Growth will be minimal over the forecast period. A continuing declining population will dampen volume sales.
There will be an increasing blurring of lines between sun care and other beauty care products, such as facial make-up and skin care products, with these products habitually now containing high levels of sun protection. This could in particular dampen volume sales of adult sun care.
Lidl entered the Latvian market with the opening of 15 stores in October 2021, and at the end of 2022, already had 19 outlets. The stores have been met with great enthusiasm, will queues often forming outside the stores when they first opened.
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Understand the latest market trends and future growth opportunities for the Sun Care industry in Latvia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Sun Care industry in Latvia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Sun Care
This is the aggregation of sun protection, aftersun, self-tanning products and baby and child-specific sun care.
See All of Our DefinitionsThis report originates from Passport, our Sun Care research and analysis database.
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