Fragrances in Latvia

June 2022
USD 1,195
Request More Information

Delivery:

Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).

Overview:

Understand the latest market trends and future growth opportunities for the Fragrances industry in Latvia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.

Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.

If you're in the Fragrances industry in Latvia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.

The Fragrances in Latvia report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volume and value sizes, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent research methodology, conducted in-country

This report answers:

  • What is the market size of Fragrances in Latvia?
  • Which are the leading brands in Latvia?
  • How are products distributed in Latvia?
  • To what extent is e-commerce changing the retail environment and consumer demand?
  • How are sales of mass versus premium beauty products evolving?
  • Which products are seeing rising demand in the wake of COVID-19?
  • Why are changing lifestyles and consumer behaviour patterns stimulating growth of some categories but not others?
  • How is the macroeconomic environment shaping demand?
  • Where is future growth expected to be most dynamic?

Fragrances in Latvia - Category analysis

KEY DATA FINDINGS

2021 DEVELOPMENTS

Fragrances rebound with strong growth in 2021, but full recovery still a little way off
E-commerce now accounts for more than a quarter of fragrances sales
Leading players benefit from the shift to premium brands, while direct sellers offer value-for-money prices

PROSPECTS AND OPPORTUNITIES

Growth will slow after the initial rebound from the pandemic-induced sales decline
Further shift to e-commerce anticipated as consumers seek convenience, wide choice and competitive prices
Demographic and social trends expected to slow sales growth in fragrances

CATEGORY DATA

Table 1 Sales of Fragrances by Category: Value 2016-2021 Table 2 Sales of Fragrances by Category: % Value Growth 2016-2021 Table 3 NBO Company Shares of Fragrances: % Value 2017-2021 Table 4 LBN Brand Shares of Fragrances: % Value 2018-2021 Table 5 LBN Brand Shares of Premium Men's Fragrances: % Value 2018-2021 Table 6 LBN Brand Shares of Premium Women's Fragrances: % Value 2018-2021 Table 7 Forecast Sales of Fragrances by Category: Value 2021-2026 Table 8 Forecast Sales of Fragrances by Category: % Value Growth 2021-2026

Beauty and Personal Care in Latvia - Industry Overview

EXECUTIVE SUMMARY

Beauty and personal care in 2021: The big picture
2021 key trends
Competitive landscape
Retailing developments
What next for beauty and personal care?

MARKET DATA

Table 9 Sales of Beauty and Personal Care by Category: Value 2016-2021 Table 10 Sales of Beauty and Personal Care by Category: % Value Growth 2016-2021 Table 11 GBO Company Shares of Beauty and Personal Care: % Value 2017-2021 Table 12 NBO Company Shares of Beauty and Personal Care: % Value 2017-2021 Table 13 LBN Brand Shares of Beauty and Personal Care: % Value 2018-2021 Table 14 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2016-2021 Table 15 Distribution of Beauty and Personal Care by Format: % Value 2016-2021 Table 16 Distribution of Beauty and Personal Care by Format and Category: % Value 2021 Table 17 Forecast Sales of Beauty and Personal Care by Category: Value 2021-2026 Table 18 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2021-2026

DISCLAIMER

SOURCES

Summary 1 Research Sources
The following categories and subcategories are included:

Fragrances

    • Premium Men's Fragrances
    • Premium Women's Fragrances
    • Premium Unisex Fragrances
    • Premium Fragrance Sets/Kits
    • Mass Men's Fragrances
    • Mass Women's Fragrances
    • Mass Unisex Fragrances
    • Mass Fragrance Sets/Kits

Fragrances

This is the aggregation of men's, women's and unisex mass and premium fragrances as well as fragrances sets/kits. The distinction between mass market and premium is normally price and label/positioning (mass fragrances rarely carry a designer label) and distribution. Also includes hair fragrances with a primary function of making hair smell good and not to be confused with hair oil and other styling/conditioning products with hair fragrances, whose primary function is to either condition or style over fragrance.

See All of Our Definitions
Share:

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This report originates from Passport, our Fragrances research and analysis database.

NEW REPORT GUARANTEE

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE! Home Page