Premium Beauty and Personal Care in Norway

May 2022
USD 1,195
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Overview:

Understand the latest market trends and future growth opportunities for the Premium Beauty and Personal Care industry in Norway with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.

Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.

If you're in the Premium Beauty and Personal Care industry in Norway, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.

The Premium Beauty and Personal Care in Norway report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volume and value sizes, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent research methodology, conducted in-country

This report answers:

  • What is the market size of Premium Beauty and Personal Care in Norway?
  • Which are the leading brands in Norway?
  • How are products distributed in Norway?
  • To what extent is e-commerce changing the retail environment and consumer demand?
  • How are sales of mass versus premium beauty products evolving?
  • Which products are seeing rising demand in the wake of COVID-19?
  • Why are changing lifestyles and consumer behaviour patterns stimulating growth of some categories but not others?
  • How is the macroeconomic environment shaping demand?
  • Where is future growth expected to be most dynamic?

Premium Beauty and Personal Care in Norway - Category analysis

KEY DATA FINDINGS

2021 DEVELOPMENTS

COVID-19 continues to underpin strong growth in premium beauty and personal care
Product innovation is focused on the premium segment
Demand for home treatments continues despite return to beauty salons

PROSPECTS AND OPPORTUNITIES

Downturn in premium segment as the pandemic highs recedes
Niche brands will drive growth in the premium segment
Everyday products will struggle in premium segment as price discounting continues

CATEGORY DATA

Table 1 Sales of Premium Beauty and Personal Care by Category: Value 2016-2021 Table 2 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2016-2021 Table 3 NBO Company Shares of Premium Beauty and Personal Care: % Value 2017-2021 Table 4 LBN Brand Shares of Premium Beauty and Personal Care: % Value 2018-2021 Table 5 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2021-2026 Table 6 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2021-2026

Beauty and Personal Care in Norway - Industry Overview

EXECUTIVE SUMMARY

Beauty and personal care in 2021: The big picture
2021 key trends
Competitive landscape
Retailing developments
What next for beauty and personal care?
Chart 1 Beauty and Personal Care Value Sales Growth Scenarios: 2019-2026 Chart 2 Beauty and Personal Care Impact of Soft Drivers on Value Sales: 2019-2026

MARKET DATA

Table 7 Sales of Beauty and Personal Care by Category: Value 2016-2021 Table 8 Sales of Beauty and Personal Care by Category: % Value Growth 2016-2021 Table 9 GBO Company Shares of Beauty and Personal Care: % Value 2017-2021 Table 10 NBO Company Shares of Beauty and Personal Care: % Value 2017-2021 Table 11 LBN Brand Shares of Beauty and Personal Care: % Value 2018-2021 Table 12 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2016-2021 Table 13 Distribution of Beauty and Personal Care by Format: % Value 2016-2021 Table 14 Distribution of Beauty and Personal Care by Format and Category: % Value 2021 Table 15 Forecast Sales of Beauty and Personal Care by Category: Value 2021-2026 Table 16 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2021-2026

DISCLAIMER

SOURCES

Summary 1 Research Sources
The following categories and subcategories are included:

Premium Beauty and Personal Care

  • Premium Baby and Child-specific Products
  • Premium Bath and Shower
      • Premium Eye Liner/Pencil
      • Premium Eye Shadow
      • Premium Mascara
      • Premium Other Lash and Brow Make-Up
      • Premium BB/CC Creams
      • Premium Blusher/Bronzer/Highlighter
      • Premium Foundation/Concealer
      • Premium Powder
      • Premium Other Facial Make-Up
      • Premium Lip Gloss
      • Premium Lip Liner/Pencil
      • Premium Lipstick
      • Premium Other Lip Products
      • Premium Nail Polish
      • Premium Nail Treatments/Strengthener
      • Premium Polish Remover
      • Premium Other Nail Products
    • Premium Colour Cosmetics Sets/Kits
  • Premium Deodorants
    • Premium Men's Fragrances
    • Premium Women's Fragrances
    • Premium Unisex Fragrances
    • Premium Fragrance Sets/Kits
  • Premium Hair Care
      • Premium Firming/Anti-Cellulite Body Care
      • Premium General Purpose Body Care
      • Premium Acne Treatments
      • Premium Face Masks
      • Premium Facial Cleansing Wipes
        • Premium Basic Moisturisers
        • Premium Anti-Agers
      • Premium Lip Care
      • Premium Liquid/Cream/Gel/Bar Cleansers
      • Premium Toners
    • Premium Hand Care
    • Premium Skin Care Sets/Kits
    • Premium Aftersun
    • Premium Self-Tanning
    • Premium Sun Protection

Premium Beauty and Personal Care

This is the aggregation of premium colour cosmetics, fragrances, deodorants, skin care, sun care, baby and child-specific products, bath and shower and hair care.

See All of Our Definitions
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Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This report originates from Passport, our Premium Beauty and Personal Care research and analysis database.

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