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Country Report

Skin Care in

Skin Care in Uruguay

19 pages, May 2018

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Facial care remains largest area in value terms

Facial care products are considered to be very traditional in Uruguay and are well-known by all consumers. The majority of these products are purchased by middle and high income consumers since they are not considered to be essential for every day hygiene.

Natural products, a new trend in skin care

In recent years, there has been a shift towards using more natural products in all areas. As a result, skin care producers are starting to launch more natural brands.

Demographic trends fuel sales of anti-ageing products

Younger people are increasingly using skin care products, which are perceived as protecting the skin. In addition, many older consumers see these products as being a necessity for keeping their skin as young looking as possible.

COMPETITIVE LANDSCAPE

L’Oréal maintains leading position in skin care

L’Oréal remained the comfortable leader in skin care over the review period in Uruguay. Many of the company’s brands are specially known for their skin care properties and are recognised as quality products.

Reputation for quality attracts consumers

Brands such as La Roche-Posay, Vichy and Lancôme are known as premium products, offering exceptional quality but expensive prices. Many consumers, especially from middle and high income groups, are willing to spend more on these products since they trust the quality and consider skin care to be important.

Continuous focus on new product development

L’Oréal is continuously launching new products, with its portfolio growing further. In recent years, L’Oréal launched new specific facial care products such as masks and micellar water, which are considered a new trend in the country.

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Samples

Skin Care Market Sample Report Skin Care Market Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Skin Care industry in Uruguay with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Skin Care industry in Uruguay, our research will save you time and money while empowering you to make informed, profitable decisions.

The Skin Care in Uruguay market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Skin Care in Uruguay?
What are the major brands in Uruguay?
In which facial care category are skin whitening benefits most pronounced?
How are sales of mass versus premium anti-agers evolving?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Beauty and Personal Care market research database.

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Skin Care in Uruguay - Category analysis

HEADLINES

PROSPECTS

Facial care remains largest area in value terms

Natural products, a new trend in skin care

Demographic trends fuel sales of anti-ageing products

COMPETITIVE LANDSCAPE

L’Oréal maintains leading position in skin care

Reputation for quality attracts consumers

Continuous focus on new product development

CATEGORY DATA

Table 1 Sales of Skin Care by Category: Value 2012-2017
Table 2 Sales of Skin Care by Category: % Value Growth 2012-2017
Table 3 NBO Company Shares of Skin Care: % Value 2013-2017
Table 4 LBN Brand Shares of Skin Care: % Value 2014-2017
Table 5 LBN Brand Shares of Premium Skin Care: % Value 2014-2017
Table 6 Forecast Sales of Skin Care by Category: Value 2017-2022
Table 7 Forecast Sales of Skin Care by Category: % Value Growth 2017-2022

Beauty and Personal Care in Uruguay - Industry Overview

EXECUTIVE SUMMARY

Uruguayan consumers starting to try new products

Increasing quality of mass products

International companies lead beauty and personal care

Natural products venturing into Uruguayan market

Growth prospects vary strongly

MARKET DATA

Table 8 Sales of Beauty and Personal Care by Category: Value 2012-2017
Table 9 Sales of Beauty and Personal Care by Category: % Value Growth 2012-2017
Table 10 GBO Company Shares of Beauty and Personal Care: % Value 2013-2017
Table 11 NBO Company Shares of Beauty and Personal Care: % Value 2013-2017
Table 12 LBN Brand Shares of Beauty and Personal Care: % Value 2014-2017
Table 13 Distribution of Beauty and Personal Care by Format: % Value 2012-2017
Table 14 Distribution of Beauty and Personal Care by Format and Category: % Value 2017
Table 15 Forecast Sales of Beauty and Personal Care by Category: Value 2017-2022
Table 16 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2017-2022

Megatrends

Country Report

Skin Care in Uruguay

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Facial care remains largest area in value terms

Natural products, a new trend in skin care

Demographic trends fuel sales of anti-ageing products

COMPETITIVE LANDSCAPE

L’Oréal maintains leading position in skin care

Reputation for quality attracts consumers

Continuous focus on new product development

Samples

Overview

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Samples (FAQs about samples):

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Table of Contents

Skin Care in Uruguay - Category analysis

HEADLINES

PROSPECTS

Facial care remains largest area in value terms

Natural products, a new trend in skin care

Demographic trends fuel sales of anti-ageing products

COMPETITIVE LANDSCAPE

L’Oréal maintains leading position in skin care

Reputation for quality attracts consumers

Continuous focus on new product development

CATEGORY DATA

Beauty and Personal Care in Uruguay - Industry Overview

EXECUTIVE SUMMARY

Uruguayan consumers starting to try new products

Increasing quality of mass products

International companies lead beauty and personal care

Natural products venturing into Uruguayan market

Growth prospects vary strongly

MARKET DATA

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