Euromonitor International
- Item successfully added to cart!
  
  Your cart is empty
  
  View Cart Check Out

Country Report

Wipes in

Wipes in Slovenia

Mar 2021

US$990

Add to cart Pay by invoice

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

2020 IMPACT

Increased demand for hygienic wipes due to COVID-19 boosts category sales

General purpose wipes and home care wipes and floor cleaning systems each registered a strong performance during 2020, pushing the overall performance of wipes as demand for products that can help consumers to hygienically clean and sanitise their homes took off at the peak of the COVID-19 pandemic. This also applied to intimate wipes, facial cleansing wipes and deodorant wipes, all of which rode the wave of increased demand that emerged from the COVID-19 situation during the year.

Low birth rate and relative maturity put pressure on sales of baby wipes

Baby wipes registered a muted sales performance in 2020 and this was a reflection of the moderate growth that was registered in the category throughout the review period. The underperformance of baby wipes in comparison with other wipes categories can be attributed to two main factors.

Rising income levels continue to support demand for wipes in general

Slovenia’s strong economic performance in recent years is one of the most important factors that continued to support sales of wipes in Slovenia during the review period. Indeed, the economic pressures created by the COVID-19 pandemic during 2020 were not enough to push category growth rates into the negative as wage levels continued to rise in Slovenia in real terms during the year.

Files are delivered directly into your account within a few minutes of purchase.

Samples

Wipes Market Sample Report Wipes Market Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

Samples: FAQs about samples

Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Wipes industry in Slovenia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Wipes industry in Slovenia, our research will save you time and money while empowering you to make informed, profitable decisions.

The Wipes in Slovenia market research report includes:

Analysis of key supply-side and demand trends
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Wipes in Slovenia?
What are the major brands in Slovenia?
What is the biggest category within household care wipes?
What are the key new product launches in the wipes market?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Tissue and Hygiene market research database.

Want to find out more about this report?

Request more information

Wipes in Slovenia - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Increased demand for hygienic wipes due to COVID-19 boosts category sales

Low birth rate and relative maturity put pressure on sales of baby wipes

Rising income levels continue to support demand for wipes in general

RECOVERY AND OPPORTUNITIES

A very moderate performance expected as sales normalise after COVID-19

Corporate social responsibility to become increasingly crucial in wipes marketing

The return of mass tourism and need for greater convenience to spur sales growth

CATEGORY DATA

Table 1 Retail Sales of Wipes by Category: Value 2015-2020
Table 2 Retail Sales of Wipes by Category: % Value Growth 2015-2020
Table 3 NBO Company Shares of Retail Wipes: % Value 2016-2020
Table 4 LBN Brand Shares of Retail Wipes: % Value 2017-2020
Table 5 Forecast Retail Sales of Wipes by Category: Value 2020-2025
Table 6 Forecast Retail Sales of Wipes by Category: % Value Growth 2020-2025

Tissue and Hygiene in Slovenia - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on tissue and hygiene

COVID-19 country impact

Company response

Retailing shift

What next for tissue and hygiene?

MARKET INDICATORS

Table 7 Birth Rates 2015-2020
Table 8 Infant Population 2015-2020
Table 9 Female Population by Age 2015-2020
Table 10 Total Population by Age 2015-2020
Table 11 Households 2015-2020
Table 12 Forecast Infant Population 2020-2025
Table 13 Forecast Female Population by Age 2020-2025
Table 14 Forecast Total Population by Age 2020-2025
Table 15 Forecast Households 2020-2025

MARKET DATA

Table 16 Retail Sales of Tissue and Hygiene by Category: Value 2015-2020
Table 17 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2015-2020
Table 18 NBO Company Shares of Retail Tissue and Hygiene: % Value 2016-2020
Table 19 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2017-2020
Table 20 Penetration of Private Label in Retail Tissue and Hygiene by Category: % Value 2015-2020
Table 21 Distribution of Retail Tissue and Hygiene by Format: % Value 2015-2020
Table 22 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2020
Table 23 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2020-2025
Table 24 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2020-2025

Megatrends

Country Report

Wipes in Slovenia

New Report Guarantee

Executive Summary

New Report Guarantee

2020 IMPACT

Increased demand for hygienic wipes due to COVID-19 boosts category sales

Low birth rate and relative maturity put pressure on sales of baby wipes

Rising income levels continue to support demand for wipes in general

Samples

Overview

Why buy this report?

Samples: FAQs about samples

Want to find out more about this report?

Table of Contents

Wipes in Slovenia - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Increased demand for hygienic wipes due to COVID-19 boosts category sales

Low birth rate and relative maturity put pressure on sales of baby wipes

Rising income levels continue to support demand for wipes in general

RECOVERY AND OPPORTUNITIES

A very moderate performance expected as sales normalise after COVID-19

Corporate social responsibility to become increasingly crucial in wipes marketing

The return of mass tourism and need for greater convenience to spur sales growth

CATEGORY DATA

Tissue and Hygiene in Slovenia - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on tissue and hygiene

COVID-19 country impact

Company response

Retailing shift

What next for tissue and hygiene?

MARKET INDICATORS

MARKET DATA

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

SOURCES

Why buy this report?

Want to find out more about this report?

Recently Viewed

Complete Catalogue

Country Reports

Strategy Reports

Recently Viewed

Complete Catalogue

Country Reports

Strategy Reports