Premium beauty and personal care achieved positive growth in 2021 in Slovakia and recovered the current value sales lost in 2020 as a result of the COVID-19 pandemic. Premium brands have their stable target group.
In October 2021, Dutch premium brand Rituals opened its third store in Slovakia. The new store is in the Eurovea shopping centre in Bratislava and covers ??60 sq m.
Zalando fashion e-commerce shop is establishing a strategic partnership with cosmetics retailer, Sephora. The cooperation aims to create an online destination for luxury cosmetics.
Sales of premium beauty and personal care are expected to see positive value growth over the forecast period in Slovakia, albeit at a gradually decelerating rate. Even though the economic impact of the COVID-19 pandemic on premium brands and retailers has been by far greater than any recession, there are signs that the beauty industry may once again prove relatively resilient.
Slovak e-commerce is growing fast but has not yet reached its full potential as most premium purchases are still concentrated around the country’s capital which is also the most developed in terms of logistics. With a gradually growing number of e-commerce shops and the expanding reach of logistics, e-commerce sales of premium beauty and personal care should see further growth in the forecast period.
Strong media coverage is a notable driver for premium beauty and personal care products. Brands cannot survive without a social media presence.
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Understand the latest market trends and future growth opportunities for the Premium Beauty and Personal Care industry in Slovakia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Premium Beauty and Personal Care industry in Slovakia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Premium Beauty and Personal Care
This is the aggregation of premium colour cosmetics, fragrances, deodorants, skin care, sun care, baby and child-specific products, bath and shower and hair care.See All of Our Definitions
This report originates from Passport, our Premium Beauty and Personal Care research and analysis database.
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!