Executive Summary

Jun 2019
PROSPECTS
Sun care is projected to record healthy growth over the forecast period

Sun care is expected to see a positive performance over the forecast period, especially amongst women and children, who are the main target consumers for sun care in Algeria. Growing awareness of the damage which can be caused to the skin by overexposure to the sun’s UV rays is set to contribute to the growth expected in the category over the forecast period.

Slow volume growth is expected for sun care in Algeria

In the forecast period, sun care is expected to see only a slow volume CAGR, similar to that seen in the review period. The main reason for this will be economic hardship, due to rising inflation and local currency depreciation, leading to a further decline in the purchasing power of most Algerians.

Baby and child-specific sun care is set to see the best performance

Baby and child-specific sun care is predicted to continue to see the fastest current value growth over the forecast period. This can be explained by the fact that, unlike the other products in the category, people tend to be less price-sensitive when purchasing baby and child-specific sun care products, as parents are normally willing to pay more for products used on their children, despite declining disposable incomes.

COMPETITIVE LANDSCAPE
Beiersdorf continues to lead sun care in Algeria

Sun care does not have a competitive environment with many players. Beiersdorf continued to lead in 2018, thanks to its strong brand Nivea Sun.

International brands lead, but are losing ground

Traditionally, the majority of sales of sun care products in Algeria have been accounted for by international brands. Indeed, Nivea, L’Oréal’s brands and Oriflame lead the Algerian market.

Laboratoires Venus Sapeco is gaining share in sun care

Domestic manufacturer Laboratoires Venus Sapeco consolidated its second position in sun care in 2018 through its domestic brand Venus. Indeed, Algeria’s largest local player benefited from the decreasing availability of some international brands due to restrictions on imports; therefore, gaining ground in sun care.

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Sun Care in Algeria

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Overview

Discover the latest market trends and uncover sources of future market growth for the Sun Care industry in Algeria with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Sun Care industry in Algeria, our research will save you time and money while empowering you to make informed, profitable decisions.

The Sun Care in Algeria market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth  
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Sun Care in Algeria?
  • What are the major brands in Algeria?
  • What is the most common sun protection factor?
  • How are sales of self-tanners performing?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Beauty and Personal Care market research database.

Sun Care in Algeria - Category analysis

HEADLINES

PROSPECTS

Sun care is projected to record healthy growth over the forecast period
Slow volume growth is expected for sun care in Algeria
Baby and child-specific sun care is set to see the best performance

COMPETITIVE LANDSCAPE

Beiersdorf continues to lead sun care in Algeria
International brands lead, but are losing ground
Laboratoires Venus Sapeco is gaining share in sun care

CATEGORY DATA

Table 1 Sales of Sun Care by Category: Value 2013-2018
Table 2 Sales of Sun Care by Category: % Value Growth 2013-2018
Table 3 Sales of Sun Care by Premium vs Mass: % Value 2013-2018
Table 4 NBO Company Shares of Sun Care: % Value 2014-2018
Table 5 LBN Brand Shares of Sun Care: % Value 2015-2018
Table 6 LBN Brand Shares of Premium Adult Sun Care: % Value 2015-2018
Table 7 Forecast Sales of Sun Care by Category: Value 2018-2023
Table 8 Forecast Sales of Sun Care by Category: % Value Growth 2018-2023
Table 9 Forecast Sales of Sun Care by Premium vs Mass: % Value 2018-2023

Beauty and Personal Care in Algeria - Industry Overview

EXECUTIVE SUMMARY

Population growth and rising consumer awareness support growth
The increasing shift to mass brands is driven by economic hardship
International players continue to lead, but local players are gaining ground
Health and beauty specialist retailers continues to lead distribution
Moderate development is expected over the forecast period

MARKET DATA

Table 10 Sales of Beauty and Personal Care by Category: Value 2013-2018
Table 11 Sales of Beauty and Personal Care by Category: % Value Growth 2013-2018
Table 12 GBO Company Shares of Beauty and Personal Care: % Value 2014-2018
Table 13 NBO Company Shares of Beauty and Personal Care: % Value 2014-2018
Table 14 LBN Brand Shares of Beauty and Personal Care: % Value 2015-2018
Table 15 Distribution of Beauty and Personal Care by Format: % Value 2013-2018
Table 16 Distribution of Beauty and Personal Care by Format and Category: % Value 2018
Table 17 Forecast Sales of Beauty and Personal Care by Category: Value 2018-2023
Table 18 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2018-2023

SOURCES

Summary 1 Research Sources