The continued strong performance of premium skin care will be driven by the increasing popularity of dermocosmetic brands. In addition, some premium dermocosmetic brands such as La Roche-Posay and ISDIN are tapping into the growing area of baby and child-specific products.
To maintain volume sales, especially as long as inflation remains high, players will be forced to offer promotions and discounts. This will be especially true for premium fragrances.
E-commerce could be become more significant over the forecast period, particularly with the impending closure of some Falabella stores, the major Chilean retailer. The company has indicated that it will close about 10% of its stores, including in Colombia.
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Understand the latest market trends and future growth opportunities for the Premium Beauty and Personal Care industry in Colombia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Premium Beauty and Personal Care industry in Colombia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Premium Beauty and Personal Care
This is the aggregation of premium colour cosmetics, fragrances, deodorants, skin care, sun care, baby and child-specific products, bath and shower and hair care.
See All of Our DefinitionsThis report originates from Passport, our Premium Beauty and Personal Care research and analysis database.
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