Spirits in Japan

Spirits in Japan - Category analysis

HEADLINES

PROSPECTS

Whiskies remains stand-out category

White spirits follows the success of whisky, and craft gin is on the rise

Shochu struggles but shochu cocktail, Lemon Sour, gains popularity

COMPETITIVE LANDSCAPE

Suntory retains the lead

Takara Shuzo Co Ltd follows Suntory

CATEGORY BACKGROUND

Vodka, gin, other blended Scotch whisky, dark rum and white rum price band methodology

Summary 1 Benchmark Brands 2017

CATEGORY DATA

Table 1 Sales of Spirits by Category: Total Volume 2012- 2017
Table 2 Sales of Spirits by Category: Total Value 2012-2017
Table 3 Sales of Spirits by Category: % Total Volume Growth 2012-2017
Table 4 Sales of Spirits by Category: % Total Value Growth 2012-2017
Table 5 Sales of Spirits by Off-trade vs On-trade: Volume 2012-2017
Table 6 Sales of Spirits by Off-trade vs On-trade: Value 2012-2017
Table 7 Sales of Spirits by Off-trade vs On-trade: % Volume Growth 2012-2017
Table 8 Sales of Spirits by Off-trade vs On-trade: % Value Growth 2012-2017
Table 9 Sales of Dark Rum by Price Platform: % Total Volume 2012-2017
Table 10 Sales of White Rum by Price Platform: % Total Volume 2012-2017
Table 11 Sales of Other Blended Scotch Whisky by Price Platform: % Total Volume 2012-2017
Table 12 Sales of English Gin by Price Platform: % Total Volume 2012-2017
Table 13 Sales of Vodka by Price Platform: % Total Volume 2012-2017
Table 14 Sales of Vodka by Flavoured vs Non-flavoured: % Total Volume 2012-2017
Table 15 GBO Company Shares of Spirits: % Total Volume 2013-2017
Table 16 NBO Company Shares of Spirits: % Total Volume 2013-2017
Table 17 LBN Brand Shares of Spirits: % Total Volume 2014-2017
Table 18 Forecast Sales of Spirits by Category: Total Volume 2017-2022
Table 19 Forecast Sales of Spirits by Category: Total Value 2017-2022
Table 20 Forecast Sales of Spirits by Category: % Total Volume Growth 2017-2022
Table 21 Forecast Sales of Spirits by Category: % Total Value Growth 2017-2022

Alcoholic Drinks in Japan - Industry Overview

EXECUTIVE SUMMARY

Stagnation with pockets of growth

Diversified consumer demand blurring lines

Domestic manufacturers remained dominant in 2017

Supermarkets and convenience stores increase share

Legislation amendments are the key to future development

MARKET BACKGROUND

Legislation

Legal purchasing age and legal drinking age
Drink driving
Advertising
Smoking ban
Opening hours
On-trade establishments
Table 22 Number of On-trade Establishments by Type 2012-2017

TAXATION AND DUTY LEVIES

Table 23 Taxation and Duty Levies on Alcoholic Drinks 2017

OPERATING ENVIRONMENT

Contraband/parallel trade

Duty free

Cross-border/private imports

NEW KEY PRODUCT LAUNCHES

Summary 2 Key New Product Developments 2017/2018

MARKET INDICATORS

Table 24 Retail Consumer Expenditure on Alcoholic Drinks 2012-2017

MARKET DATA

Table 25 Sales of Alcoholic Drinks by Category: Total Volume 2012-2017
Table 26 Sales of Alcoholic Drinks by Category: Total Value 2012-2017
Table 27 Sales of Alcoholic Drinks by Category: % Total Volume Growth 2012-2017
Table 28 Sales of Alcoholic Drinks by Category: % Total Value Growth 2012-2017
Table 29 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Volume 2017
Table 30 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Value 2017
Table 31 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Volume 2017
Table 32 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Value 2017
Table 33 GBO Company Shares of Alcoholic Drinks: % Total Volume 2013-2017
Table 34 Distribution of Alcoholic Drinks by Format: % Off-trade Value 2012-2017
Table 35 Distribution of Alcoholic Drinks by Format and Category: % Off-trade Volume 2017
Table 36 Forecast Sales of Alcoholic Drinks by Category: Total Volume 2017-2022
Table 37 Forecast Sales of Alcoholic Drinks by Category: Total Value 2017-2022
Table 38 Forecast Sales of Alcoholic Drinks by Category: % Total Volume Growth 2017-2022
Table 39 Forecast Sales of Alcoholic Drinks by Category: % Total Value Growth 2017-2022

DEFINITIONS

SOURCES

Summary 3 Research Sources

---