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Learn moreAug 2020
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Sales of alcoholic drinks have been hard hit in Georgia by the measures taken to control COVID-19. To help control the spread of COVID-19 the government started to introduce a range of measures as from March 2020.
As of 21 August 2020, Georgia has seen around 17 deaths due to COVID-19 and 1.385 cases.
Georgia’s alcoholic drinks industry continued to benefit from two key factors in 2019. Firstly, the country’s network of modern grocery retailers exploded over the review period, with almost three times as many convenience stores and supermarkets present in Georgia in 2019 than at the start of the review period.
Alcoholic drinks in Georgia is dominated by beer producers, with Lomisi JSC, Kartuli Ludis Ko and Global Beer Georgia leading the way. A key feature of the market at the end of the review period was local breweries taking over the bottling and production of popular global brands.
Alcoholic drinks faces several challenges heading into the forecast period. In the short-term it is expected that on-trade sales will remain limited even as restrictions are lifted.
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Overview
Discover the latest market trends and uncover sources of future market growth for the Alcoholic Drinks industry in Georgia with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Alcoholic Drinks industry in Georgia, our research will save you time and money while empowering you to make informed, profitable decisions.
When you purchase this report, you also get the data and the content from these category reports in Georgia for free:
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This industry report originates from Passport, our Alcoholic Drinks market research database.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.