Euromonitor International
- Item successfully added to cart!
  
  Your cart is empty
  
  Check Out View Cart

Country Report

Premium Beauty and Personal Care in

Premium Beauty and Personal Care in Costa Rica

18 pages, May 2018

US$990

Add to cart Pay by invoice

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Aspirational products and high-end shopping experiences continue characterising the offer within premium beauty and personal care

Having the capacity of targeting upper-end local consumers for whom price does not tend to be the most relevant purchase driver, the offer of premium beauty and personal care in Costa Rica remained relatively stable during 2017. The focus was on the small but affluent base of the population, who have access to significantly higher levels of disposable income and tend to establish loyal purchasing habits for recognised premium global brands, such as Chanel, Estée Lauder and Lancôme.

Skin care, fragrances and colour cosmetics continue to lead premium beauty and personal care sales in Costa Rica

Even though there are emerging opportunities for the further growth of premium beauty and personal care categories in Costa Rica (such as for baby care, bath and shower, deodorants and men’s grooming), the main focus areas for premium brands remained fragrances, skin care and colour cosmetics. With the exception of premium fragrances, where the offer of both men and women’s alternatives have similar levels of development, colour cosmetics and skin care continued to be clearly focused on local females, mostly due to the intrinsic nature of these proposals.

Premium products will continue to leverage on botanical breakthroughs and more-sustainable manufacturing practices over the forecast period

In order to reach a wider audience of potential buyers across the globe, premium beauty and personal care players are anticipated to continue focusing on the use of more-exotic botanical ingredients coming from different global locations, including Latin American rainforests. In this context, major brands are anticipated to adopt deeper levels of commitment in relation to their environmental impact and the carbon footprint of their brands, requiring them to respond to ongoing sustainability demands from both local and regional millennials.

COMPETITIVE LANDSCAPE

Well-known global brands continue to set the standard

Traditional global premium beauty brands such as Chanel, Estée Lauder and Clinique remained the leaders within premium beauty and personal care in 2017, achieving clear dominance in categories such as colour cosmetics and skin care. Such brands were also complemented by their participation in premium fragrances, including Dolce & Gabbana, Dior, Carolina Herrera and other super-premium products, such as Hermes.

New product launches focus on brand tradition, innovation and millennials’ values

A good assortment of new product launches was observed across the most-relevant premium beauty and personal care categories in 2017, particularly in the case of fragrances and skin care. In this context, worthy of mention is the global brand Chanel and its new line of Blue Serum, based on the use of green coffee extracts from the local Blue Zone located in the city of Nicoya Guanacaste.

Additional levels of innovation anticipated within premium beauty and personal care over the forecast period

As the offer of “masstige” brands continued to gain additional sales momentum across a broader base of economically advantaged millennials, premium-orientated brands are expected to provide even deeper levels of innovation and specialisation, with most being based on new technological breakthroughs and research and development. Most such research will continue to take place in relation to different types of botanical extracts with high therapeutic potential.

Files are delivered directly into your account within a few minutes of purchase.

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

SAMPLES

FAQS ABOUT SAMPLES

Delivery:

Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Premium Beauty and Personal Care industry in Costa Rica with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Premium Beauty and Personal Care industry in Costa Rica, our research will save you time and money while empowering you to make informed, profitable decisions.

The Premium Beauty and Personal Care in Costa Rica market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Premium Beauty and Personal Care in Costa Rica?
What are the major brands in Costa Rica?
What are the key innovation trends in make up?
What is the evolution of mass colour cosmetics versus their premium counterparts?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Beauty and Personal Care market research database.

Want to find out more about this report?

Request more information

Premium Beauty and Personal Care in Costa Rica - Category analysis

HEADLINES

PROSPECTS

Aspirational products and high-end shopping experiences continue characterising the offer within premium beauty and personal care

Skin care, fragrances and colour cosmetics continue to lead premium beauty and personal care sales in Costa Rica

Premium products will continue to leverage on botanical breakthroughs and more-sustainable manufacturing practices over the forecast period

COMPETITIVE LANDSCAPE

Well-known global brands continue to set the standard

New product launches focus on brand tradition, innovation and millennials’ values

Additional levels of innovation anticipated within premium beauty and personal care over the forecast period

CATEGORY DATA

Table 1 Sales of Premium Beauty and Personal Care by Category: Value 2012-2017
Table 2 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2012-2017
Table 3 NBO Company Shares of Premium Beauty and Personal Care: % Value 2013-2017
Table 4 LBN Brand Shares of Premium Beauty and Personal Care: % Value 2014-2017
Table 5 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2017-2022
Table 6 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2017-2022

Beauty and Personal Care in Costa Rica - Industry Overview

EXECUTIVE SUMMARY

Further focus on specialisation and segmentation

Natural ingredients are the major trend within beauty and personal care in 2017

New and traditional players continue to focus on targeting mid-income consumers

Walmart’s private label line increases its presence across most categories, while the local player Bioland gains additional momentum through natural-based products

“Masstige” products focused on mid-income millennials are expected to gain momentum over the forecast period

MARKET DATA

Table 7 Sales of Beauty and Personal Care by Category: Value 2012-2017
Table 8 Sales of Beauty and Personal Care by Category: % Value Growth 2012-2017
Table 9 GBO Company Shares of Beauty and Personal Care: % Value 2013-2017
Table 10 NBO Company Shares of Beauty and Personal Care: % Value 2013-2017
Table 11 LBN Brand Shares of Beauty and Personal Care: % Value 2014-2017
Table 12 Distribution of Beauty and Personal Care by Format: % Value 2012-2017
Table 13 Distribution of Beauty and Personal Care by Format and Category: % Value 2017
Table 14 Forecast Sales of Beauty and Personal Care by Category: Value 2017-2022
Table 15 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2017-2022

Megatrends

Country Report

Premium Beauty and Personal Care in Costa Rica

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Aspirational products and high-end shopping experiences continue characterising the offer within premium beauty and personal care

Skin care, fragrances and colour cosmetics continue to lead premium beauty and personal care sales in Costa Rica

Premium products will continue to leverage on botanical breakthroughs and more-sustainable manufacturing practices over the forecast period

COMPETITIVE LANDSCAPE

Well-known global brands continue to set the standard

New product launches focus on brand tradition, innovation and millennials’ values

Additional levels of innovation anticipated within premium beauty and personal care over the forecast period

Overview

Why buy this report?

SAMPLES

Delivery:

Overview

Why buy this report?

Want to find out more about this report?

Table of Contents

Premium Beauty and Personal Care in Costa Rica - Category analysis

HEADLINES

PROSPECTS

Aspirational products and high-end shopping experiences continue characterising the offer within premium beauty and personal care

Skin care, fragrances and colour cosmetics continue to lead premium beauty and personal care sales in Costa Rica

Premium products will continue to leverage on botanical breakthroughs and more-sustainable manufacturing practices over the forecast period

COMPETITIVE LANDSCAPE

Well-known global brands continue to set the standard

New product launches focus on brand tradition, innovation and millennials’ values

Additional levels of innovation anticipated within premium beauty and personal care over the forecast period

CATEGORY DATA

Beauty and Personal Care in Costa Rica - Industry Overview

EXECUTIVE SUMMARY

Further focus on specialisation and segmentation

Natural ingredients are the major trend within beauty and personal care in 2017

New and traditional players continue to focus on targeting mid-income consumers

Walmart’s private label line increases its presence across most categories, while the local player Bioland gains additional momentum through natural-based products

“Masstige” products focused on mid-income millennials are expected to gain momentum over the forecast period

MARKET DATA

SOURCES

Why buy this report?

Want to find out more about this report?

Recently Viewed

Complete Catalogue

Country Reports

Company Reports

Recently Viewed

Complete Catalogue

Country Reports

Company Reports