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Country Report

Switzerland Flag Alcoholic Drinks in Switzerland

| Pages: 107

Price: US$1,900

About this Report

EXECUTIVE SUMMARY

Stagnation on Swiss alcoholic drinks market

In 2013 the alcoholic drinks industry experienced flat growth. The 2013 performance was fully in line with that of the review period as a whole. Switzerland continued to suffer from a decline in per capita consumption of alcoholic drinks in 2013, which negatively impact overall volume sales. Furthermore, lower unit prices across the border encouraged Swiss consumers to opt for cross-border shopping. Moreover, the high exchange value of the Swiss franc fuelled the trend towards cheaper imported products in 2013. This had an effect on the average unit price of alcoholic drinks, which declined marginally in 2013. The decline in average unit price was also attributed to strong consumer demand for private label products in Switzerland.

Sweet and flavoured remained strong selling aspects

The trend towards sweet and flavoured products in alcoholic drinks continued in Switzerland in 2013. This trend was visible across categories: in beer, flavoured beer recorded substantially faster growth than overall beer; in spirits, liqueurs, in particular cream-based liqueurs, were driven by high consumer demand, performing higher than the overall spirits category; in wine the trend was also apparent with strong growth of other sparkling wine, which includes flavoured variants such as Hugo. In the light of stagnating volume sales in Switzerland, players are tailoring new products in line with the trend towards fruitier and sweeter tastes to capture new consumers.

Breweries dominate in Switzerland

In 2013 the number one player in the overall alcoholic drinks market in Switzerland was Feldschlösschen Getränke, the leading beer manufacturer. Together with the overall second-ranked player Heineken Switzerland the two beer producers generated over one-third of total alcoholic drinks’ sales in volume in 2013. The success of these two leading beer producers is largely ascribed to the fact that beer is the largest category within alcoholic drinks in Switzerland in volume terms. With a wide gap between number two and number three, Schenk took third place in the Swiss alcoholic drinks market, attributed to Schenk’s leadership in wine in 2013.

Off-trade outperforms on-trade in 2013

Off-trade sales of alcoholic drinks generated the lion’s share of total alcoholic drinks’ volume in Switzerland in 2013. Off-trade recorded slight sales growth in volume terms, whereas on-trade sales were flat in 2013. Next to a decline in the number of Swiss consumers eating out to save money, the high unit prices on-trade outlets charge for alcoholic drinks forced many Swiss consumers to reduce their consumption of such drinks when out for a meal. Thus, more and more consumers are opting to drink wine or mixing cocktails and long drinks at home, or buying their beer in off-trade outlets rather than in on-trade establishments.

Alcoholic drinks face stagnation over forecast period

Over the forecast period the total alcoholic drinks market in Switzerland is projected to see flat volume sales. This stagnating performance is fully in line with the review period growth rate. Cross-border shopping as well as newly introduced regulations on the allowance to import an increased amount of alcoholic drinks are expected to continue to further negatively impact volume sales. The overall decline in per capita consumption of total alcoholic drinks, in particular beer and wine, will continue to take its toll on total alcoholic drinks’ volume sales performance over the forecast period, as beer accounts for the lion’s share of the overall market. Thus, the expected stagnant performance of the largest categories within alcoholic drinks – beer and wine – will impact overall sales.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Alcoholic Drinks industry in Switzerland with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Alcoholic Drinks industry in Switzerland, our research will save you time and money while empowering you to make informed, profitable decisions.

When you purchase this report, you also get the data and the content from these category reports in Switzerland for free:

The Alcoholic Drinks in Switzerland market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Production, imports by origin, exports by destination
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Alcoholic Drinks in Switzerland?
  • What are the major brands in Switzerland?
  • Have there been any alcoholic drinks legislative changes over the past 12 months?
  • How is the alcoholic drinks industry affected by the recession?
  • What is consumed more; beer, wine or spirits?
  • What have been the key trends seen in new product developments?
  • Do alcoholic drinks consumers want value for money or added value?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Alcoholic Drinks market research database.

Table of Contents

Alcoholic Drinks in Switzerland - Industry Overview

EXECUTIVE SUMMARY

Stagnation on Swiss alcoholic drinks market

Sweet and flavoured remained strong selling aspects

Breweries dominate in Switzerland

Off-trade outperforms on-trade in 2013

Alcoholic drinks face stagnation over forecast period

KEY TRENDS AND DEVELOPMENTS

Domestic producers still dominate but lose sales to imported brands in Switzerland

Cans are rapidly gaining popularity in Switzerland

Polarisation continues at expense of standard positioned brands

Key new product launches

  • Summary 1 Key New Product Developments 2013-2014

MARKET BACKGROUND

Legislation

  • Table 1 Number of On-trade Establishments by Type 2008-2013

TAXATION AND DUTY LEVIES

  • Table 2 Taxation and Duty Levies on Alcoholic Drinks 2013
  • Table 3 Typical Wholesaler and Retailer Off-trade Mark-ups by Selected Categories 2013
  • Table 4 Selling Margin of a Typical Beer Brand in Retail Channel that uses Wholesalers 2013
  • Table 5 Selling Margin of a Typical Beer Brand in Retail Channel that does not use Wholesalers 2013
  • Table 6 Selling Margin of a Typical Wine Brand in Retail Channel that uses Wholesalers 2013
  • Table 7 Selling Margin of a Typical Wine Brand in Retail Channel that Does Not Use Wholesalers 2013
  • Table 8 Selling Margin of a Typical Spirits Brand in Retail Channel that uses Wholesalers 2013
  • Table 9 Selling Margin of a Typical Spirits Brand in Retail Channel that does not use Wholesalers 2013

OPERATING ENVIRONMENT

Contraband/parallel trade

Duty-free

Cross-border/private imports

MARKET INDICATORS

  • Table 10 Retail Consumer Expenditure on Alcoholic Drinks 2008-2013

MARKET DATA

  • Table 11 Sales of Alcoholic Drinks by Category: Total Volume 2008-2013
  • Table 12 Sales of Alcoholic Drinks by Category: Total Value 2008-2013
  • Table 13 Sales of Alcoholic Drinks by Category: % Total Volume Growth 2008-2013
  • Table 14 Sales of Alcoholic Drinks by Category: % Total Value Growth 2008-2013
  • Table 15 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Volume 2013
  • Table 16 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Value 2013
  • Table 17 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Volume 2013
  • Table 18 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Value 2013
  • Table 19 GBO Company Shares of Alcoholic Drinks: % Total Volume 2009-2013
  • Table 20 Distribution of Alcoholic Drinks by Format: % Off-trade Value 2008-2013
  • Table 21 Distribution of Alcoholic Drinks by Format and Category: % Off-trade Volume 2013
  • Table 22 Forecast Sales of Alcoholic Drinks by Category: Total Volume 2013-2018
  • Table 23 Forecast Sales of Alcoholic Drinks by Category: Total Value 2013-2018
  • Table 24 Forecast Sales of Alcoholic Drinks by Category: % Total Volume Growth 2013-2018
  • Table 25 Forecast Sales of Alcoholic Drinks by Category: % Total Value Growth 2013-2018

DEFINITIONS

Published data comparisons

SOURCES

  • Summary 2 Research Sources

Alcoholic Drinks in Switzerland - Company Profiles

Feldschlösschen Getränke AG in Alcoholic Drinks (Switzerland)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 3 Feldschlösschen Getränke AG: Key Facts
  • Summary 4 Feldschlösschen Getränke AG: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

  • Summary 5 Feldschlösschen Getränke AG: Competitive Position 2013

Mosterei Möhl AG in Alcoholic Drinks (Switzerland)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 6 Mosterei Möhl AG: Key Facts

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

  • Summary 7 Mosterei Möhl AG: Competitive Position 2013

Mövenpick Wein AG in Alcoholic Drinks (Switzerland)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 8 Mövenpick Wein AG: Key Facts
  • Summary 9 Mövenpick Wein AG: Operational Indicators

INTERNET STRATEGY

COMPANY BACKGROUND

PRIVATE LABEL

  • Summary 10 Mövenpick Wein AG: Private Label Portfolio

COMPETITIVE POSITIONING

  • Summary 11 Mövenpick Wein AG: Competitive Position 2013

Rimuss & Weinkellerei Rahm AG in Alcoholic Drinks (Switzerland)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 12 Rimuss & Weinkellerie Rahm AG: Key Facts
  • Summary 13 Rimuss & Weinkellerie Rahm AG: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

  • Summary 14 Rimuss & Weinkellerei Rahm AG: Competitive Position 2013

Schenk SA in Alcoholic Drinks (Switzerland)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 15 Schenk SA: Key Facts
  • Summary 16 Schenk SA: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

  • Summary 17 Schenk SA: Competitive Position 2013

Beer in Switzerland - Category Analysis

HEADLINES

TRENDS

PRODUCTION, IMPORTS AND EXPORTS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY BACKGROUND

Lager price band methodology

  • Summary 18 Lager by Price Band 2013

CATEGORY DATA

  • Table 26 Sales of Beer by Category: Total Volume 2008-2013
  • Table 27 Sales of Beer by Category: Total Value 2008-2013
  • Table 28 Sales of Beer by Category: % Total Volume Growth 2008-2013
  • Table 29 Sales of Beer by Category: % Total Value Growth 2008-2013
  • Table 30 Sales of Beer by Off-trade vs On-trade: Volume 2008-2013
  • Table 31 Sales of Beer by Off-trade vs On-trade: Value 2008-2013
  • Table 32 Sales of Beer by Off-trade vs On-trade: % Volume Growth 2008-2013
  • Table 33 Sales of Beer by Off-trade vs On-trade: % Value Growth 2008-2013
  • Table 34 GBO Company Shares of Beer: % Total Volume 2009-2013
  • Table 35 NBO Company Shares of Beer: % Total Volume 2009-2013
  • Table 36 LBN Brand Shares of Beer: % Total Volume 2010-2013
  • Table 37 Production, Imports and Exports of Beer: Total Volume 2007-2012
  • Table 38 Imports of Beer by Country of Origin: Total Volume 2007-2012
  • Table 39 Imports of Beer by Country of Origin: Total Value 2007-2012
  • Table 40 Exports of Beer by Country of Destination: Total Volume 2007-2012
  • Table 41 Exports of Beer by Country of Destination: Total Value 2007-2012
  • Table 42 Forecast Sales of Beer by Category: Total Volume 2013-2018
  • Table 43 Forecast Sales of Beer by Category: Total Value 2013-2018
  • Table 44 Forecast Sales of Beer by Category: % Total Volume Growth 2013-2018
  • Table 45 Forecast Sales of Beer by Category: % Total Value Growth 2013-2018

Cider/Perry in Switzerland - Category Analysis

HEADLINES

TRENDS

PRODUCTION, IMPORTS AND EXPORTS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 46 Sales of Cider/Perry: Total Volume 2008-2013
  • Table 47 Sales of Cider/Perry: Total Value 2008-2013
  • Table 48 Sales of Cider/Perry: % Total Volume Growth 2008-2013
  • Table 49 Sales of Cider/Perry: % Total Value Growth 2008-2013
  • Table 50 Sales of Cider/Perry by Off-trade vs On-trade: Volume 2008-2013
  • Table 51 Sales of Cider/Perry by Off-trade vs On-trade: Value 2008-2013
  • Table 52 Sales of Cider/Perry by Off-trade vs On-trade: % Volume Growth 2008-2013
  • Table 53 Sales of Cider/Perry by Off-trade vs On-trade: % Value Growth 2008-2013
  • Table 54 GBO Company Shares of Cider/Perry: % Total Volume 2009-2013
  • Table 55 NBO Company Shares of Cider/Perry: % Total Volume 2009-2013
  • Table 56 LBN Brand Shares of Cider/Perry: % Total Volume 2010-2013
  • Table 57 Production, Imports and Exports of Cider/Perry: Total Volume 2007-2012
  • Table 58 Imports of Cider/Perry by Country of Origin: Total Volume 2007-2012
  • Table 59 Imports of Cider/Perry by Country of Origin: Total Value 2007-2012
  • Table 60 Exports of Cider/Perry by Country of Destination: Total Volume 2007-2012
  • Table 61 Exports of Cider/Perry by Country of Destination: Total Value 2007-2012
  • Table 62 Forecast Sales of Cider/Perry: Total Volume 2013-2018
  • Table 63 Forecast Sales of Cider/Perry: Total Value 2013-2018
  • Table 64 Forecast Sales of Cider/Perry: % Total Volume Growth 2013-2018
  • Table 65 Forecast Sales of Cider/Perry: % Total Value Growth 2013-2018

RTDs/High-Strength Premixes in Switzerland - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 66 Sales of RTDS/High-strength Premixes by Category: Total Volume 2008-2013
  • Table 67 Sales of RTDS/High-strength Premixes by Category: Total Value 2008-2013
  • Table 68 Sales of RTDS/High-strength Premixes by Category: % Total Volume Growth 2008-2013
  • Table 69 Sales of RTDS/High-strength Premixes by Category: % Total Value Growth 2008-2013
  • Table 70 Sales of RTDS/High-strength Premixes by Off-trade vs On-trade: Volume 2008-2013
  • Table 71 Sales of RTDS/High-strength Premixes by Off-trade vs On-trade: Value 2008-2013
  • Table 72 Sales of RTDS/High-strength Premixes by Off-trade vs On-trade: % Volume Growth 2008-2013
  • Table 73 Sales of RTDS/High-strength Premixes by Off-trade vs On-trade: % Value Growth 2008-2013
  • Table 74 GBO Company Shares of RTDS/High-strength Premixes: % Total Volume 2009-2013
  • Table 75 NBO Company Shares of RTDS/High-strength Premixes: % Total Volume 2009-2013
  • Table 76 LBN Brand Shares of RTDS/High-strength Premixes: % Total Volume 2010-2013
  • Table 77 Forecast Sales of RTDS/High-strength Premixes by Category: Total Volume 2013-2018
  • Table 78 Forecast Sales of RTDS/High-strength Premixes by Category: Total Value 2013-2018
  • Table 79 Forecast Sales of RTDS/High-strength Premixes by Category: % Total Volume Growth 2013-2018
  • Table 80 Forecast Sales of RTDS/High-strength Premixes by Category: % Total Value Growth 2013-2018

Spirits in Switzerland - Category Analysis

HEADLINES

TRENDS

PRODUCTION, IMPORTS AND EXPORTS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY BACKGROUND

Vodka, gin, other blended Scotch and dark and white rum price band methodology

  • Summary 19 Benchmark Brands 2013

CATEGORY DATA

  • Table 81 Sales of Spirits by Category: Total Volume 2008-2013
  • Table 82 Sales of Spirits by Category: Total Value 2008-2013
  • Table 83 Sales of Spirits by Category: % Total Volume Growth 2008-2013
  • Table 84 Sales of Spirits by Category: % Total Value Growth 2008-2013
  • Table 85 Sales of Spirits by Off-trade vs On-trade: Volume 2008-2013
  • Table 86 Sales of Spirits by Off-trade vs On-trade: Value 2008-2013
  • Table 87 Sales of Spirits by Off-trade vs On-trade: % Volume Growth 2008-2013
  • Table 88 Sales of Spirits by Off-trade vs On-trade: % Value Growth 2008-2013
  • Table 89 Sales of Dark Rum by Price Platform: % Total Volume 2008-2013
  • Table 90 Sales of White Rum by Price Platform: % Total Volume 2008-2013
  • Table 91 Sales of Other Blended Scotch Whisky by Price Platform: % Total Volume 2008-2013
  • Table 92 Sales of Gin by Price Platform: % Total Volume 2008-2013
  • Table 93 Sales of Vodka by Price Platform: % Total Volume 2008-2013
  • Table 94 Sales of Vodka by Flavoured vs Non-flavoured: % Total Volume 2008-2013
  • Table 95 GBO Company Shares of Spirits: % Total Volume 2009-2013
  • Table 96 NBO Company Shares of Spirits: % Total Volume 2009-2013
  • Table 97 LBN Brand Shares of Spirits: % Total Volume 2010-2013
  • Table 98 Production, Imports and Exports of Spirits: Total Volume 2007-2012
  • Table 99 Imports of Spirits by Country of Origin: Total Volume 2007-2012
  • Table 100 Imports of Spirits by Country of Origin: Total Value 2007-2012
  • Table 101 Exports of Spirits by Country of Destination: Total Volume 2007-2012
  • Table 102 Exports of Spirits by Country of Destination: Total Value 2007-2012
  • Table 103 Production, Imports and Exports of Brandy & Cognac: Total Volume 2007-2012
  • Table 104 Production, Imports and Exports of Rum: Total Volume 2007-2012
  • Table 105 Production, Imports and Exports of Whiskies: Total Volume 2007-2012
  • Table 106 Production, Imports and Exports of Gin: Total Volume 2007-2012
  • Table 107 Production, Imports and Exports of Vodka: Total Volume 2007-2012
  • Table 108 Production, Imports and Exports of Other Spirits: Total Volume 2007-2012
  • Table 109 Forecast Sales of Spirits by Category: Total Volume 2013-2018
  • Table 110 Forecast Sales of Spirits by Category: Total Value 2013-2018
  • Table 111 Forecast Sales of Spirits by Category: % Total Volume Growth 2013-2018
  • Table 112 Forecast Sales of Spirits by Category: % Total Value Growth 2013-2018

Wine in Switzerland - Category Analysis

HEADLINES

TRENDS

PRODUCTION, IMPORTS AND EXPORTS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 113 Sales of Wine by Category: Total Volume 2008-2013
  • Table 114 Sales of Wine by Category: Total Value 2008-2013
  • Table 115 Sales of Wine by Category: % Total Volume Growth 2008-2013
  • Table 116 Sales of Wine by Category: % Total Value Growth 2008-2013
  • Table 117 Sales of Wine by Off-trade vs On-trade: Volume 2008-2013
  • Table 118 Sales of Wine by Off-trade vs On-trade: Value 2008-2013
  • Table 119 Sales of Wine by Off-trade vs On-trade: % Volume Growth 2008-2013
  • Table 120 Sales of Wine by Off-trade vs On-trade: % Value Growth 2008-2013
  • Table 121 Sales of Still Red Wine by Price Segment: % Off-trade Volume 2008-2013
  • Table 122 Sales of Still White Wine by Price Segment: % Off-trade Volume 2008-2013
  • Table 123 Sales of Still Rosé Wine by Price Segment: % Off-trade Volume 2008-2013
  • Table 124 Sales of Other Sparkling Wine by Price Segment: % Off-trade Volume 2008-2013
  • Table 125 Sales of Still Red Wine by Grape/Varietal Type: % Total Volume 2008-2013
  • Table 126 Sales of Still White Wine by Grape/Varietal Type: % Total Volume 2008-2013
  • Table 127 Sales of Still Rosé Wine by Grape/Varietal Type: % Total Volume 2008-2013
  • Table 128 Sales of Still Red Wine by Quality Classification: % Total Volume 2008-2013
  • Table 129 Sales of Still White Wine by Quality Classification: % Total Volume 2008-2013
  • Table 130 Sales of Still Rosé Wine by Quality Classification: % Total Volume 2008-2013
  • Table 131 GBO Company Shares of Still Light Grape Wine: % Total Volume 2009-2013
  • Table 132 NBO Company Shares of Still Light Grape Wine: % Total Volume 2009-2013
  • Table 133 LBN Brand Shares of Still Light Grape Wine: % Total Volume 2010-2013
  • Table 134 GBO Company Shares of Champagne: % Total Volume 2009-2013
  • Table 135 NBO Company Shares of Champagne: % Total Volume 2009-2013
  • Table 136 LBN Brand Shares of Champagne: % Total Volume 2010-2013
  • Table 137 GBO Company Shares of Other Sparkling Wine: % Total Volume 2009-2013
  • Table 138 NBO Company Shares of Other Sparkling Wine: % Total Volume 2009-2013
  • Table 139 LBN Brand Shares of Other Sparkling Wine: % Total Volume 2010-2013
  • Table 140 GBO Company Shares of Fortified Wine and Vermouth: % Total Volume 2009-2013
  • Table 141 NBO Company Shares of Fortified Wine and Vermouth: % Total Volume 2009-2013
  • Table 142 LBN Brand Shares of Fortified Wine and Vermouth: % Total Volume 2010-2013
  • Table 143 Production, Imports and Exports of Wine: Total Volume 2007-2012
  • Table 144 Imports of Wine by Country of Origin: Total Volume 2007-2012
  • Table 145 Imports of Wine by Country of Origin: Total Value 2007-2012
  • Table 146 Exports of Wine by Country of Destination: Total Volume 2007-2012
  • Table 147 Exports of Wine by Country of Destination: Total Value 2007-2012
  • Table 148 Forecast Sales of Wine by Category: Total Volume 2013-2018
  • Table 149 Forecast Sales of Wine by Category: Total Value 2013-2018
  • Table 150 Forecast Sales of Wine by Category: % Total Volume Growth 2013-2018
  • Table 151 Forecast Sales of Wine by Category: % Total Value Growth 2013-2018

Segmentation

This market research report includes the following:

  • Alcoholic Drinks
    • Beer
      • Dark Beer
        • Ale
        • Sorghum
        • Weissbier/Wiezen/Wheat Beer
      • Lager
        • Flavoured/Mixed Lager
        • Standard Lager
          • Premium Lager
            • Domestic Premium Lager
            • Imported Premium Lager
          • Mid-Priced Lager
            • Domestic Mid-Priced Lager
            • Imported Mid-Priced Lager
          • Economy Lager
            • Domestic Economy Lager
            • Imported Economy Lager
        • Standard Lager by Origin
          • Domestic Lager
            • Domestic Premium Lager
            • Domestic Mid-Priced Lager
            • Domestic Economy Lager
          • Imported Lager
            • Imported Premium Lager
            • Imported Mid-Priced Lager
            • Imported Economy Lager
      • Non/Low Alcohol Beer
      • Stout
    • Cider/Perry
    • RTDs/High-Strength Premixes
      • High-Strength Premixes
      • RTDs
        • Malt-Based RTDs
        • Spirit-Based RTDs
        • Wine-Based RTDs
        • Other RTDs
    • Spirits
      • Brandy and Cognac
        • Brandy
        • Cognac
      • Liqueurs
        • Bitters
        • Cream-Based Liqueurs
        • Other Liqueurs
      • Rum
        • Dark Rum
        • White Rum
      • Tequila (and Mezcal)
      • Whiskies
        • Bourbon/Other US Whiskey
        • Canadian Whisky
        • Irish Whiskey
        • Japanese Whisky
        • Blended Scotch Whisky
          • Blended Malt Scotch Whisky
          • Other Blended Scotch Whisky
        • Single Malt Scotch Whisky
        • Other Whiskies
      • White Spirits
        • Gin
          • English Gin
          • Dutch Gin
        • Vodka
      • Other Spirits
        • Absinthe
        • Aniseed-Flavoured Spirits
        • Grappa
        • Kirsch
        • Pear and Apple Distillates
        • Prune
        • Other Distilled Beverages
    • Wine
      • Fortified Wine and Vermouth
        • Madeira
        • Marsala
        • Port/Oporto
        • Sherry
        • Vermouth
        • Other Fortified Wine and Vermouth
      • Non-Grape Wine
        • Sparkling Wine
          • Champagne
          • Other Sparkling Wine
        • Still Light Grape Wine
          • Still Red Wine
          • Still Rosé Wine
          • Still White Wine

    Statistics Included

    For each category and subcategory you will receive the following data in Excel format:

    From Passport

    • Market Sizes
    • Company Shares
    • Brand Shares
    • Distribution
    • Pricing
    • Exports by Country - Value
    • Exports by Country - Volume
    • Flavoured vs Non-flavoured Vodka
    • Imports by Country - Value
    • Imports by Country - Volume
    • Off-trade vs On-trade
    • Premium Sales Analysis
    • Products by Ingredient
    • Trade Statistics - Value
    • Trade Statistics - Volume
    • Wine by Grape Type
    • Wine by Price
    • Wine Quality Classification
    • Ale By Type

    Market size details:

    • Off-trade volume
    • Off-trade volume % growth
    • Off-trade volume per capita
    • On-trade volume
    • On-trade volume % growth
    • On-trade volume per capita
    • Total volume
    • Total volume % growth
    • Total volume per capita
    • Off-trade value retail selling price % growth
    • Off-trade value retail selling price local currency, USD, EUR, GBP, CHF, JPY
    • Off-trade value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY
    • On-trade value retail selling price % growth
    • On-trade value retail selling price local currency, USD, EUR, GBP, CHF, JPY
    • On-trade value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY
    • Total value retail selling price % growth
    • Total value retail selling price local currency, USD, EUR, GBP, CHF, JPY
    • Total value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY
    • Off-trade value manufacturer selling price % growth
    • Off-trade value manufacturer selling price local currency, USD, EUR, GBP, CHF, JPY
    • Off-trade value manufacturer selling price per capita local currency, USD, EUR, GBP, CHF, JPY
    • On-trade value manufacturer selling price % growth
    • On-trade value manufacturer selling price local currency, USD, EUR, GBP, CHF, JPY
    • On-trade value manufacturer selling price per capita local currency, USD, EUR, GBP, CHF, JPY
    • Total value manufacturer selling price % growth
    • Total value manufacturer selling price local currency, USD, EUR, GBP, CHF, JPY
    • Total value manufacturer selling price per capita local currency, USD, EUR, GBP, CHF, JPY
    • Off-trade rtd volume
    • Off-trade rtd volume % growth
    • Off-trade rtd volume per capita
    • On-trade rtd volume
    • On-trade rtd volume % growth
    • On-trade rtd volume per capita
    • Total rtd volume
    • Total rtd volume % growth
    • Total rtd volume per capita
    • Off-trade volume litres of pure alcohol
    • Off-trade volume litres of pure alcohol % growth
    • Off-trade volume litres of pure alcohol per capita
    • On-trade volume litres of pure alcohol
    • On-trade volume litres of pure alcohol % growth
    • On-trade volume litres of pure alcohol per capita
    • Total volume litres of pure alcohol
    • Total volume litres of pure alcohol % growth
    • Total volume litres of pure alcohol per capita

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