Country Report

Mass Beauty and Personal Care in

Mass Beauty and Personal Care in France

Apr 2021

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Executive Summary

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If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

2020 IMPACT

Mass products benefitted from continued operation of modern grocery retailers

Mass beauty and personal care was less impacted than premium beauty and personal care because supermarkets and hypermarkets, where the category’s offerings are mainly offered, remained open throughout 2020. Beauty specialist retailers have had to shut, leading brands to swiftly develop their e-commerce channel and adapt to online sales.

Colour cosmetics, fragrances, styling continue a strong decline as consumers have little need for such products during lockdown

In 2020, many categories that were already in decline before the health crisis continued to suffer greatly. Such categories included mass colour cosmetics, mass fragrances, and styling agent (within mass hair care).

Double-digit growth for bath and shower as consumers show heightened interest in hygiene; “do it yourself” products also boom due to closures of beauty salons

The categories that will record the best performances in 2020 are those focused on hygiene as the pandemic has heightened consumers’ interest in this. As such, mass bath and shower is seeing a boom in sales, particularly through hand sanitisers/gels, and bar and liquid soap for hand washing.

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Overview

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Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Mass Beauty and Personal Care industry in France with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Mass Beauty and Personal Care industry in France, our research will save you time and money while empowering you to make informed, profitable decisions.

The Mass Beauty and Personal Care in France market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Mass Beauty and Personal Care in France?
What are the major brands in France?
What pricing movements are seen across mass beauty brands?
What are the key product development trends?
How are sales of mass beauty and personal care products performing?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Beauty and Personal Care market research database.

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Mass Beauty and Personal Care in France - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Mass products benefitted from continued operation of modern grocery retailers

Colour cosmetics, fragrances, styling continue a strong decline as consumers have little need for such products during lockdown

Double-digit growth for bath and shower as consumers show heightened interest in hygiene; “do it yourself” products also boom due to closures of beauty salons

RECOVERY AND OPPORTUNITIES

Category prospects to be largely determined by economic recovery from COVID-19

New product development to increasingly focus on natural and organic ingredients with increasing overlap between mass and premium variants

Solid variants expected to see accelerated development across categories

CATEGORY DATA

Table 1 Sales of Mass Beauty and Personal Care by Category: Value 2015-2020
Table 2 Sales of Mass Beauty and Personal Care by Category: % Value Growth 2015-2020
Table 3 NBO Company Shares of Mass Beauty and Personal Care: % Value 2016-2020
Table 4 LBN Brand Shares of Mass Beauty and Personal Care: % Value 2017-2020
Table 5 Forecast Sales of Mass Beauty and Personal Care by Category: Value 2020-2025
Table 6 Forecast Sales of Mass Beauty and Personal Care by Category: % Value Growth 2020-2025

Beauty and Personal Care in France - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on beauty and personal care

COVID-19 country impact

Company response

Retailing shift

What next for beauty and personal care?

Chart 1 Beauty and Personal Care Value Sales Growth Scenarios: 2018-2025
Chart 2 Beauty and Personal Care Impact of Soft Drivers on Value Sales: 2017-2025

MARKET DATA

Table 7 Sales of Beauty and Personal Care by Category: Value 2015-2020
Table 8 Sales of Beauty and Personal Care by Category: % Value Growth 2015-2020
Table 9 GBO Company Shares of Beauty and Personal Care: % Value 2016-2020
Table 10 NBO Company Shares of Beauty and Personal Care: % Value 2016-2020
Table 11 LBN Brand Shares of Beauty and Personal Care: % Value 2017-2020
Table 12 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2015-2020
Table 13 Distribution of Beauty and Personal Care by Format: % Value 2015-2020
Table 14 Distribution of Beauty and Personal Care by Format and Category: % Value 2020
Table 15 Forecast Sales of Beauty and Personal Care by Category: Value 2020-2025
Table 16 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2020-2025

Megatrends

Country Report

Mass Beauty and Personal Care in France

New Report Guarantee

Executive Summary

New Report Guarantee

2020 IMPACT

Mass products benefitted from continued operation of modern grocery retailers

Colour cosmetics, fragrances, styling continue a strong decline as consumers have little need for such products during lockdown

Double-digit growth for bath and shower as consumers show heightened interest in hygiene; “do it yourself” products also boom due to closures of beauty salons

Overview

Why buy this report?

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Overview

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Table of Contents

Mass Beauty and Personal Care in France - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Mass products benefitted from continued operation of modern grocery retailers

Colour cosmetics, fragrances, styling continue a strong decline as consumers have little need for such products during lockdown

Double-digit growth for bath and shower as consumers show heightened interest in hygiene; “do it yourself” products also boom due to closures of beauty salons

RECOVERY AND OPPORTUNITIES

Category prospects to be largely determined by economic recovery from COVID-19

New product development to increasingly focus on natural and organic ingredients with increasing overlap between mass and premium variants

Solid variants expected to see accelerated development across categories

CATEGORY DATA

Beauty and Personal Care in France - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on beauty and personal care

COVID-19 country impact

Company response

Retailing shift

What next for beauty and personal care?

MARKET DATA

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

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