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Country Report

Fragrances in

Fragrances in Ireland

20 pages, May 2018

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Demand expected to continue over the forecast period

Fragrances is expected to register positive retail value growth over the forecast period, broadly in line with that of the review period. There will continue to be demand for fragrances, particularly premium fragrances as consumers see this as the most attainable means of purchasing a designer product.

Premium likely to outperform mass fragrances

Premium fragrances products are expected to outperform their mass counterparts. Premium men’s and women’s fragrances are expected to have similar growth levels.

Currency fluctuations expected to affect short-term retail value growth

Brexit is a significant challenge facing the category in the coming years. Phase one of the Brexit negotiations finished at the end of 2017 but uncertainty remains regarding the Irish border, particularly if the UK leaves the EU Customs Union as anticipated.

COMPETITIVE LANDSCAPE

Coty Ireland Ltd continues to innovate and maintains its leading position

Coty Ireland Ltd remained the leading player in 2017. The company’s sales fell slightly but due to the acquisition of several brands from Procter & Gamble in 2016 it remained the leader.

Innovation drives retail value growth in both premium men’s and women’s fragrances

There were several new innovations in 2017, notably the introduction of an eau de toilette version of Dolce & Gabbana The One by new brand owner Shiseido Ltd. The launch of this product provided a more affordable price point for consumers.

Lack of demand for celebrity fragrances in 2017

Celebrity fragrances were not as formidable as they once were but still attracted consumers. One Direction was the last significant launch in the category several years ago.

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Samples

Fragrances Market Sample Report Fragrances Market Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

Samples (FAQs about samples):

Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Fragrances industry in Ireland with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Fragrances industry in Ireland, our research will save you time and money while empowering you to make informed, profitable decisions.

The Fragrances in Ireland market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Fragrances in Ireland?
What are the major brands in Ireland?
What pricing movements are seen across premium and mass fragrances?
What are the key product development trends?
How are sales of unisex fragrances performing?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Beauty and Personal Care market research database.

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Fragrances in Ireland - Category analysis

HEADLINES

PROSPECTS

Demand expected to continue over the forecast period

Premium likely to outperform mass fragrances

Currency fluctuations expected to affect short-term retail value growth

COMPETITIVE LANDSCAPE

Coty Ireland Ltd continues to innovate and maintains its leading position

Innovation drives retail value growth in both premium men’s and women’s fragrances

Lack of demand for celebrity fragrances in 2017

CATEGORY DATA

Table 1 Sales of Fragrances by Category: Value 2012-2017
Table 2 Sales of Fragrances by Category: % Value Growth 2012-2017
Table 3 NBO Company Shares of Fragrances: % Value 2013-2017
Table 4 LBN Brand Shares of Fragrances: % Value 2014-2017
Table 5 LBN Brand Shares of Premium Men's Fragrances: % Value 2014-2017
Table 6 LBN Brand Shares of Premium Women's Fragrances: % Value 2014-2017
Table 7 Forecast Sales of Fragrances by Category: Value 2017-2022
Table 8 Forecast Sales of Fragrances by Category: % Value Growth 2017-2022

Beauty and Personal Care in Ireland - Industry Overview

EXECUTIVE SUMMARY

Disposable income levels rising and benefiting sales of beauty and personal care

An Post’s AddressPal eases cross-border shopping

L’Oréal (UK) Ltd is the leading player with strength in both premium and mass

Innovation remains a key driver of growth

Sales set to continue to grow despite the challenge of Brexit

MARKET DATA

Table 9 Sales of Beauty and Personal Care by Category: Value 2012-2017
Table 10 Sales of Beauty and Personal Care by Category: % Value Growth 2012-2017
Table 11 GBO Company Shares of Beauty and Personal Care: % Value 2013-2017
Table 12 NBO Company Shares of Beauty and Personal Care: % Value 2013-2017
Table 13 LBN Brand Shares of Beauty and Personal Care: % Value 2014-2017
Table 14 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2012-2017
Table 15 Distribution of Beauty and Personal Care by Format: % Value 2012-2017
Table 16 Distribution of Beauty and Personal Care by Format and Category: % Value 2017
Table 17 Forecast Sales of Beauty and Personal Care by Category: Value 2017-2022
Table 18 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2017-2022

Megatrends

Country Report

Fragrances in Ireland

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Demand expected to continue over the forecast period

Premium likely to outperform mass fragrances

Currency fluctuations expected to affect short-term retail value growth

COMPETITIVE LANDSCAPE

Coty Ireland Ltd continues to innovate and maintains its leading position

Innovation drives retail value growth in both premium men’s and women’s fragrances

Lack of demand for celebrity fragrances in 2017

Samples

Overview

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Samples (FAQs about samples):

Want to find out more about this report?

Table of Contents

Fragrances in Ireland - Category analysis

HEADLINES

PROSPECTS

Demand expected to continue over the forecast period

Premium likely to outperform mass fragrances

Currency fluctuations expected to affect short-term retail value growth

COMPETITIVE LANDSCAPE

Coty Ireland Ltd continues to innovate and maintains its leading position

Innovation drives retail value growth in both premium men’s and women’s fragrances

Lack of demand for celebrity fragrances in 2017

CATEGORY DATA

Beauty and Personal Care in Ireland - Industry Overview

EXECUTIVE SUMMARY

Disposable income levels rising and benefiting sales of beauty and personal care

An Post’s AddressPal eases cross-border shopping

L’Oréal (UK) Ltd is the leading player with strength in both premium and mass

Innovation remains a key driver of growth

Sales set to continue to grow despite the challenge of Brexit

MARKET DATA

SOURCES

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