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Country Report

Bath and Shower in

Bath and Shower in the United Kingdom

26 pages, May 2018

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Ongoing demand for holistic wellbeing extends to bath and shower

Demand for brands offering a luxury wellness experience at home will continue over the forecast period with this trend also being represented in bath foams and bath oils, both of which are growing in popularity. Moreover, megatrends that are currently impacting the overall beauty and personal care market are also likely to continue influencing bath and shower.

Despite growth of discounters, premiumisation continues to raise quality standards

Discounters is likely to continue growing in retail value across the bath and shower category, even though consumers shop for these types of products via a variety of outlets, including grocery retailers and beauty specialist retailers. In response, brands are likely to continue to tier their product offering by premiumising certain ranges in order to drive growth.

Despite decline in bath liquids in bath additives, bath bombs, salts and fizzers is set to grow

Bath bombs, salts and fizzers continue to experience significant growth. Moreover, Lush is set to launch a subscription bath bomb service for UK consumers, reflecting shifting retail channel patterns.

COMPETITIVE LANDSCAPE

Unilever leads bath and shower followed by PZ Cussons

Unilever continues to lead the bath and shower category with leading brands Radox, Lynx, Dove and Simple. PZ Cussons maintained second position with its Imperial Leather, Carex and Original Source brands.

L’Oréal sells The Body Shop to Natura Cosmeticos SAS

The Body Shop Ltd was sold by L’Oréal to Natura Cosmeticos SAS in 2017 as the core values of Natura Cosmeticos and The Body Shop are more aligned, which will enable The Body Shop to focus on its brand DNA and sustainability agenda. This is likely to provide The Body Shop with a boost as it will expose it to emerging markets globally.

Companies focusing on bath additives perform well

Lush, Neal’s Yard Remedies and L’Occitane all grew in 2017 as products that provide a luxury wellness experience at home, especially bath additive products, continue to increase in popularity. Lush has recently focused on its corporate social responsibility agenda by promising to offer a living wage to all of its staff.

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Bath and Shower Market Sample Report Bath and Shower Market Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Bath and Shower industry in United Kingdom with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Bath and Shower industry in United Kingdom, our research will save you time and money while empowering you to make informed, profitable decisions.

The Bath and Shower in United Kingdom market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Bath and Shower in United Kingdom?
What are the major brands in United Kingdom?
How are sales of private label products evolving?
What is the importance of intimate washes in the overall category context?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Beauty and Personal Care market research database.

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Bath and Shower in the United Kingdom - Category analysis

HEADLINES

PROSPECTS

Ongoing demand for holistic wellbeing extends to bath and shower

Despite growth of discounters, premiumisation continues to raise quality standards

Despite decline in bath liquids in bath additives, bath bombs, salts and fizzers is set to grow

COMPETITIVE LANDSCAPE

Unilever leads bath and shower followed by PZ Cussons

L’Oréal sells The Body Shop to Natura Cosmeticos SAS

Companies focusing on bath additives perform well

CATEGORY DATA

Table 1 Sales of Bath and Shower by Category: Value 2012-2017
Table 2 Sales of Bath and Shower by Category: % Value Growth 2012-2017
Table 3 Sales of Bath and Shower by Premium vs Mass: % Value 2012-2017
Table 4 NBO Company Shares of Bath and Shower: % Value 2013-2017
Table 5 LBN Brand Shares of Bath and Shower: % Value 2014-2017
Table 6 LBN Brand Shares of Premium Bath and Shower: % Value 2014-2017
Table 7 Forecast Sales of Bath and Shower by Category: Value 2017-2022
Table 8 Forecast Sales of Bath and Shower by Category: % Value Growth 2017-2022
Table 9 Forecast Sales of Bath and Shower by Premium vs Mass: % Value 2017-2022

Beauty and Personal Care in the United Kingdom - Industry Overview

EXECUTIVE SUMMARY

Savvier and more adventurous consumers help to shape the beauty and personal care landscape

Premium beauty benefits from Brexit in the short term

Global players sustain their market lead

New product developments influenced by four main drivers

Despite Brexit uncertainty, abundant opportunities remain for beauty and personal care

MARKET DATA

Table 10 Sales of Beauty and Personal Care by Category: Value 2012-2017
Table 11 Sales of Beauty and Personal Care by Category: % Value Growth 2012-2017
Table 12 GBO Company Shares of Beauty and Personal Care: % Value 2013-2017
Table 13 NBO Company Shares of Beauty and Personal Care: % Value 2013-2017
Table 14 LBN Brand Shares of Beauty and Personal Care: % Value 2014-2017
Table 15 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2012-2017
Table 16 Distribution of Beauty and Personal Care by Format: % Value 2012-2017
Table 17 Distribution of Beauty and Personal Care by Format and Category: % Value 2017
Table 18 Forecast Sales of Beauty and Personal Care by Category: Value 2017-2022
Table 19 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2017-2022

Megatrends

Country Report

Bath and Shower in the United Kingdom

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Executive Summary

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PROSPECTS

Ongoing demand for holistic wellbeing extends to bath and shower

Despite growth of discounters, premiumisation continues to raise quality standards

Despite decline in bath liquids in bath additives, bath bombs, salts and fizzers is set to grow

COMPETITIVE LANDSCAPE

Unilever leads bath and shower followed by PZ Cussons

L’Oréal sells The Body Shop to Natura Cosmeticos SAS

Companies focusing on bath additives perform well

Samples

Overview

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Samples (FAQs about samples):

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Table of Contents

Bath and Shower in the United Kingdom - Category analysis

HEADLINES

PROSPECTS

Ongoing demand for holistic wellbeing extends to bath and shower

Despite growth of discounters, premiumisation continues to raise quality standards

Despite decline in bath liquids in bath additives, bath bombs, salts and fizzers is set to grow

COMPETITIVE LANDSCAPE

Unilever leads bath and shower followed by PZ Cussons

L’Oréal sells The Body Shop to Natura Cosmeticos SAS

Companies focusing on bath additives perform well

CATEGORY DATA

Beauty and Personal Care in the United Kingdom - Industry Overview

EXECUTIVE SUMMARY

Savvier and more adventurous consumers help to shape the beauty and personal care landscape

Premium beauty benefits from Brexit in the short term

Global players sustain their market lead

New product developments influenced by four main drivers

Despite Brexit uncertainty, abundant opportunities remain for beauty and personal care

MARKET DATA

SOURCES

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