The premium segment has seen growth in sales of men’s premium grooming products in response to growing demand. Beauty specialist retailer Cosmet, which specialises in the premium segment, has expanded its men’s grooming portfolio.
Beauty specialist retailers invested heavily in e-commerce platforms during the pandemic in order to maintain trading, with social networks adopted as a channel to promote products and discounts. Indeed, consumers of premium products are keen to use online platforms to buy their favourite brands, although many consumers have shifted back to physical stores in 2022 attracted by in-store promotions and the opportunity to trial products.
In contrast to the mass segment, inflation has impacted the price of premium products in Bolivia. The majority of premium products are imported from Europe which have seen a sharp rise in prices due to the war in Ukraine and escalating costs.
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Understand the latest market trends and future growth opportunities for the Premium Beauty and Personal Care industry in Bolivia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Premium Beauty and Personal Care industry in Bolivia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Premium Beauty and Personal Care
This is the aggregation of premium colour cosmetics, fragrances, deodorants, skin care, sun care, baby and child-specific products, bath and shower and hair care.See All of Our Definitions
This report originates from Passport, our Premium Beauty and Personal Care research and analysis database.
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