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Country Report

Fragrances in

Fragrances in France

Apr 2021

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

2020 IMPACT

Lockdowns and lack of tourists negatively impact sales of fragrances

The two lockdowns in 2020, imposing the closures of non-essential stores including beauty specialist retailers (such as Sephora, Marionnaud, Nocibé, and Yves Rocher), brand-name stores (like Chanel and Guerlain), and department stores, significantly impacted sales of fragrances. Consumers generally prefer to buy in-store as this provides them with the opportunity to smell and sample different products.

Premium fragrance kits/sets mitigate damage through timely celebration occasions whilst mass fragrances continue to record poor sales

Despite the lack of foreign tourists, premium fragrance kits/sets will perform the best in 2020 thanks to Mother's Day and Father's Day, which occur in late-May and late-June, respectively. These two events were celebrated shortly after the end of the spring lockdown when non-essential in-store retailing channels re-opened, and consumers were keen to make the most of the end of the stay-at-home measures.

Boost for e-commerce as consumers seek special discounts and players focus on online promotions and launches

E-commerce performed unusually well in fragrances in 2020, notably during the end-of-year celebrations (a period which typically comprises a large part of the category’s yearly turnover). These celebrations took place during the second 2020 lockdown while consumers were confined to their homes.

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Fragrances Market Sample Report Fragrances Market Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

Samples (FAQs about samples):

Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Fragrances industry in France with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Fragrances industry in France, our research will save you time and money while empowering you to make informed, profitable decisions.

The Fragrances in France market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Fragrances in France?
What are the major brands in France?
What pricing movements are seen across premium and mass fragrances?
What are the key product development trends?
How are sales of unisex fragrances performing?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Beauty and Personal Care market research database.

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Fragrances in France - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Lockdowns and lack of tourists negatively impact sales of fragrances

Premium fragrance kits/sets mitigate damage through timely celebration occasions whilst mass fragrances continue to record poor sales

Boost for e-commerce as consumers seek special discounts and players focus on online promotions and launches

RECOVERY AND OPPORTUNITIES

Prospect of super-premium fragrances to depend upon the return of tourism; smaller bottle sizes to become more popular

E-commerce expected to rise strongly as COVID-19 accelerates existing trend

Sustainability to gain importance and influence future player innovations

CATEGORY DATA

Table 1 Sales of Fragrances by Category: Value 2015-2020
Table 2 Sales of Fragrances by Category: % Value Growth 2015-2020
Table 3 NBO Company Shares of Fragrances: % Value 2016-2020
Table 4 LBN Brand Shares of Fragrances: % Value 2017-2020
Table 5 LBN Brand Shares of Premium Men's Fragrances: % Value 2017-2020
Table 6 LBN Brand Shares of Premium Women's Fragrances: % Value 2017-2020
Table 7 Forecast Sales of Fragrances by Category: Value 2020-2025
Table 8 Forecast Sales of Fragrances by Category: % Value Growth 2020-2025

Beauty and Personal Care in France - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on beauty and personal care

COVID-19 country impact

Company response

Retailing shift

What next for beauty and personal care?

Chart 1 Beauty and Personal Care Value Sales Growth Scenarios: 2018-2025
Chart 2 Beauty and Personal Care Impact of Soft Drivers on Value Sales: 2017-2025

MARKET DATA

Table 9 Sales of Beauty and Personal Care by Category: Value 2015-2020
Table 10 Sales of Beauty and Personal Care by Category: % Value Growth 2015-2020
Table 11 GBO Company Shares of Beauty and Personal Care: % Value 2016-2020
Table 12 NBO Company Shares of Beauty and Personal Care: % Value 2016-2020
Table 13 LBN Brand Shares of Beauty and Personal Care: % Value 2017-2020
Table 14 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2015-2020
Table 15 Distribution of Beauty and Personal Care by Format: % Value 2015-2020
Table 16 Distribution of Beauty and Personal Care by Format and Category: % Value 2020
Table 17 Forecast Sales of Beauty and Personal Care by Category: Value 2020-2025
Table 18 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2020-2025

Megatrends

Country Report

Fragrances in France

New Report Guarantee

Executive Summary

New Report Guarantee

2020 IMPACT

Lockdowns and lack of tourists negatively impact sales of fragrances

Premium fragrance kits/sets mitigate damage through timely celebration occasions whilst mass fragrances continue to record poor sales

Boost for e-commerce as consumers seek special discounts and players focus on online promotions and launches

Samples

Overview

Why buy this report?

Samples (FAQs about samples):

Want to find out more about this report?

Table of Contents

Fragrances in France - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Lockdowns and lack of tourists negatively impact sales of fragrances

Premium fragrance kits/sets mitigate damage through timely celebration occasions whilst mass fragrances continue to record poor sales

Boost for e-commerce as consumers seek special discounts and players focus on online promotions and launches

RECOVERY AND OPPORTUNITIES

Prospect of super-premium fragrances to depend upon the return of tourism; smaller bottle sizes to become more popular

E-commerce expected to rise strongly as COVID-19 accelerates existing trend

Sustainability to gain importance and influence future player innovations

CATEGORY DATA

Beauty and Personal Care in France - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on beauty and personal care

COVID-19 country impact

Company response

Retailing shift

What next for beauty and personal care?

MARKET DATA

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

SOURCES

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