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Learn moreSep 2020
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Skin care continued to record strong growth in 2019, boosted by population growth, increasing incomes and rising demand for value-added products. In addition, the emerging middle class, characterised by young urban consumers seeking sophistication, is also boosting growth.
Despite the controversy over the potentially dangerous ingredients contained in certain skin lightening products, urban young females continue to trust popular brands, with claims of skin lightening in 48-72 hours. These products have been experiencing rising sales in all distribution channels.
Les Laboratoires Biopharma maintained its strong lead in skin care in 2019. The company has worked particularly hard at increasing its visibility at modern grocery retailers, at the same time as maintaining its strong position in outdoor markets.
Sales of skin care are now expected to grow by 3% in 2020 at constant 2019 prices in light of the impact of COVID-19. This compares to the 7% rise forecast for 2020 during research conducted at the end of 2019 before the spread of COVID-19.
All skin care products will record a worse value performance in 2020 due to COVID-19 than they did a year earlier in 2019, with many recording declining sales at constant 2019 prices, including mass hand care.
In 2021, skin care will again underperform the forecast period predictions made during our research conducted at the end of 2019, before the spread of COVID-19. However, skin care growth rates will then move back in line with the previous forecasts from 2022.
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Overview
Discover the latest market trends and uncover sources of future market growth for the Skin Care industry in Cameroon with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Skin Care industry in Cameroon, our research will save you time and money while empowering you to make informed, profitable decisions.
The Skin Care in Cameroon market research report includes:
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Why buy this report?
This industry report originates from Passport, our Beauty and Personal Care market research database.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.