The most influential Megatrends set to shape the world through 2030, identified by Euromonitor International, help businesses better anticipate market developments and lead change for their industries.
Learn moreEuromonitor addresses your unique questions and challenges across all B2B and B2C industries and geographies through custom, tailor-made research projects, designed to your specific goals.
Learn moreJan 2021
US$2,100Added to Cart
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!
The rapid spread of COVID-19 and the national lockdown imposed by the government has disrupted supply chains, businesses, education, communities, livelihoods and the lives of all Nigerians. The Nigerian economy, which is largely driven by the informal sector, has been greatly affected, and consumers and businesses have had to try and adjust to the lockdown restrictions and the spread of the virus.
The spread of the COVID-19 in early 2020 led to a government-imposed lockdown in three states in March, which initially lasted for two weeks, with the lockdown eventually extended nationwide. Governors were in charge of setting and enforcing the lockdown at the state level.
Coca-Cola Nigeria has maintained its lead in soft drinks in off-trade value terms in 2020, as a result of its dominance in carbonates, and high sales in bottled water and juice. It also has a small presence in energy drinks.
Only minor changes have been seen in the off-trade distribution shares for soft drinks in 2020. Modern grocery retailers has seen a minor increase in its volume share, mainly at the expense of other grocery retailers.
The lockdown due to the COVID-19 pandemic has hampered growth in volume sales in the on-trade channel in 2020, and has also led to a decline in marketing activities. On-trade businesses were temporarily closed during the initial lockdown period in March 2020, which lasted for one month, although in some cases closures became longer or even permanent.
Although soft drinks is expected to see a rising rate of on-trade volume growth over the forecast period, the rates of increase are not forecast to return to those seen in the review period. With COVID-19 causing less disruption to foodservice players’ operations, growth rates are expected to rise after a poor year in 2020.
Files are delivered directly into your account within a few minutes of purchase.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.
Delivery: Files are delivered directly into your account within a few minutes of purchase.
Overview
Discover the latest market trends and uncover sources of future market growth for the Soft Drinks industry in Nigeria with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Soft Drinks industry in Nigeria, our research will save you time and money while empowering you to make informed, profitable decisions.
When you purchase this report, you also get the data and the content from these category reports in Nigeria for free:
The Soft Drinks in Nigeria market research report includes:
Our market research reports answer questions such as:
Why buy this report?
This industry report originates from Passport, our Soft Drinks market research database.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.