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Country Report

Alcoholic Drinks in

Alcoholic Drinks in Dominican Republic

Aug 2020

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Executive Summary

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COVID-19 impact on alcoholic drinks

Total volume sales of alcoholic drinks are expected to fall strongly in the Dominican Republic in 2020, due to COVID-19. However, whilst the on-trade channel is expected to plummet, seeing its sales almost halve, the off-trade channel is expected to rise strongly.

COVID-19 country impact

As of 2 August 2020, the Dominican Republic had seen nearly 1,200 deaths due to COVID-19, and over 72,000 cases. Schools closed on 16 March.

Cider/perry enters alcoholic drinks with a bang

In 2019, alcoholic drinks saw stronger total volume growth than in any other year of the review period, with off-trade sales seeing a particularly strong increase. Cider/perry entered the market with significant sales, achieving higher sales in its first year of recordable sales than RTDs had amassed over many years.

High consolidation, with Cervecería Nacional Dominicana maintaining its dominance

Alcoholic drinks remained very consolidated in total volume terms in 2019. The leader was Cervecería Nacional Dominicana, which maintained a dominant share due to holding almost complete control of the largest category, beer.

On-trade sales unlikely to return to pre-COVID-19 levels even by 2024

Although in 2020 alcoholic drinks is expected to see a strong total volume decline due to COVID-19, in 2021 a rebound is expected. On-trade sales are expected to see strong growth in this year, as more entertainment venues are expected to reopen, tourists return and greater numbers of consumers regain confidence in visiting such outlets.

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Alcoholic Drinks Sample Report Alcoholic Drinks Data Sample Report

Overview

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Overview

Discover the latest market trends and uncover sources of future market growth for the Alcoholic Drinks industry in Dominican Republic with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Alcoholic Drinks industry in Dominican Republic, our research will save you time and money while empowering you to make informed, profitable decisions.

When you purchase this report, you also get the data and the content from these category reports in Dominican Republic for free:

The Alcoholic Drinks in Dominican Republic market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Alcoholic Drinks in Dominican Republic?
What are the major brands in Dominican Republic?
Have there been any alcoholic drinks legislative changes over the past 12 months?
How is the alcoholic drinks industry affected by the recession?
What is consumed more; beer, wine or spirits?
What have been the key trends seen in new product developments?
Do alcoholic drinks consumers want value for money or added value?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Alcoholic Drinks market research database.

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Alcoholic Drinks in Dominican Republic

EXECUTIVE SUMMARY

COVID-19 impact on alcoholic drinks

COVID-19 country impact

Cider/perry enters alcoholic drinks with a bang

High consolidation, with Cervecería Nacional Dominicana maintaining its dominance

On-trade sales unlikely to return to pre-COVID-19 levels even by 2024

MARKET BACKGROUND

Legislation

Legal purchasing age and legal drinking age
Drink driving
Advertising
Smoking ban
Opening hours
On-trade establishments
Summary Number of On-trade Establishments by Type 2014-2019

TAXATION AND DUTY LEVIES

Summary 1 Taxation and Duty Levies on Alcoholic Drinks 2019 (a)
Summary 2 Taxation and Duty Levies on Alcoholic Drinks 2019 (b)

OPERATING ENVIRONMENT

Contraband/parallel trade

Duty free

Cross-border/private imports

KEY NEW PRODUCT LAUNCHES

Outlook

MARKET INDICATORS

Table 1 Retail Consumer Expenditure on Alcoholic Drinks 2014-2019

MARKET DATA

Table 2 Sales of Alcoholic Drinks by Category: Total Volume 2014-2019
Table 3 Sales of Alcoholic Drinks by Category: Total Value 2014-2019
Table 4 Sales of Alcoholic Drinks by Category: % Total Volume Growth 2014-2019
Table 5 Sales of Alcoholic Drinks by Category: % Total Value Growth 2014-2019
Table 6 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Volume 2019
Table 7 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Value 2019
Table 8 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Volume 2019
Table 9 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Value 2019
Table 10 GBO Company Shares of Alcoholic Drinks: % Total Volume 2015-2019
Table 11 Distribution of Alcoholic Drinks by Format: % Off-trade Value 2014-2019
Table 12 Distribution of Alcoholic Drinks by Format and by Category: % Off-trade Volume 2019
Table 13 Forecast Sales of Alcoholic Drinks by Category: Total Volume 2019-2024
Table 14 Forecast Sales of Alcoholic Drinks by Category: Total Value 2019-2024
Table 15 Forecast Sales of Alcoholic Drinks by Category: % Total Volume Growth 2019-2024
Table 16 Forecast Sales of Alcoholic Drinks by Category: % Total Value Growth 2019-2024

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

SOURCES

Summary 3 Research Sources

Beer in Dominican Republic

HEADLINES

PRE-COVID-19 PERFORMANCE

Strong growth for the only category, lager, due to rising consumption frequency

Premiumisation prompts a strong increase for imported premium lager

Cerveceria Nacional Dominicana maintains its complete dominance

2020 AND BEYOND

COVID-19 impact

Affected products within beer

Recovery and opportunities

CATEGORY BACKGROUND

Summary 4 Lager by Price Band 2019
Table 17 Number of Breweries 2014-2019

CATEGORY DATA

Table 18 Sales of Beer by Category: Total Volume 2014-2019
Table 19 Sales of Beer by Category: Total Value 2014-2019
Table 20 Sales of Beer by Category: % Total Volume Growth 2014-2019
Table 21 Sales of Beer by Category: % Total Value Growth 2014-2019
Table 22 Sales of Beer by Off-trade vs On-trade: Volume 2014-2019
Table 23 Sales of Beer by Off-trade vs On-trade: Value 2014-2019
Table 24 Sales of Beer by Off-trade vs On-trade: % Volume Growth 2014-2019
Table 25 Sales of Beer by Off-trade vs On-trade: % Value Growth 2014-2019
Table 26 GBO Company Shares of Beer: % Total Volume 2015-2019
Table 27 NBO Company Shares of Beer: % Total Volume 2015-2019
Table 28 LBN Brand Shares of Beer: % Total Volume 2016-2019
Table 29 Forecast Sales of Beer by Category: Total Volume 2019-2024
Table 30 Forecast Sales of Beer by Category: Total Value 2019-2024
Table 31 Forecast Sales of Beer by Category: % Total Volume Growth 2019-2024
Table 32 Forecast Sales of Beer by Category: % Total Value Growth 2019-2024

Wine in Dominican Republic

HEADLINES

PRE-COVID-19 PERFORMANCE

Other sparkling wine drives growth from a low base as it demonstrates status

Although most sales are to tourists, more Dominicans are choosing wine

El Catador remains a major retailer of wine

2020 AND BEYOND

COVID-19 impact

Affected products within wine

Recovery and opportunities

CATEGORY DATA

Table 33 Sales of Wine by Category: Total Volume 2014-2019
Table 34 Sales of Wine by Category: Total Value 2014-2019
Table 35 Sales of Wine by Category: % Total Volume Growth 2014-2019
Table 36 Sales of Wine by Category: % Total Value Growth 2014-2019
Table 37 Sales of Wine by Off-trade vs On-trade: Volume 2014-2019
Table 38 Sales of Wine by Off-trade vs On-trade: Value 2014-2019
Table 39 Sales of Wine by Off-trade vs On-trade: % Volume Growth 2014-2019
Table 40 Sales of Wine by Off-trade vs On-trade: % Value Growth 2014-2019
Table 41 Forecast Sales of Wine by Category: Total Volume 2019-2024
Table 42 Forecast Sales of Wine by Category: Total Value 2019-2024
Table 43 Forecast Sales of Wine by Category: % Total Volume Growth 2019-2024
Table 44 Forecast Sales of Wine by Category: % Total Value Growth 2019-2024

Spirits in Dominican Republic

HEADLINES

PRE-COVID-19 PERFORMANCE

Rum remains the largest category and grows due to a clampdown on tax evasion

Imported premium whiskies drive growth from a low base

The leaders in rum dominate overall spirits

2020 AND BEYOND

COVID-19 impact

Affected products within spirits

Recovery and opportunities

CATEGORY DATA

Table 45 Sales of Spirits by Category: Total Volume 2014-2019
Table 46 Sales of Spirits by Category: Total Value 2014-2019
Table 47 Sales of Spirits by Category: % Total Volume Growth 2014-2019
Table 48 Sales of Spirits by Category: % Total Value Growth 2014-2019
Table 49 Sales of Spirits by Off-trade vs On-trade: Volume 2014-2019
Table 50 Sales of Spirits by Off-trade vs On-trade: Value 2014-2019
Table 51 Sales of Spirits by Off-trade vs On-trade: % Volume Growth 2014-2019
Table 52 Sales of Spirits by Off-trade vs On-trade: % Value Growth 2014-2019
Table 53 GBO Company Shares of Spirits: % Total Volume 2015-2019
Table 54 NBO Company Shares of Spirits: % Total Volume 2015-2019
Table 55 LBN Brand Shares of Spirits: % Total Volume 2016-2019
Table 56 Forecast Sales of Spirits by Category: Total Volume 2019-2024
Table 57 Forecast Sales of Spirits by Category: Total Value 2019-2024
Table 58 Forecast Sales of Spirits by Category: % Total Volume Growth 2019-2024
Table 59 Forecast Sales of Spirits by Category: % Total Value Growth 2019-2024

Rtds in Dominican Republic

HEADLINES

PRE-COVID-19 PERFORMANCE

Pricing remains more important than alcohol content

Wine-based RTDs moves closer to spirit-based RTDs

Diageo maintains its lead but sees growing competition from the smallest players

2020 AND BEYOND

COVID-19 impact

Affected products within RTDs

Recovery and opportunities

CATEGORY DATA

Table 60 Sales of RTDs by Category: Total Volume 2014-2019
Table 61 Sales of RTDs by Category: Total Value 2014-2019
Table 62 Sales of RTDs by Category: % Total Volume Growth 2014-2019
Table 63 Sales of RTDs by Category: % Total Value Growth 2014-2019
Table 64 Sales of RTDs by Off-trade vs On-trade: Volume 2014-2019
Table 65 Sales of RTDs by Off-trade vs On-trade: Value 2014-2019
Table 66 Sales of RTDs by Off-trade vs On-trade: % Volume Growth 2014-2019
Table 67 Sales of RTDs by Off-trade vs On-trade: % Value Growth 2014-2019
Table 68 GBO Company Shares of RTDs: % Total Volume 2015-2019
Table 69 NBO Company Shares of RTDs: % Total Volume 2015-2019
Table 70 LBN Brand Shares of RTDs: % Total Volume 2016-2019
Table 71 Forecast Sales of RTDs by Category: Total Volume 2019-2024
Table 72 Forecast Sales of RTDs by Category: Total Value 2019-2024
Table 73 Forecast Sales of RTDs by Category: % Total Volume Growth 2019-2024
Table 74 Forecast Sales of RTDs by Category: % Total Value Growth 2019-2024

Cider/Perry in Dominican Republic

HEADLINES

PRE-COVID-19 PERFORMANCE

A strongly emerging category as consumption extends throughout the year

Health reasons lead consumers to look for lower ABV alcoholic drinks

The import of new brands contributes to growth

2020 AND BEYOND

COVID-19 impact

Recovery and opportunities

CATEGORY DATA

Table 75 Sales of Cider/Perry: Total Volume 2019
Table 76 Sales of Cider/Perry: Total Value 2019
Table 77 Sales of Cider/Perry by Off-trade vs On-trade: Volume 2019
Table 78 Sales of Cider/Perry by Off-trade vs On-trade: Value 2019
Table 79 Forecast Sales of Cider/Perry: Total Volume 2019-2024
Table 80 Forecast Sales of Cider/Perry: Total Value 2019-2024
Table 81 Forecast Sales of Cider/Perry: % Total Volume Growth 2019-2024
Table 82 Forecast Sales of Cider/Perry: % Total Value Growth 2019-2024

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Megatrends

Country Report

Alcoholic Drinks in Dominican Republic

New Report Guarantee

Executive Summary

New Report Guarantee

COVID-19 impact on alcoholic drinks

COVID-19 country impact

Cider/perry enters alcoholic drinks with a bang

High consolidation, with Cervecería Nacional Dominicana maintaining its dominance

On-trade sales unlikely to return to pre-COVID-19 levels even by 2024

Samples

Overview

Why buy this report?

Samples (FAQs about samples):

Want to find out more about this report?

Table of Contents

Alcoholic Drinks in Dominican Republic

EXECUTIVE SUMMARY

COVID-19 impact on alcoholic drinks

COVID-19 country impact

Cider/perry enters alcoholic drinks with a bang

High consolidation, with Cervecería Nacional Dominicana maintaining its dominance

On-trade sales unlikely to return to pre-COVID-19 levels even by 2024

MARKET BACKGROUND

Legislation

TAXATION AND DUTY LEVIES

OPERATING ENVIRONMENT

Contraband/parallel trade

Duty free

Cross-border/private imports

KEY NEW PRODUCT LAUNCHES

Outlook

MARKET INDICATORS

MARKET DATA

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

SOURCES

Beer in Dominican Republic

HEADLINES

PRE-COVID-19 PERFORMANCE

Strong growth for the only category, lager, due to rising consumption frequency

Premiumisation prompts a strong increase for imported premium lager

Cerveceria Nacional Dominicana maintains its complete dominance

2020 AND BEYOND

COVID-19 impact

Affected products within beer

Recovery and opportunities

CATEGORY BACKGROUND

CATEGORY DATA

Wine in Dominican Republic

HEADLINES

PRE-COVID-19 PERFORMANCE

Other sparkling wine drives growth from a low base as it demonstrates status

Although most sales are to tourists, more Dominicans are choosing wine

El Catador remains a major retailer of wine

2020 AND BEYOND

COVID-19 impact

Affected products within wine

Recovery and opportunities

CATEGORY DATA

Spirits in Dominican Republic

HEADLINES

PRE-COVID-19 PERFORMANCE

Rum remains the largest category and grows due to a clampdown on tax evasion

Imported premium whiskies drive growth from a low base

The leaders in rum dominate overall spirits

2020 AND BEYOND

COVID-19 impact

Affected products within spirits

Recovery and opportunities

CATEGORY DATA

Rtds in Dominican Republic

HEADLINES

PRE-COVID-19 PERFORMANCE

Pricing remains more important than alcohol content

Wine-based RTDs moves closer to spirit-based RTDs

Diageo maintains its lead but sees growing competition from the smallest players

2020 AND BEYOND