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Juice in Egypt

April 2021
USD 990
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Overview:

Understand the latest market trends and future growth opportunities for the Juice industry in Egypt with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.

Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.

If you're in the Juice industry in Egypt, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.

The Juice in Egypt report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volume and value sizes, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent research methodology, conducted in-country

This report answers:

  • What is the market size of Juice in Egypt?
  • To what extent are health considerations impacting consumption of Juice in Egypt?
  • How are changing social attitudes and legislation (eg sugar tax) reshaping demand and consumption?
  • How are changing demographics (for example, an ageing or predominantly young population) determining consumption of Juice in Egypt?
  • Which are the leading brands in Juice in Egypt?
  • What potential exists for multinational or domestic soft drinks companies to expand in Egypt?
  • How are products distributed in Juice in Egypt?
  • How is the rise of e-commerce changing the retail and competitive landscape?
  • How have home seclusion and social distancing measures following COVID-19 impacted sales of Juice?
  • How are sustainability issues, such as environmentally-friendly packaging, legislation on recyclability, or the amount of plastic in bottles, impacting the soft drinks industry?
  • Where is future growth expected to be most dynamic?

Juice in Egypt - Category analysis

KEY DATA FINDINGS

2020 IMPACT

High inflation deters customers as both on-trade and off-trade sales decline
Juice drinks continues to dominate juice as awareness of nectars remains low
Beyti for Tropicana and Juhayna continue to lead fragmented competitive landscape in juice

RECOVERY AND OPPORTUNITIES

Juice to post a gradual recovery in both off-trade and on-trade as health and wellness trends boost 100% juice
Beyti and Juhayna continue to battle for lead position with marketing their main weapon
Exports are set to increase over the forecast period, as off-trade and on-trade value growth remains substantial

CATEGORY DATA

Table 1 Off-trade Sales of Juice by Category: Volume 2015-2020 Table 2 Off-trade Sales of Juice by Category: Value 2015-2020 Table 3 Off-trade Sales of Juice by Category: % Volume Growth 2015-2020 Table 4 Off-trade Sales of Juice by Category: % Value Growth 2015-2020 Table 5 Leading Flavours for Off-trade 100% Juice: % Volume 2015-2020 Table 6 Leading Flavours for Off-trade Juice Drinks (up to 24% Juice): % Volume 2015-2020 Table 7 Leading Flavours for Off-trade Nectars (25-99% Juice): % Volume 2015-2020 Table 8 NBO Company Shares of Off-trade Juice: % Volume 2016-2020 Table 9 LBN Brand Shares of Off-trade Juice: % Volume 2017-2020 Table 10 NBO Company Shares of Off-trade Juice: % Value 2016-2020 Table 11 LBN Brand Shares of Off-trade Juice: % Value 2017-2020 Table 12 Forecast Off-trade Sales of Juice by Category: Volume 2020-2025 Table 13 Forecast Off-trade Sales of Juice by Category: Value 2020-2025 Table 14 Forecast Off-trade Sales of Juice by Category: % Volume Growth 2020-2025 Table 15 Forecast Off-trade Sales of Juice by Category: % Value Growth 2020-2025

Soft Drinks in Egypt - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on soft drinks
COVID-19 country impact
Company response
Retailing shift
Foodservice vs retail split
What next for soft drinks?
Chart 1 Soft Drinks Off-Trade Volume Sales Growth Scenarios: 2018-2025 Chart 2 Soft Drinks On-Trade Volume Sales Growth Scenarios: 2018-2025 Chart 3 Soft Drinks Impact of Drivers on Off-Trade Volume Sales: 2017-2025 Chart 4 Soft Drinks Impact of Drivers on On-Trade Volume Sales: 2017-2025

MARKET DATA

Table 16 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2015-2020 Table 17 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2015-2020 Table 18 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2015-2020 Table 19 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2015-2020 Table 20 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2019 Table 21 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2019 Table 22 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2019 Table 23 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2019 Table 24 Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2015-2020 Table 25 Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2015-2020 Table 26 Off-trade Sales of Soft Drinks by Category: Value 2015-2020 Table 27 Off-trade Sales of Soft Drinks by Category: % Value Growth 2015-2020 Table 28 Sales of Soft Drinks by Total Fountain On-trade: Volume 2015-2020 Table 29 Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2015-2020 Table 30 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2016-2020 Table 31 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2017-2020 Table 32 NBO Company Shares of Off-trade Soft Drinks: % Value 2016-2020 Table 33 LBN Brand Shares of Off-trade Soft Drinks: % Value 2017-2020 Table 34 Distribution of Off-trade Soft Drinks (as sold) by Format: % Volume 2015-2020 Table 35 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2020 Table 36 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2020-2025 Table 37 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2020-2025 Table 38 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2020-2025 Table 39 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2020-2025 Table 40 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2020-2025 Table 41 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2020-2025 Table 42 Forecast Off-trade Sales of Soft Drinks by Category: Value 2020-2025 Table 43 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2020-2025 Table 44 Forecast Sales of Soft Drinks by Total Fountain On-trade: Volume 2020-2025 Table 45 Forecast Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2020-2025

APPENDIX

Fountain sales in Egypt
Trends

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

SOURCES

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  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This report originates from Passport, our Juice research and analysis database.

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