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Learn moreFeb 2021
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Home care has been responding exceptionally well to the newly arisen circumstances, benefitting from the central role it plays in mitigating the risk of infection of COVID-19 and consumers have responded by developing more hygiene-centric lifestyles.
On 17 March, the country closed its land, air and sea borders to travellers and banned mass gatherings, including for collective prayers. On 23 March, total lockdown was imposed in the prefecture of Blida, near Algiers, the initial focal point of the epidemic in Algeria.
Domestic players adapted to COVID-19 and increasing price sensitivity by switching focus to cheaper brands and also producing larger product sizes, which are generally cheaper per unit. There was also stockpiling of products such as surface care and bleach, particularly early in lockdown, and this led to shortages, especially in more isolated parts of the country and local companies increased production in order to maintain supply.
Unlike many other countries across the world, there was no surge in e-commerce due to COVID-19 in Algeria, as the infrastructure is not sufficiently developed yet for online shopping.
In general, current value growth will continue on the same trajectory as the review period. However, it is expected that part of this growth will be driven by inflation and volume growth will actually be lower over the forecast period than over the review period, as consumers become increasingly price sensitive due to the continuing economic toll of COVID-19.
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Overview
Discover the latest market trends and uncover sources of future market growth for the Home Care industry in Algeria with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Home Care industry in Algeria, our research will save you time and money while empowering you to make informed, profitable decisions.
When you purchase this report, you also get the data and the content from these category reports in Algeria for free:
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This industry report originates from Passport, our Home Care market research database.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.