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Country Report

Alcoholic Drinks in

Alcoholic Drinks in Bosnia and Herzegovina

Sep 2020

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Executive Summary

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If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

COVID-19 impact on alcoholic drinks

COVID-19 emerged in the Balkans during the first half of March 2020, prompting governments across the region to place restrictions on the ability of their citizens to gather socially outside of the home. This has certainly applied in Bosnia and Herzegovina, with the horeca industry brought to a standstill by the government-mandated closure of all public meeting spaces for an extended period from the middle of March.

COVID-19 country impact

A state of emergency was introduced on 17 March, with a curfew imposed from 2000-0500hrs. Borders were closed on 25 March.

A steady performance for alcoholic drinks, with traditional products to the fore

2019 saw rising demand across all categories of alcohol drinks in Bosnia and Herzegovina, with sales rising across both the on-trade and off-trade channels in all categories. Rising demand can be attributed mainly to rising income levels and the increasing sophistication of consumers.

Domestic and regional beer brewers continue to dominate sales in volume terms

The dominant position of beer in Bosnia and Herzegovina’s alcoholic drinks industry means that the list of leading players at industry level is heavily dominated by beer breweries. The leading international players continue to control the biggest regional breweries, offering popular regional brands originating mainly from Serbia and Croatia, which limits the ability of domestic brands to generate strong sales.

A strong recovery and return to moderate positive growth slated for alcoholic drinks

Bosnia and Herzegovina alcoholic drinks industry is expected to recover strongly from the significant sales declines that are expected across all categories over the course of 2020 due to the impact of the COVID-19 pandemic. Although some categories are expected to take up to three years to return to pre-COVID-19 sales levels, it is anticipated that consumption levels will rebound fully before giving way to the moderate and steadily positive sales growth that was in evidence in all categories prior to the onset of COVID-19 before the end of the forecast period.

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Alcoholic Drinks Sample Report Alcoholic Drinks Data Sample Report

Overview

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Overview

Discover the latest market trends and uncover sources of future market growth for the Alcoholic Drinks industry in Bosnia and Herzegovina with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Alcoholic Drinks industry in Bosnia and Herzegovina, our research will save you time and money while empowering you to make informed, profitable decisions.

When you purchase this report, you also get the data and the content from these category reports in Bosnia and Herzegovina for free:

The Alcoholic Drinks in Bosnia and Herzegovina market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Alcoholic Drinks in Bosnia and Herzegovina?
What are the major brands in Bosnia and Herzegovina?
Have there been any alcoholic drinks legislative changes over the past 12 months?
How is the alcoholic drinks industry affected by the recession?
What is consumed more; beer, wine or spirits?
What have been the key trends seen in new product developments?
Do alcoholic drinks consumers want value for money or added value?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Alcoholic Drinks market research database.

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Alcoholic Drinks in Bosnia and Herzegovina

EXECUTIVE SUMMARY

COVID-19 impact on alcoholic drinks

COVID-19 country impact

A steady performance for alcoholic drinks, with traditional products to the fore

Domestic and regional beer brewers continue to dominate sales in volume terms

A strong recovery and return to moderate positive growth slated for alcoholic drinks

MARKET BACKGROUND

Legislation

Legal purchasing age and legal drinking age
Drink driving
Advertising
Smoking ban
Opening hours
On-trade establishments

TAXATION AND DUTY LEVIES

Summary 1 Taxation and Duty Levies on Alcoholic Drinks 2019

OPERATING ENVIRONMENT

Contraband/parallel trade

Duty free

Cross-border/private imports

KEY NEW PRODUCT LAUNCHES

Outlook

MARKET INDICATORS

Table 1 Retail Consumer Expenditure on Alcoholic Drinks 2014-2019

MARKET DATA

Table 2 Sales of Alcoholic Drinks by Category: Total Volume 2014-2019
Table 3 Sales of Alcoholic Drinks by Category: Total Value 2014-2019
Table 4 Sales of Alcoholic Drinks by Category: % Total Volume Growth 2014-2019
Table 5 Sales of Alcoholic Drinks by Category: % Total Value Growth 2014-2019
Table 6 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Volume 2019
Table 7 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Value 2019
Table 8 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Volume 2019
Table 9 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Value 2019
Table 10 GBO Company Shares of Alcoholic Drinks: % Total Volume 2015-2019
Table 11 Distribution of Alcoholic Drinks by Format: % Off-trade Value 2014-2019
Table 12 Distribution of Alcoholic Drinks by Format and by Category: % Off-trade Volume 2019
Table 13 Forecast Sales of Alcoholic Drinks by Category: Total Volume 2019-2024
Table 14 Forecast Sales of Alcoholic Drinks by Category: Total Value 2019-2024
Table 15 Forecast Sales of Alcoholic Drinks by Category: % Total Volume Growth 2019-2024
Table 16 Forecast Sales of Alcoholic Drinks by Category: % Total Value Growth 2019-2024

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

SOURCES

Summary 2 Research Sources

Beer in Bosnia and Herzegovina

HEADLINES

PRE-COVID-19 PERFORMANCE

The image of beer as a healthy beverage underpins category sales

Craft beer sees growth despite remaining underdeveloped

Major players turn to new product development and social responsibility campaigns

2020 AND BEYOND

COVID-19 impact

Affected products within beer

Recovery and opportunities

CATEGORY BACKGROUND

Summary 3 Lager by Price Band 2019
Table 17 Number of Breweries 2014-2019

CATEGORY DATA

Table 18 Sales of Beer by Category: Total Volume 2014-2019
Table 19 Sales of Beer by Category: Total Value 2014-2019
Table 20 Sales of Beer by Category: % Total Volume Growth 2014-2019
Table 21 Sales of Beer by Category: % Total Value Growth 2014-2019
Table 22 Sales of Beer by Off-trade vs On-trade: Volume 2014-2019
Table 23 Sales of Beer by Off-trade vs On-trade: Value 2014-2019
Table 24 Sales of Beer by Off-trade vs On-trade: % Volume Growth 2014-2019
Table 25 Sales of Beer by Off-trade vs On-trade: % Value Growth 2014-2019
Table 26 GBO Company Shares of Beer: % Total Volume 2015-2019
Table 27 NBO Company Shares of Beer: % Total Volume 2015-2019
Table 28 LBN Brand Shares of Beer: % Total Volume 2016-2019
Table 29 Forecast Sales of Beer by Category: Total Volume 2019-2024
Table 30 Forecast Sales of Beer by Category: Total Value 2019-2024
Table 31 Forecast Sales of Beer by Category: % Total Volume Growth 2019-2024
Table 32 Forecast Sales of Beer by Category: % Total Value Growth 2019-2024

Wine in Bosnia and Herzegovina

HEADLINES

PRE-COVID-19 PERFORMANCE

The image of wine as a “healthy” drink continues to support sales

Champagne is the most dynamic category of wine as sales rise from a low base

Local wine wins prizes as changes are seen in the distribution landscape

2020 AND BEYOND

COVID-19 impact

Affected products within wine

Recovery and opportunities

CATEGORY DATA

Table 33 Sales of Wine by Category: Total Volume 2014-2019
Table 34 Sales of Wine by Category: Total Value 2014-2019
Table 35 Sales of Wine by Category: % Total Volume Growth 2014-2019
Table 36 Sales of Wine by Category: % Total Value Growth 2014-2019
Table 37 Sales of Wine by Off-trade vs On-trade: Volume 2014-2019
Table 38 Sales of Wine by Off-trade vs On-trade: Value 2014-2019
Table 39 Sales of Wine by Off-trade vs On-trade: % Volume Growth 2014-2019
Table 40 Sales of Wine by Off-trade vs On-trade: % Value Growth 2014-2019
Table 41 Forecast Sales of Wine by Category: Total Volume 2019-2024
Table 42 Forecast Sales of Wine by Category: Total Value 2019-2024
Table 43 Forecast Sales of Wine by Category: % Total Volume Growth 2019-2024
Table 44 Forecast Sales of Wine by Category: % Total Value Growth 2019-2024

Spirits in Bosnia and Herzegovina

HEADLINES

PRE-COVID-19 PERFORMANCE

Rachiu/rakija emerges from its traditional status to become a modern alcoholic drink

Cognac continues to register strong growth due to its cachet

International players continue to vie for dominance

2020 AND BEYOND

COVID-19 impact

Affected products within spirits

Recovery and opportunities

CATEGORY DATA

Table 45 Sales of Spirits by Category: Total Volume 2014-2019
Table 46 Sales of Spirits by Category: Total Value 2014-2019
Table 47 Sales of Spirits by Category: % Total Volume Growth 2014-2019
Table 48 Sales of Spirits by Category: % Total Value Growth 2014-2019
Table 49 Sales of Spirits by Off-trade vs On-trade: Volume 2014-2019
Table 50 Sales of Spirits by Off-trade vs On-trade: Value 2014-2019
Table 51 Sales of Spirits by Off-trade vs On-trade: % Volume Growth 2014-2019
Table 52 Sales of Spirits by Off-trade vs On-trade: % Value Growth 2014-2019
Table 53 GBO Company Shares of Spirits: % Total Volume 2015-2019
Table 54 NBO Company Shares of Spirits: % Total Volume 2015-2019
Table 55 LBN Brand Shares of Spirits: % Total Volume 2016-2019
Table 56 Forecast Sales of Spirits by Category: Total Volume 2019-2024
Table 57 Forecast Sales of Spirits by Category: Total Value 2019-2024
Table 58 Forecast Sales of Spirits by Category: % Total Volume Growth 2019-2024
Table 59 Forecast Sales of Spirits by Category: % Total Value Growth 2019-2024

Cider/Perry in Bosnia and Herzegovina

HEADLINES

PRE-COVID-19 PERFORMANCE

Cider/perry remains an underdeveloped alcoholic drinks category

Limited distribution continues to hamper sales, although availability is expanding

Somersby remains almost completely dominant in cider/perry

2020 AND BEYOND

COVID-19 impact

Recovery and opportunities

CATEGORY DATA

Table 60 Sales of Cider/Perry: Total Volume 2014-2019
Table 61 Sales of Cider/Perry: Total Value 2014-2019
Table 62 Sales of Cider/Perry: % Total Volume Growth 2014-2019
Table 63 Sales of Cider/Perry: % Total Value Growth 2014-2019
Table 64 Sales of Cider/Perry by Off-trade vs On-trade: Volume 2014-2019
Table 65 Sales of Cider/Perry by Off-trade vs On-trade: Value 2014-2019
Table 66 Sales of Cider/Perry by Off-trade vs On-trade: % Volume Growth 2014-2019
Table 67 Sales of Cider/Perry by Off-trade vs On-trade: % Value Growth 2014-2019
Table 68 GBO Company Shares of Cider/Perry: % Total Volume 2015-2019
Table 69 NBO Company Shares of Cider/Perry: % Total Volume 2015-2019
Table 70 LBN Brand Shares of Cider/Perry: % Total Volume 2016-2019
Table 71 Forecast Sales of Cider/Perry: Total Volume 2019-2024
Table 72 Forecast Sales of Cider/Perry: Total Value 2019-2024
Table 73 Forecast Sales of Cider/Perry: % Total Volume Growth 2019-2024
Table 74 Forecast Sales of Cider/Perry: % Total Value Growth 2019-2024

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Megatrends

Country Report

Alcoholic Drinks in Bosnia and Herzegovina

New Report Guarantee

Executive Summary

New Report Guarantee

COVID-19 impact on alcoholic drinks

COVID-19 country impact

A steady performance for alcoholic drinks, with traditional products to the fore

Domestic and regional beer brewers continue to dominate sales in volume terms

A strong recovery and return to moderate positive growth slated for alcoholic drinks

Samples

Overview

Why buy this report?

Samples (FAQs about samples):

Want to find out more about this report?

Table of Contents

Alcoholic Drinks in Bosnia and Herzegovina

EXECUTIVE SUMMARY

COVID-19 impact on alcoholic drinks

COVID-19 country impact

A steady performance for alcoholic drinks, with traditional products to the fore

Domestic and regional beer brewers continue to dominate sales in volume terms

A strong recovery and return to moderate positive growth slated for alcoholic drinks

MARKET BACKGROUND

Legislation

TAXATION AND DUTY LEVIES

OPERATING ENVIRONMENT

Contraband/parallel trade

Duty free

Cross-border/private imports

KEY NEW PRODUCT LAUNCHES

Outlook

MARKET INDICATORS

MARKET DATA

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

SOURCES

Beer in Bosnia and Herzegovina

HEADLINES

PRE-COVID-19 PERFORMANCE

The image of beer as a healthy beverage underpins category sales

Craft beer sees growth despite remaining underdeveloped

Major players turn to new product development and social responsibility campaigns

2020 AND BEYOND

COVID-19 impact

Affected products within beer

Recovery and opportunities

CATEGORY BACKGROUND

CATEGORY DATA

Wine in Bosnia and Herzegovina

HEADLINES

PRE-COVID-19 PERFORMANCE

The image of wine as a “healthy” drink continues to support sales

Champagne is the most dynamic category of wine as sales rise from a low base

Local wine wins prizes as changes are seen in the distribution landscape

2020 AND BEYOND

COVID-19 impact

Affected products within wine

Recovery and opportunities

CATEGORY DATA

Spirits in Bosnia and Herzegovina

HEADLINES

PRE-COVID-19 PERFORMANCE

Rachiu/rakija emerges from its traditional status to become a modern alcoholic drink

Cognac continues to register strong growth due to its cachet

International players continue to vie for dominance

2020 AND BEYOND

COVID-19 impact

Affected products within spirits

Recovery and opportunities

CATEGORY DATA

Cider/Perry in Bosnia and Herzegovina

HEADLINES

PRE-COVID-19 PERFORMANCE

Cider/perry remains an underdeveloped alcoholic drinks category

Limited distribution continues to hamper sales, although availability is expanding

Somersby remains almost completely dominant in cider/perry

2020 AND BEYOND