Despite attempts by many beauty and personal care brands to increase prices in 2022, there has been significant pushback from retailers and government, and it is expected that price hikes will occur in 2023. This situation is expected to drive more consumers towards mass beauty and personal care products, especially in the short term, as the cost of living continues to rise.
As consumers experiment with mass beauty and personal care products, they are likely to discover products that they enjoy using. This could lead to a stronger demand for mass products over the forecast period.
Many consumers are increasingly interested in natural products, prompting many beauty and personal care brands to focus on natural ingredients to gain market share. Additionally, many consumers are looking for beauty and personal care products that are sustainable, eco-friendly, and free from harmful chemicals.
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Understand the latest market trends and future growth opportunities for the Mass Beauty and Personal Care industry in Israel with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Mass Beauty and Personal Care industry in Israel, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Mass Beauty and Personal Care
This is the aggregation of mass colour cosmetics, fragrances, deodorants, skin care, sun care, baby and child-specific products, bath and shower and hair care.See All of Our Definitions
This report originates from Passport, our Mass Beauty and Personal Care research and analysis database.
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