With consumers becoming more knowledgeable about ingredients in beauty products and their usage, brands are focusing on derma-clinical developments to meet their expectations. Consumers are educating themselves about the ingredients in beauty products, and they understand the fundamental usage of many different ingredients.
Traditionally, Mother’s Day and anniversary sales were peak seasons for sales of skin care products, with consumers making bulk purchases during these periods. However, during the pandemic, it was observed that some consumers had already purchased enough products during anniversary sales, and did not purchase as much during these sales and for Mother’s Day, also suggesting that overall skin care routines were less diligent, and volume sales decreased.
Rising environmental awareness and sustainable certifications have been seen in Taiwan. The global pandemic changed the consumer landscape, with people’s consciousness of sustainable consumption reaching new levels.
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Understand the latest market trends and future growth opportunities for the Skin Care industry in Taiwan with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Skin Care industry in Taiwan, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This is the aggregation of facial care, body care, hand care and skin care sets/kits.See All of Our Definitions
This report originates from Passport, our Skin Care research and analysis database.
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