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Home Care in Ethiopia

February 2020
USD 2,650
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Overview:

Understand the latest market trends and future growth opportunities for the Home Care industry in Ethiopia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.

Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.

Data and analysis in this report provides further detailed coverage dedicated to the following key categories, where applicable:

  • Air Care
  • Bleach
  • Dishwashing
  • Home Insecticides
  • Laundry Care
  • Polishes
  • Surface Care
  • Toilet Care

If you're in the Home Care industry in Ethiopia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.

The Home Care in Ethiopia report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volume and value sizes, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent research methodology, conducted in-country

This report answers:

  • What is the market size of Home Care in Ethiopia?
  • Which are the leading brands in Home Care in Ethiopia?
  • How are products distributed in Home Care in Ethiopia?
  • How is the rise of e-commerce changing the retail and competitive landscape?
  • How has COVID-19 impacted demand? Where have sales increased due to stockpiling amidst national lockdown?
  • How have enforced home seclusion and social distancing measures following COVID-19 changed usage patterns for Home Care products?
  • Where is future growth expected to be most dynamic?
  • How important will sustainability and recycling be in generating future growth?

Home Care in Ethiopia

EXECUTIVE SUMMARY

Country insight
Socioeconomic trends
Logistics/infrastructure
Chart 1 Home Care: Traditional Grocery Retailer (a) Chart 2 Home Care: Traditional Grocery Retailer (b)

MARKET DATA

Table 1 Sales of Home Care by Category: Value 2014-2019 Table 2 Sales of Home Care by Category: % Value Growth 2014-2019 Table 3 NBO Company Shares of Home Care: % Value 2015-2019 Table 4 LBN Brand Shares of Home Care: % Value 2016-2019 Table 5 Distribution of Home Care by Format: % Value 2014-2019 Table 6 Distribution of Home Care by Format and Category: % Value 2019 Table 7 Forecast Sales of Home Care by Category: Value 2019-2024 Table 8 Forecast Sales of Home Care by Category: % Value Growth 2019-2024

LAUNDRY CARE

Prospects
Competitive Landscape
Chart 3 Laundry Care: Independent Small Grocer Chart 4 Laundry Care: Supermarket
Category Data
Table 9 Sales of Laundry Care by Category: Value 2014-2019 Table 10 Sales of Laundry Care by Category: % Value Growth 2014-2019 Table 11 Sales of Laundry Detergents by Category: Value 2014-2019 Table 12 Sales of Laundry Detergents by Category: % Value Growth 2014-2019 Table 13 NBO Company Shares of Laundry Care: % Value 2015-2019 Table 14 LBN Brand Shares of Laundry Care: % Value 2016-2019 Table 15 Forecast Sales of Laundry Care by Category: Value 2019-2024 Table 16 Forecast Sales of Laundry Care by Category: % Value Growth 2019-2024

DISHWASHING

Prospects
Competitive Landscape
Chart 5 Dishwashing: Independent Small Grocer Chart 6 Dishwashing: Supermarket
Category Data
Table 17 Sales of Dishwashing by Category: Value 2014-2019 Table 18 Sales of Dishwashing by Category: % Value Growth 2014-2019 Table 19 NBO Company Shares of Dishwashing: % Value 2015-2019 Table 20 LBN Brand Shares of Dishwashing: % Value 2016-2019 Table 21 Forecast Sales of Dishwashing by Category: Value 2019-2024 Table 22 Forecast Sales of Dishwashing by Category: % Value Growth 2019-2024

SURFACE CARE

Prospects
Competitive Landscape
Chart 7 Surface Care: Traditional Grocery Retailer Chart 8 Surface Care: Supermarket
Category Data
Table 23 Sales of Surface Care by Category: Value 2014-2019 Table 24 Sales of Surface Care by Category: % Value Growth 2014-2019 Table 25 NBO Company Shares of Surface Care: % Value 2015-2019 Table 26 LBN Brand Shares of Surface Care: % Value 2016-2019 Table 27 Forecast Sales of Surface Care by Category: Value 2019-2024 Table 28 Forecast Sales of Surface Care by Category: % Value Growth 2019-2024

BLEACH

Prospects
Competitive Landscape
Chart 9 Bleach: Independent Small Grocer Chart 10 Bleach: Supermarket
Category Data
Table 29 Sales of Bleach: Value 2014-2019 Table 30 Sales of Bleach: % Value Growth 2014-2019 Table 31 NBO Company Shares of Bleach: % Value 2015-2019 Table 32 LBN Brand Shares of Bleach: % Value 2016-2019 Table 33 Forecast Sales of Bleach: Value 2019-2024 Table 34 Forecast Sales of Bleach: % Value Growth 2019-2024

TOILET CARE

Prospects
Competitive Landscape
Chart 11 Toilet Care: Traditional Grocery Retailer Chart 12 Toilet Care: Supermarket
Category Data
Table 35 Sales of Toilet Care by Category: Value 2014-2019 Table 36 Sales of Toilet Care by Category: % Value Growth 2014-2019 Table 37 NBO Company Shares of Toilet Care: % Value 2015-2019 Table 38 LBN Brand Shares of Toilet Care: % Value 2016-2019 Table 39 Forecast Sales of Toilet Care by Category: Value 2019-2024 Table 40 Forecast Sales of Toilet Care by Category: % Value Growth 2019-2024

POLISHES

Prospects
Competitive Landscape
Chart 13 Polishes: Traditional Grocery Retailer Chart 14 Polishes: Supermarket
Category Data
Table 41 Sales of Polishes by Category: Value 2014-2019 Table 42 Sales of Polishes by Category: % Value Growth 2014-2019 Table 43 NBO Company Shares of Polishes: % Value 2015-2019 Table 44 LBN Brand Shares of Polishes: % Value 2016-2019 Table 45 Forecast Sales of Polishes by Category: Value 2019-2024 Table 46 Forecast Sales of Polishes by Category: % Value Growth 2019-2024

AIR CARE

Prospects
Competitive Landscape
Chart 15 Air Care: Independent Small Grocer Chart 16 Air Care: Supermarket
Category Data
Table 47 Sales of Air Care by Category: Value 2014-2019 Table 48 Sales of Air Care by Category: % Value Growth 2014-2019 Table 49 NBO Company Shares of Air Care: % Value 2015-2019 Table 50 LBN Brand Shares of Air Care: % Value 2016-2019 Table 51 Forecast Sales of Air Care by Category: Value 2019-2024 Table 52 Forecast Sales of Air Care by Category: % Value Growth 2019-2024

HOME INSECTICIDES

Prospects
Competitive Landscape
Chart 17 Home Insecticides: Traditional Grocery Retailer Chart 18 Home Insecticides: Supermarket
Category Data
Table 53 Sales of Home Insecticides by Category: Value 2014-2019 Table 54 Sales of Home Insecticides by Category: % Value Growth 2014-2019 Table 55 NBO Company Shares of Home Insecticides: % Value 2015-2019 Table 56 LBN Brand Shares of Home Insecticides: % Value 2016-2019 Table 57 Forecast Sales of Home Insecticides by Category: Value 2019-2024 Table 58 Forecast Sales of Home Insecticides by Category: % Value Growth 2019-2024
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Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This report originates from Passport, our Home Care research and analysis database.

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