Soft Drinks in Ireland

Soft Drinks in Ireland

EXECUTIVE SUMMARY

A better than expected year for soft drinks

Sugar, caffeine and plastic are in the spotlight

Consumer loyalty and product innovation help local brands succeed

NPDs reflect the regulatory environment

A bright outlook overall for the forecast period

MARKET DATA

Table 1 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2013-2018
Table 2 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2013-2018
Table 3 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2013-2018
Table 4 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2013-2018
Table 5 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2018
Table 6 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2018
Table 7 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2018
Table 8 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2018
Table 9 Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2013-2018
Table 10 Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2013-2018
Table 11 Off-trade Sales of Soft Drinks by Category: Value 2013-2018
Table 12 Off-trade Sales of Soft Drinks by Category: % Value Growth 2013-2018
Table 13 Total Sales of Soft Drinks by Fountain On-trade: Volume 2013-2018
Table 14 Total Sales of Soft Drinks by Fountain On-trade: % Volume Growth 2013-2018
Table 15 NBO Company Shares of Total Soft Drinks (RTD): % Volume 2014-2018
Table 16 LBN Brand Shares of Total Soft Drinks (RTD): % Volume 2015-2018
Table 17 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2014-2018
Table 18 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2015-2018
Table 19 NBO Company Shares of Off-trade Soft Drinks: % Value 2014-2018
Table 20 LBN Brand Shares of Off-trade Soft Drinks: % Value 2015-2018
Table 21 Penetration of Private Label in Off-trade Soft Drinks (RTD) by Category: % Volume 2013-2018
Table 22 Penetration of Private Label in Off-trade Soft Drinks by Category: % Value 2013-2018
Table 23 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2018
Table 24 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2018-2023
Table 25 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2018-2023
Table 26 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2018-2023
Table 27 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2018-2023
Table 28 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2018-2023
Table 29 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2018-2023
Table 30 Forecast Off-trade Sales of Soft Drinks by Category: Value 2018-2023
Table 31 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2018-2023
Table 32 Forecast Total Sales of Soft Drinks by Fountain On-trade: Volume 2018-2023
Table 33 Forecast Total Sales of Soft Drinks by Fountain On-trade: % Volume Growth 2018-2023

APPENDIX

Fountain sales in Ireland

Trends

SOURCES

Summary 1 Research Sources

Asian Speciality Drinks in Ireland

PROSPECTS

Bottled Water in Ireland

HEADLINES

PROSPECTS

Hottest summer in 40 years drives growth

Problems with domestic supply continue to help private label

War on plastic

COMPETITIVE LANDSCAPE

Aldi to capitalise on eco-friendly image

Ballygowan continues to benefit from strategic sponsorships

Brand nationalism is boosting sales for local bottled water

CATEGORY DATA

Table 34 Off-trade Sales of Bottled Water by Category: Volume 2013-2018
Table 35 Off-trade Sales of Bottled Water by Category: Value 2013-2018
Table 36 Off-trade Sales of Bottled Water by Category: % Volume Growth 2013-2018
Table 37 Off-trade Sales of Bottled Water by Category: % Value Growth 2013-2018
Table 38 NBO Company Shares of Off-trade Bottled Water: % Volume 2014-2018
Table 39 LBN Brand Shares of Off-trade Bottled Water: % Volume 2015-2018
Table 40 NBO Company Shares of Off-trade Bottled Water: % Value 2014-2018
Table 41 LBN Brand Shares of Off-trade Bottled Water: % Value 2015-2018
Table 42 Forecast Off-trade Sales of Bottled Water by Category: Volume 2018-2023
Table 43 Forecast Off-trade Sales of Bottled Water by Category: Value 2018-2023
Table 44 Forecast Off-trade Sales of Bottled Water by Category: % Volume Growth 2018-2023
Table 45 Forecast Off-trade Sales of Bottled Water by Category: % Value Growth 2018-2023

Carbonates in Ireland

HEADLINES

PROSPECTS

Favourable weather and economic conditions boost sales

Sugar tax is finally introduced in 2018

Caffeine could be the new sugar, while on-trade sales are very strong

COMPETITIVE LANDSCAPE

Sugar substitutes are key to maintaining brand share

Brand nationalism is strongly evident in carbonates

Discounters and private label continue to make inroads

CATEGORY DATA

Table 46 Off-trade vs On-trade Sales of Carbonates: Volume 2013-2018
Table 47 Off-trade vs On-trade Sales of Carbonates: Value 2013-2018
Table 48 Off-trade vs On-trade Sales of Carbonates: % Volume Growth 2013-2018
Table 49 Off-trade vs On-trade Sales of Carbonates: % Value Growth 2013-2018
Table 50 Off-trade Sales of Carbonates by Category: Volume 2013-2018
Table 51 Off-trade Sales of Carbonates by Category: Value 2013-2018
Table 52 Off-trade Sales of Carbonates by Category: % Volume Growth 2013-2018
Table 53 Off-trade Sales of Carbonates by Category: % Value Growth 2013-2018
Table 54 Total Sales of Carbonates by Fountain On-trade: Volume 2013-2018
Table 55 Total Sales of Carbonates by Fountain On-trade: % Volume Growth 2013-2018
Table 56 Leading Flavours for Non-cola Carbonates: % Volume 2013-2018
Table 57 NBO Company Shares of Off-trade Carbonates: % Volume 2014-2018
Table 58 LBN Brand Shares of Off-trade Carbonates: % Volume 2015-2018
Table 59 NBO Company Shares of Off-trade Carbonates: % Value 2014-2018
Table 60 LBN Brand Shares of Off-trade Carbonates: % Value 2015-2018
Table 61 Forecast Off-trade Sales of Carbonates by Category: Volume 2018-2023
Table 62 Forecast Off-trade Sales of Carbonates by Category: Value 2018-2023
Table 63 Forecast Off-trade Sales of Carbonates by Category: % Volume Growth 2018-2023
Table 64 Forecast Off-trade Sales of Carbonates by Category: % Value Growth 2018-2023
Table 65 Forecast Total Sales of Carbonates by Fountain On-trade: Volume 2018-2023
Table 66 Forecast Total Sales of Carbonates by Fountain On-trade: % Volume Growth 2018-2023

Concentrates in Ireland

HEADLINES

PROSPECTS

Sugar tax comes into law in 2018

Stevia and sucralose become mainstream

High margins and a thriving economy help to drive on-trade growth

COMPETITIVE LANDSCAPE

Private label continues to perform strongly

Mi Wadi the great survivor

CATEGORY DATA

Concentrates Conversions

Summary 2 Concentrates Conversion Factors for ReadytoDrink (RTD) Format
Table 67 Off-trade Sales of Concentrates (RTD) by Category: Volume 2013-2018
Table 68 Off-trade Sales of Concentrates (RTD) by Category: % Volume Growth 2013-2018
Table 69 Off-trade Sales of Concentrates by Category: Value 2013-2018
Table 70 Off-trade Sales of Concentrates by Category: % Value Growth 2013-2018
Table 71 Leading Flavours for Off-trade Liquid Concentrates: % Volume 2013-2018
Table 72 Leading Flavours for Off-trade Powder Concentrates: % Volume 2013-2018
Table 73 NBO Company Shares of Off-trade Concentrates (RTD): % Volume 2014-2018
Table 74 LBN Brand Shares of Off-trade Concentrates (RTD): % Volume 2015-2018
Table 75 NBO Company Shares of Off-trade Concentrates: % Value 2014-2018
Table 76 LBN Brand Shares of Off-trade Concentrates: % Value 2015-2018
Table 77 NBO Company Shares of Off-trade Liquid Concentrates (RTD): % Volume 2014-2018
Table 78 LBN Brand Shares of Off-trade Liquid Concentrates (RTD): % Volume 2015-2018
Table 79 NBO Company Shares of Off-trade Powder Concentrates (RTD): % Volume 2014-2018
Table 80 LBN Brand Shares of Off-trade Powder Concentrates (RTD): % Volume 2015-2018
Table 81 Forecast Off-trade Sales of Concentrates (RTD) by Category: Volume 2018-2023
Table 82 Forecast Off-trade Sales of Concentrates (RTD) by Category: % Volume Growth 2018-2023
Table 83 Forecast Off-trade Sales of Concentrates by Category: Value 2018-2023
Table 84 Forecast Off-trade Sales of Concentrates by Category: % Value Growth 2018-2023

Energy Drinks in Ireland

HEADLINES

PROSPECTS

Association with binge drinking a concern

Both caffeine and sugar are targeted by health authorities

Boots and Aldi ban sale of energy drinks to under-16s

COMPETITIVE LANDSCAPE

Big brands continue to dominate

NPDs reflect regulatory environment

Leading brands battle for online share

CATEGORY DATA

Table 85 Off-trade Sales of Energy Drinks: Volume 2013-2018
Table 86 Off-trade Sales of Energy Drinks: Value 2013-2018
Table 87 Off-trade Sales of Energy Drinks: % Volume Growth 2013-2018
Table 88 Off-trade Sales of Energy Drinks: % Value Growth 2013-2018
Table 89 NBO Company Shares of Off-trade Energy Drinks: % Volume 2014-2018
Table 90 LBN Brand Shares of Off-trade Energy Drinks: % Volume 2015-2018
Table 91 NBO Company Shares of Off-trade Energy Drinks: % Value 2014-2018
Table 92 LBN Brand Shares of Off-trade Energy Drinks: % Value 2015-2018
Table 93 Forecast Off-trade Sales of Energy Drinks: Volume 2018-2023
Table 94 Forecast Off-trade Sales of Energy Drinks: Value 2018-2023
Table 95 Forecast Off-trade Sales of Energy Drinks: % Volume Growth 2018-2023
Table 96 Forecast Off-trade Sales of Energy Drinks: % Value Growth 2018-2023

Juice in Ireland

HEADLINES

PROSPECTS

New production methods to satisfy health and wellness demands

Sugar tax introduced but manufacturers proactive

Preventative measures are increasingly sought after

COMPETITIVE LANDSCAPE

Brexit to impact company shares

Discounters continue to surge in popularity

Big brands compete with healthier juice products

CATEGORY DATA

Table 97 Off-trade Sales of Juice by Category: Volume 2013-2018
Table 98 Off-trade Sales of Juice by Category: Value 2013-2018
Table 99 Off-trade Sales of Juice by Category: % Volume Growth 2013-2018
Table 100 Off-trade Sales of Juice by Category: % Value Growth 2013-2018
Table 101 Leading Flavours for Off-trade 100% Juice: % Volume 2013-2018
Table 102 Leading Flavours for Off-trade Juice Drinks (up to 24% Juice): % Volume 2013-2018
Table 103 Leading Flavours for Off-trade Nectars (25-99% Juice): % Volume 2013-2018
Table 104 NBO Company Shares of Off-trade Juice: % Volume 2014-2018
Table 105 LBN Brand Shares of Off-trade Juice: % Volume 2015-2018
Table 106 NBO Company Shares of Off-trade Juice: % Value 2014-2018
Table 107 LBN Brand Shares of Off-trade Juice: % Value 2015-2018
Table 108 Forecast Off-trade Sales of Juice by Category: Volume 2018-2023
Table 109 Forecast Off-trade Sales of Juice by Category: Value 2018-2023
Table 110 Forecast Off-trade Sales of Juice by Category: % Volume Growth 2018-2023
Table 111 Forecast Off-trade Sales of Juice by Category: % Value Growth 2018-2023

RTD Coffee in Ireland

HEADLINES

PROSPECTS

Increased awareness and availability drive sales growth

Subscriptions are driving growth in online sales

COMPETITIVE LANDSCAPE

Niche players and brands are gaining category share

Packaging and new technologies dominate NPDs

CATEGORY DATA

Table 112 Off-trade Sales of RTD Coffee: Volume 2013-2018
Table 113 Off-trade Sales of RTD Coffee: Value 2013-2018
Table 114 Off-trade Sales of RTD Coffee: % Volume Growth 2013-2018
Table 115 Off-trade Sales of RTD Coffee: % Value Growth 2013-2018
Table 116 NBO Company Shares of Off-trade RTD Coffee: % Volume 2014-2018
Table 117 LBN Brand Shares of Off-trade RTD Coffee: % Volume 2015-2018
Table 118 NBO Company Shares of Off-trade RTD Coffee: % Value 2014-2018
Table 119 LBN Brand Shares of Off-trade RTD Coffee: % Value 2015-2018
Table 120 Forecast Off-trade Sales of RTD Coffee: Volume 2018-2023
Table 121 Forecast Off-trade Sales of RTD Coffee: Value 2018-2023
Table 122 Forecast Off-trade Sales of RTD Coffee: % Volume Growth 2018-2023
Table 123 Forecast Off-trade Sales of RTD Coffee: % Value Growth 2018-2023

RTD Tea in Ireland

HEADLINES

PROSPECTS

Ireland adopting international trends in RTD tea

Sugar content a concern but reformulation well underway

COMPETITIVE LANDSCAPE

Sustainable brands are popular with consumers

Healthy infusions are used in NPDs

CATEGORY DATA

Table 124 Off-trade Sales of RTD Tea by Category: Volume 2013-2018
Table 125 Off-trade Sales of RTD Tea by Category: Value 2013-2018
Table 126 Off-trade Sales of RTD Tea by Category: % Volume Growth 2013-2018
Table 127 Off-trade Sales of RTD Tea by Category: % Value Growth 2013-2018
Table 128 Leading Flavours for Off-trade RTD Tea: % Volume 2013-2018
Table 129 NBO Company Shares of Off-trade RTD Tea: % Volume 2014-2018
Table 130 LBN Brand Shares of Off-trade RTD Tea: % Volume 2015-2018
Table 131 NBO Company Shares of Off-trade RTD Tea: % Value 2014-2018
Table 132 LBN Brand Shares of Off-trade RTD Tea: % Value 2015-2018
Table 133 Forecast Off-trade Sales of RTD Tea by Category: Volume 2018-2023
Table 134 Forecast Off-trade Sales of RTD Tea by Category: Value 2018-2023
Table 135 Forecast Off-trade Sales of RTD Tea by Category: % Volume Growth 2018-2023
Table 136 Forecast Off-trade Sales of RTD Tea by Category: % Value Growth 2018-2023

Sports Drinks in Ireland

HEADLINES

PROSPECTS

Increased competition from alternatives will temper growth

Sugar tax challenges the category

Reformulations and reduced sugar options are responses to sugar tax

COMPETITIVE LANDSCAPE

Sponsorships are key to competing

Electrolytes and online promotion are increasingly important

CATEGORY DATA

Table 137 Off-trade Sales of Sports Drinks: Volume 2013-2018
Table 138 Off-trade Sales of Sports Drinks: Value 2013-2018
Table 139 Off-trade Sales of Sports Drinks: % Volume Growth 2013-2018
Table 140 Off-trade Sales of Sports Drinks: % Value Growth 2013-2018
Table 141 NBO Company Shares of Off-trade Sports Drinks: % Volume 2014-2018
Table 142 LBN Brand Shares of Off-trade Sports Drinks: % Volume 2015-2018
Table 143 NBO Company Shares of Off-trade Sports Drinks: % Value 2014-2018
Table 144 LBN Brand Shares of Off-trade Sports Drinks: % Value 2015-2018
Table 145 Forecast Off-trade Sales of Sports Drinks: Volume 2018-2023
Table 146 Forecast Off-trade Sales of Sports Drinks: Value 2018-2023
Table 147 Forecast Off-trade Sales of Sports Drinks: % Volume Growth 2018-2023
Table 148 Forecast Off-trade Sales of Sports Drinks: % Value Growth 2018-2023

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