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Country Report

Fragrances in

Fragrances in India

Apr 2021

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

2020 IMPACT

Even after lockdown, as non-essential products, fragrances are not prioritised

After seeing solid retail volume growth and double-digit current value growth for most of the review period, in 2020 fragrances turned to significant decline by both measures. In fact, fragrances was one of the beauty and personal care categories most negatively impacted by the arrival of the COVID-19 pandemic in the country in 2020.

Premium fragrances suffers a stronger decline due to consumer caution

The premium segment took a bigger hit than the mass segment in fragrances in 2020, for two main reasons. First, consumers who were looking to trade up from mass/masstige to premium brands did not do so in 2020 due to uncertainty about their incomes amidst the pandemic.

Titan performs well thanks to its accessibly-priced French fragrance Skinn

Baccarose Perfumes & Beauty Products maintained its lead in overall fragrances in 2020, mainly due to the wide range of brands it promotes in the country, with Versace, Hugo Boss and Armani accounting for the highest sales in this year. However, with most of its brands having a presence in premium fragrances, and only a few in the mass segment, the company suffered from the more dynamic decline of premium fragrances in 2020, seeing a notable fall in its value share.

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Fragrances Market Sample Report Fragrances Market Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Fragrances industry in India with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Fragrances industry in India, our research will save you time and money while empowering you to make informed, profitable decisions.

The Fragrances in India market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Fragrances in India?
What are the major brands in India?
What pricing movements are seen across premium and mass fragrances?
What are the key product development trends?
How are sales of unisex fragrances performing?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Beauty and Personal Care market research database.

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Fragrances in India - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Even after lockdown, as non-essential products, fragrances are not prioritised

Premium fragrances suffers a stronger decline due to consumer caution

Titan performs well thanks to its accessibly-priced French fragrance Skinn

RECOVERY AND OPPORTUNITIES

Return to growth in 2021, although sales not set to reach pre-COVID-19 levels

Restrictions on travel likely to lead to more purchases in the country

Challenge to fragrances from illegal sales

CATEGORY DATA

Table 1 Sales of Fragrances by Category: Value 2015-2020
Table 2 Sales of Fragrances by Category: % Value Growth 2015-2020
Table 3 NBO Company Shares of Fragrances: % Value 2016-2020
Table 4 LBN Brand Shares of Fragrances: % Value 2017-2020
Table 5 LBN Brand Shares of Premium Men's Fragrances: % Value 2017-2020
Table 6 LBN Brand Shares of Premium Women's Fragrances: % Value 2017-2020
Table 7 Forecast Sales of Fragrances by Category: Value 2020-2025
Table 8 Forecast Sales of Fragrances by Category: % Value Growth 2020-2025

Beauty and Personal Care in India - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on beauty and personal care

COVID-19 country impact

Company response

Retailing shift

What next for beauty and personal care?

Chart 1 Beauty and Personal Care Value Sales Growth Scenarios: 2018-2025
Chart 2 Beauty and Personal Care Impact of Soft Drivers on Value Sales: 2017-2025

MARKET DATA

Table 9 Sales of Beauty and Personal Care by Category: Value 2015-2020
Table 10 Sales of Beauty and Personal Care by Category: % Value Growth 2015-2020
Table 11 GBO Company Shares of Beauty and Personal Care: % Value 2016-2020
Table 12 NBO Company Shares of Beauty and Personal Care: % Value 2016-2020
Table 13 LBN Brand Shares of Beauty and Personal Care: % Value 2017-2020
Table 14 Distribution of Beauty and Personal Care by Format: % Value 2015-2020
Table 15 Distribution of Beauty and Personal Care by Format and Category: % Value 2020
Table 16 Forecast Sales of Beauty and Personal Care by Category: Value 2020-2025
Table 17 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2020-2025

Megatrends

Country Report

Fragrances in India

New Report Guarantee

Executive Summary

New Report Guarantee

2020 IMPACT

Even after lockdown, as non-essential products, fragrances are not prioritised

Premium fragrances suffers a stronger decline due to consumer caution

Titan performs well thanks to its accessibly-priced French fragrance Skinn

Samples

Overview

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Samples (FAQs about samples):

Want to find out more about this report?

Table of Contents

Fragrances in India - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Even after lockdown, as non-essential products, fragrances are not prioritised

Premium fragrances suffers a stronger decline due to consumer caution

Titan performs well thanks to its accessibly-priced French fragrance Skinn

RECOVERY AND OPPORTUNITIES

Return to growth in 2021, although sales not set to reach pre-COVID-19 levels

Restrictions on travel likely to lead to more purchases in the country

Challenge to fragrances from illegal sales

CATEGORY DATA

Beauty and Personal Care in India - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on beauty and personal care

COVID-19 country impact

Company response

Retailing shift

What next for beauty and personal care?

MARKET DATA

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

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