy cigarettes dominate in Peru?
What is the rate of illicit trade in Peru?
How many smokers are there in the country?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Tobacco market research database.

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Cigarettes in Peru - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Reoccurring tax hikes further negatively impacted cigarettes in 2020

Economic uncertainty led consumers to trade down

Distribution through convenience stores increased

RECOVERY AND OPPORTUNITIES

Recovery will be slow in 2021 as economic factors continue forcing consumers to re-evaluate their purchasing decisions

Trading down likely to continue into the forecast period

Players will have to adapt to changing consumer mindsets

TAXATION AND PRICING

Taxation rates

Summary 1 Taxation and Duty Levies 2015-2020

Average cigarette pack price breakdown

Summary 2 Average Cigarette Pack Price Breakdown: Brand Examples

CATEGORY DATA

Table 1 Sales of Cigarettes: Volume 2015-2020
Table 2 Sales of Cigarettes by Category: Value 2015-2020
Table 3 Sales of Cigarettes: % Volume Growth 2015-2020
Table 4 Sales of Cigarettes by Category: % Value Growth 2015-2020
Table 5 Sales of Cigarettes by Blend: % Volume 2015-2020
Table 6 Sales of Cigarettes by Standard/Menthol/Capsule: % Volume 2015-2020
Table 7 Sales of Cigarettes by Regular/Slim/Superslim/Microslim: % Volume 2015-2020
Table 8 Sales of Cigarettes by Pack Size: % Volume 2015-2020
Table 9 Sales of Cigarettes by Price Band: % Volume 2015-2020
Table 10 NBO Company Shares of Cigarettes: % Volume 2016-2020
Table 11 LBN Brand Shares of Cigarettes: % Volume 2017-2020
Table 12 Sales of Cigarettes by Distribution Format: % Volume 2015-2020
Table 13 Illicit Trade Estimate of Cigarettes: Volume 2015-2020
Table 14 Forecast Sales of Cigarettes: Volume 2020-2025
Table 15 Forecast Sales of Cigarettes by Category: Value 2020-2025
Table 16 Forecast Sales of Cigarettes: % Volume Growth 2020-2025
Table 17 Forecast Sales of Cigarettes by Category: % Value Growth 2020-2025
Table 18 Forecast Sales of Cigarettes by Blend: % Volume 2020-2025
Table 19 Forecast Sales of Cigarettes by Standard/Menthol/Capsule: % Volume 2020-2025
Table 20 Forecast Sales of Cigarettes by Regular/Slim/Superslim/Microslim: % Volume 2020-2025
Table 21 Forecast Sales of Cigarettes by Pack Size: % Volume 2020-2025
Table 22 Forecast Sales of Cigarettes by Price Band: % Volume 2020-2025

Tobacco in Peru - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on tobacco

COVID-19 country impact

Company response

Retailing shift

What next for tobacco?

OPERATING ENVIRONMENT

Legislation

Legislative overview
Summary 3 Legislation Summary at a Glance

Minimum legal smoking age

Smoking prevalence

Tar levels

Health warnings

Plain packaging

Advertising and sponsorship

Point-of-sale display bans

Smoking in public places

Low ignition propensity (LIP) cigarette regulation

Flavoured tobacco product ban

Reduced harm

Vapour products

PRODUCTION/IMPORTS/EXPORTS

MARKET INDICATORS

Table 23 Number of Adult Smokers by Gender 2015-2020

MARKET DATA

Table 24 Sales of Tobacco by Category: Volume 2015-2020
Table 25 Sales of Tobacco by Category: Value 2015-2020
Table 26 Sales of Tobacco by Category: % Volume Growth 2015-2020
Table 27 Sales of Tobacco by Category: % Value Growth 2015-2020
Table 28 Forecast Sales of Tobacco by Category: Volume 2020-2025
Table 29 Forecast Sales of Tobacco by Category: Value 2020-2025
Table 30 Forecast Sales of Tobacco by Category: % Volume Growth 2020-2025
Table 31 Forecast Sales of Tobacco by Category: % Value Growth 2020-2025

Megatrends

Country Report

Cigarettes in Peru

New Report Guarantee

Executive Summary

New Report Guarantee

2020 IMPACT

Reoccurring tax hikes further negatively impacted cigarettes in 2020

Economic uncertainty led consumers to trade down

Distribution through convenience stores increased

Samples

Overview

Why buy this report?

Samples: FAQs about samples

Want to find out more about this report?

Table of Contents

Cigarettes in Peru - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Reoccurring tax hikes further negatively impacted cigarettes in 2020

Economic uncertainty led consumers to trade down

Distribution through convenience stores increased

RECOVERY AND OPPORTUNITIES

Recovery will be slow in 2021 as economic factors continue forcing consumers to re-evaluate their purchasing decisions

Trading down likely to continue into the forecast period

Players will have to adapt to changing consumer mindsets

TAXATION AND PRICING

Taxation rates

Average cigarette pack price breakdown

CATEGORY DATA

Tobacco in Peru - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on tobacco

COVID-19 country impact

Company response

Retailing shift

What next for tobacco?

OPERATING ENVIRONMENT

Legislation

Minimum legal smoking age

Smoking prevalence

Tar levels

Health warnings

Plain packaging

Advertising and sponsorship

Point-of-sale display bans

Smoking in public places

Low ignition propensity (LIP) cigarette regulation

Flavoured tobacco product ban

Reduced harm

Vapour products

PRODUCTION/IMPORTS/EXPORTS

MARKET INDICATORS

MARKET DATA

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

SOURCES

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