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Country Report

Switzerland Flag Alcoholic Drinks in Switzerland

| Pages: 103

Price: US$2,100

About this Report

EXECUTIVE SUMMARY

Return to volume growth for alcoholic drinks in Switzerland in 2014

In 2014 the alcoholic drinks market in Switzerland experienced an increase in total volume sales after years of declining sales. Despite overall declining per capita consumption, this growth was mainly attributed to the improved performance of beer, which recovered from its woes of 2013. Stronger total volume sales of wine – the second most popular alcoholic drink in Switzerland after beer – also contributed to the growth in alcoholic drinks.

Consumer behaviour shows a trend towards quality

Along with growing health awareness, a clear trend towards the consumption of more premium alcoholic drinks was evident across most categories in 2014, with consumers displaying a growing tendency to emphasise quality. This trend was enhanced by the strong competition amongst retailers, which resulted in price promotions and slightly declining average unit prices, making quality wine, and especially spirits, more affordable, leading to rising total volume sales.

Multinational beer companies continue to lead

As beer remained the most popular and commonly consumed alcoholic drink in Switzerland, with sales of beer accounting for the bulk of total market volumes, the two global beer producers Feldschlösschen Getränke (subsidiary of Carlsberg) and Heineken Switzerland continued to lead the competitive environment in alcoholic drinks, each holding a double-digit share in 2014. Following some way behind was one of the leading Swiss wine producers, Schenk, reflecting the above-average popularity of wine in Switzerland. The rest of the competitive environment remained highly fragmented, with domestic companies having a good presence.

Off-trade remains the predominant channel and outperforms on-trade in 2014

Given the high mark-ups typically applied to alcoholic drinks in on-trade outlets, consumers continued to display a growing preference for drinking at home. Also, the growing trend for inviting friends home rather than going out, accompanied by declining unit prices for alcoholic drinks in the off-trade channel (whereas on-trade prices remained stable) enhanced this development. Furthermore, the legislation for drivers, which allows a blood alcohol limit of only 50mg of alcohol per 100ml of blood, led to decreasing on-trade consumption and impacted sales of alcoholic drinks through on-trade establishments. Consequently the on-trade channel registered a slower volume increase in 2014 than the off-trade channel, in which supermarkets continued to account for the biggest share.

Alcoholic drinks is projected to see stagnation over the forecast period

In line with the review period, total volume and value sales of alcoholic drinks are expected to face stagnation over the review period. Increasing health awareness and the related declining per capita consumption of alcoholic beverages is expected to diminish the positive performance of alcoholic drinks, but this is also expected to be due to cross-border shopping, reinforced by the July 2014 regulations allowing the import of an increased amount of alcoholic drinks.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Alcoholic Drinks industry in Switzerland with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Alcoholic Drinks industry in Switzerland, our research will save you time and money while empowering you to make informed, profitable decisions.

When you purchase this report, you also get the data and the content from these category reports in Switzerland for free:

The Alcoholic Drinks in Switzerland market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Production, imports by origin, exports by destination
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Alcoholic Drinks in Switzerland?
  • What are the major brands in Switzerland?
  • Have there been any alcoholic drinks legislative changes over the past 12 months?
  • How is the alcoholic drinks industry affected by the recession?
  • What is consumed more; beer, wine or spirits?
  • What have been the key trends seen in new product developments?
  • Do alcoholic drinks consumers want value for money or added value?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Alcoholic Drinks market research database.

Table of Contents

Alcoholic Drinks in Switzerland - Industry Overview

EXECUTIVE SUMMARY

Return to volume growth for alcoholic drinks in Switzerland in 2014

Consumer behaviour shows a trend towards quality

Multinational beer companies continue to lead

Off-trade remains the predominant channel and outperforms on-trade in 2014

Alcoholic drinks is projected to see stagnation over the forecast period

KEY TRENDS AND DEVELOPMENTS

Good economic climate despite the insecurity caused by political events

Boom for microbreweries remains unstoppable

Cans and smaller bottles see high demand

Key new product launches

  • Summary 1 Key New Product Developments 2014

MARKET BACKGROUND

Legislation

  • Table 1 Number of On-trade Establishments by Type 2009-2014

TAXATION AND DUTY LEVIES

  • Summary 2 Taxation and Duty Levies on Alcoholic Drinks 2014
  • Table 2 Typical Wholesaler and Retailer Off-trade Mark-ups by Selected Categories 2014
  • Table 3 Selling Margin of a Typical Beer Brand in Retail Channel Which Does Not Use Wholesalers 2014
  • Table 4 Selling Margin of a Typical Wine Brand in Retail Channel Which Does Not Use Wholesalers 2014
  • Table 5 Selling Margin of a Typical Spirits Brand in Retail Channel Which Does Not Use Wholesalers 2014

OPERATING ENVIRONMENT

Contraband/parallel trade

Duty-free

Cross-border/private imports

MARKET INDICATORS

  • Table 6 Retail Consumer Expenditure on Alcoholic Drinks 2009-2014

MARKET DATA

  • Table 7 Sales of Alcoholic Drinks by Category: Total Volume 2009-2014
  • Table 8 Sales of Alcoholic Drinks by Category: Total Value 2009-2014
  • Table 9 Sales of Alcoholic Drinks by Category: % Total Volume Growth 2009-2014
  • Table 10 Sales of Alcoholic Drinks by Category: % Total Value Growth 2009-2014
  • Table 11 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Volume 2014
  • Table 12 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Value 2014
  • Table 13 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Volume 2014
  • Table 14 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Value 2014
  • Table 15 GBO Company Shares of Alcoholic Drinks: % Total Volume 2010-2014
  • Table 16 Distribution of Alcoholic Drinks by Format: % Off-trade Value 2009-2014
  • Table 17 Distribution of Alcoholic Drinks by Format and Category: % Off-trade Volume 2014
  • Table 18 Forecast Sales of Alcoholic Drinks by Category: Total Volume 2014-2019
  • Table 19 Forecast Sales of Alcoholic Drinks by Category: Total Value 2014-2019
  • Table 20 Forecast Sales of Alcoholic Drinks by Category: % Total Volume Growth 2014-2019
  • Table 21 Forecast Sales of Alcoholic Drinks by Category: % Total Value Growth 2014-2019

DEFINITIONS

Published data comparisons

SOURCES

  • Summary 3 Research Sources

Alcoholic Drinks in Switzerland - Company Profiles

Feldschlösschen Getränke AG in Alcoholic Drinks (Switzerland)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 4 Feldschlösschen Getränke AG: Key Facts
  • Summary 5 Feldschlösschen Getränke AG: Operational Indicators

COMPETITIVE POSITIONING

  • Summary 6 Feldschlösschen Getränke AG: Competitive Position 2014

Mosterei Möhl AG in Alcoholic Drinks (Switzerland)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 7 Mosterei Möhl AG: Key Facts

COMPETITIVE POSITIONING

  • Summary 8 Mosterei Möhl AG: Competitive Position 2014

Mövenpick Wein AG in Alcoholic Drinks (Switzerland)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 9 Mövenpick Wein AG: Key Facts
  • Summary 10 Mövenpick Wein AG: Operational Indicators

INTERNET STRATEGY

COMPANY BACKGROUND

PRIVATE LABEL

  • Summary 11 Mövenpick Wein AG: Private Label Portfolio

COMPETITIVE POSITIONING

  • Summary 12 Mövenpick Wein AG: Competitive Position 2014

Rimuss & Weinkellerei Rahm AG in Alcoholic Drinks (Switzerland)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 13 Rimuss & Weinkellerei Rahm AG: Key Facts

COMPETITIVE POSITIONING

  • Summary 14 Rimuss & Weinkellerei Rahm AG: Competitive Position 2014

Schenk SA in Alcoholic Drinks (Switzerland)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 15 Schenk SA: Key Facts

COMPETITIVE POSITIONING

  • Summary 16 Schenk SA: Competitive Position 2014

Beer in Switzerland - Category Analysis

HEADLINES

TRENDS

PRODUCTION, IMPORTS AND EXPORTS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY BACKGROUND

Lager price band methodology

  • Summary 17 Lager by Price Band 2014
  • Table 22 Number of Breweries 2009-2014

CATEGORY DATA

  • Table 23 Sales of Beer by Category: Total Volume 2009-2014
  • Table 24 Sales of Beer by Category: Total Value 2009-2014
  • Table 25 Sales of Beer by Category: % Total Volume Growth 2009-2014
  • Table 26 Sales of Beer by Category: % Total Value Growth 2009-2014
  • Table 27 Sales of Beer by Off-trade vs On-trade: Volume 2009-2014
  • Table 28 Sales of Beer by Off-trade vs On-trade: Value 2009-2014
  • Table 29 Sales of Beer by Off-trade vs On-trade: % Volume Growth 2009-2014
  • Table 30 Sales of Beer by Off-trade vs On-trade: % Value Growth 2009-2014
  • Table 31 GBO Company Shares of Beer: % Total Volume 2010-2014
  • Table 32 NBO Company Shares of Beer: % Total Volume 2010-2014
  • Table 33 LBN Brand Shares of Beer: % Total Volume 2011-2014
  • Table 34 Production, Imports and Exports of Beer: Total Volume 2008-2013
  • Table 35 Imports of Beer by Country of Origin: Total Volume 2008-2013
  • Table 36 Imports of Beer by Country of Origin: Total Value 2008-2013
  • Table 37 Exports of Beer by Country of Destination: Total Volume 2008-2013
  • Table 38 Exports of Beer by Country of Destination: Total Value 2008-2013
  • Table 39 Forecast Sales of Beer by Category: Total Volume 2014-2019
  • Table 40 Forecast Sales of Beer by Category: Total Value 2014-2019
  • Table 41 Forecast Sales of Beer by Category: % Total Volume Growth 2014-2019
  • Table 42 Forecast Sales of Beer by Category: % Total Value Growth 2014-2019

Cider/Perry in Switzerland - Category Analysis

HEADLINES

TRENDS

PRODUCTION, IMPORTS AND EXPORTS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 43 Sales of Cider/Perry: Total Volume 2009-2014
  • Table 44 Sales of Cider/Perry: Total Value 2009-2014
  • Table 45 Sales of Cider/Perry: % Total Volume Growth 2009-2014
  • Table 46 Sales of Cider/Perry: % Total Value Growth 2009-2014
  • Table 47 Sales of Cider/Perry by Off-trade vs On-trade: Volume 2009-2014
  • Table 48 Sales of Cider/Perry by Off-trade vs On-trade: Value 2009-2014
  • Table 49 Sales of Cider/Perry by Off-trade vs On-trade: % Volume Growth 2009-2014
  • Table 50 Sales of Cider/Perry by Off-trade vs On-trade: % Value Growth 2009-2014
  • Table 51 GBO Company Shares of Cider/Perry: % Total Volume 2010-2014
  • Table 52 NBO Company Shares of Cider/Perry: % Total Volume 2010-2014
  • Table 53 LBN Brand Shares of Cider/Perry: % Total Volume 2011-2014
  • Table 54 Production, Imports and Exports of Cider/Perry: Total Volume 2008-2013
  • Table 55 Imports of Cider/Perry by Country of Origin: Total Volume 2008-2013
  • Table 56 Imports of Cider/Perry by Country of Origin: Total Value 2008-2013
  • Table 57 Exports of Cider/Perry by Country of Destination: Total Volume 2008-2013
  • Table 58 Exports of Cider/Perry by Country of Destination: Total Value 2008-2013
  • Table 59 Forecast Sales of Cider/Perry: Total Volume 2014-2019
  • Table 60 Forecast Sales of Cider/Perry: Total Value 2014-2019
  • Table 61 Forecast Sales of Cider/Perry: % Total Volume Growth 2014-2019
  • Table 62 Forecast Sales of Cider/Perry: % Total Value Growth 2014-2019

RTDs/High-Strength Premixes in Switzerland - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 63 Sales of RTDS/High-strength Premixes by Category: Total Volume 2009-2014
  • Table 64 Sales of RTDS/High-strength Premixes by Category: Total Value 2009-2014
  • Table 65 Sales of RTDS/High-strength Premixes by Category: % Total Volume Growth 2009-2014
  • Table 66 Sales of RTDS/High-strength Premixes by Category: % Total Value Growth 2009-2014
  • Table 67 Sales of RTDS/High-strength Premixes by Off-trade vs On-trade: Volume 2009-2014
  • Table 68 Sales of RTDS/High-strength Premixes by Off-trade vs On-trade: Value 2009-2014
  • Table 69 Sales of RTDS/High-strength Premixes by Off-trade vs On-trade: % Volume Growth 2009-2014
  • Table 70 Sales of RTDS/High-strength Premixes by Off-trade vs On-trade: % Value Growth 2009-2014
  • Table 71 GBO Company Shares of RTDS/High-strength Premixes: % Total Volume 2010-2014
  • Table 72 NBO Company Shares of RTDS/High-strength Premixes: % Total Volume 2010-2014
  • Table 73 LBN Brand Shares of RTDS/High-strength Premixes: % Total Volume 2011-2014
  • Table 74 Forecast Sales of RTDS/High-strength Premixes by Category: Total Volume 2014-2019
  • Table 75 Forecast Sales of RTDS/High-strength Premixes by Category: Total Value 2014-2019
  • Table 76 Forecast Sales of RTDS/High-strength Premixes by Category: % Total Volume Growth 2014-2019
  • Table 77 Forecast Sales of RTDS/High-strength Premixes by Category: % Total Value Growth 2014-2019

Spirits in Switzerland - Category Analysis

HEADLINES

TRENDS

PRODUCTION, IMPORTS AND EXPORTS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY BACKGROUND

Vodka, gin, other blended Scotch whisky, dark rum and white rum price band methodology

  • Summary 18 Benchmark Brands 2014

CATEGORY DATA

  • Table 78 Sales of Spirits by Category: Total Volume 2009-2014
  • Table 79 Sales of Spirits by Category: Total Value 2009-2014
  • Table 80 Sales of Spirits by Category: % Total Volume Growth 2009-2014
  • Table 81 Sales of Spirits by Category: % Total Value Growth 2009-2014
  • Table 82 Sales of Spirits by Off-trade vs On-trade: Volume 2009-2014
  • Table 83 Sales of Spirits by Off-trade vs On-trade: Value 2009-2014
  • Table 84 Sales of Spirits by Off-trade vs On-trade: % Volume Growth 2009-2014
  • Table 85 Sales of Spirits by Off-trade vs On-trade: % Value Growth 2009-2014
  • Table 86 Sales of Dark Rum by Price Platform: % Total Volume 2009-2014
  • Table 87 Sales of White Rum by Price Platform: % Total Volume 2009-2014
  • Table 88 Sales of Other Blended Scotch Whisky by Price Platform: % Total Volume 2009-2014
  • Table 89 Sales of Gin by Price Platform: % Total Volume 2009-2014
  • Table 90 Sales of Vodka by Price Platform: % Total Volume 2009-2014
  • Table 91 Sales of Vodka by Flavoured vs Non-flavoured: % Total Volume 2009-2014
  • Table 92 GBO Company Shares of Spirits: % Total Volume 2010-2014
  • Table 93 NBO Company Shares of Spirits: % Total Volume 2010-2014
  • Table 94 LBN Brand Shares of Spirits: % Total Volume 2011-2014
  • Table 95 Imports of Spirits by Country of Origin: Total Volume 2008-2013
  • Table 96 Imports of Spirits by Country of Origin: Total Value 2008-2013
  • Table 97 Production, Imports and Exports of Rum: Total Volume 2008-2013
  • Table 98 Production, Imports and Exports of Whiskies: Total Volume 2008-2013
  • Table 99 Production, Imports and Exports of Gin: Total Volume 2008-2013
  • Table 100 Production, Imports and Exports of Vodka: Total Volume 2008-2013
  • Table 101 Forecast Sales of Spirits by Category: Total Volume 2014-2019
  • Table 102 Forecast Sales of Spirits by Category: Total Value 2014-2019
  • Table 103 Forecast Sales of Spirits by Category: % Total Volume Growth 2014-2019
  • Table 104 Forecast Sales of Spirits by Category: % Total Value Growth 2014-2019

Wine in Switzerland - Category Analysis

HEADLINES

TRENDS

PRODUCTION, IMPORTS AND EXPORTS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 105 Sales of Wine by Category: Total Volume 2009-2014
  • Table 106 Sales of Wine by Category: Total Value 2009-2014
  • Table 107 Sales of Wine by Category: % Total Volume Growth 2009-2014
  • Table 108 Sales of Wine by Category: % Total Value Growth 2009-2014
  • Table 109 Sales of Wine by Off-trade vs On-trade: Volume 2009-2014
  • Table 110 Sales of Wine by Off-trade vs On-trade: Value 2009-2014
  • Table 111 Sales of Wine by Off-trade vs On-trade: % Volume Growth 2009-2014
  • Table 112 Sales of Wine by Off-trade vs On-trade: % Value Growth 2009-2014
  • Table 113 Sales of Still Red Wine by Price Segment: % Off-trade Volume 2009-2014
  • Table 114 Sales of Still White Wine by Price Segment: % Off-trade Volume 2009-2014
  • Table 115 Sales of Still Rosé Wine by Price Segment: % Off-trade Volume 2009-2014
  • Table 116 Sales of Other Sparkling Wine by Price Segment: % Off-trade Volume 2009-2014
  • Table 117 Sales of Still Red Wine by Grape/Varietal Type: % Total Volume 2009-2014
  • Table 118 Sales of Still White Wine by Grape/Varietal Type: % Total Volume 2009-2014
  • Table 119 Sales of Still Rosé Wine by Grape/Varietal Type: % Total Volume 2009-2014
  • Table 120 GBO Company Shares of Still Light Grape Wine: % Total Volume 2010-2014
  • Table 121 NBO Company Shares of Still Light Grape Wine: % Total Volume 2010-2014
  • Table 122 LBN Brand Shares of Still Light Grape Wine: % Total Volume 2011-2014
  • Table 123 GBO Company Shares of Champagne: % Total Volume 2010-2014
  • Table 124 NBO Company Shares of Champagne: % Total Volume 2010-2014
  • Table 125 LBN Brand Shares of Champagne: % Total Volume 2011-2014
  • Table 126 GBO Company Shares of Other Sparkling Wine: % Total Volume 2010-2014
  • Table 127 NBO Company Shares of Other Sparkling Wine: % Total Volume 2010-2014
  • Table 128 LBN Brand Shares of Other Sparkling Wine: % Total Volume 2011-2014
  • Table 129 GBO Company Shares of Fortified Wine and Vermouth: % Total Volume 2010-2014
  • Table 130 NBO Company Shares of Fortified Wine and Vermouth: % Total Volume 2010-2014
  • Table 131 LBN Brand Shares of Fortified Wine and Vermouth: % Total Volume 2011-2014
  • Table 132 Production, Imports and Exports of Wine: Total Volume 2008-2013
  • Table 133 Imports of Wine by Country of Origin: Total Volume 2008-2013
  • Table 134 Imports of Wine by Country of Origin: Total Value 2008-2013
  • Table 135 Exports of Wine by Country of Destination: Total Volume 2008-2013
  • Table 136 Exports of Wine by Country of Destination: Total Value 2008-2013
  • Table 137 Forecast Sales of Wine by Category: Total Volume 2014-2019
  • Table 138 Forecast Sales of Wine by Category: Total Value 2014-2019
  • Table 139 Forecast Sales of Wine by Category: % Total Volume Growth 2014-2019
  • Table 140 Forecast Sales of Wine by Category: % Total Value Growth 2014-2019

Segmentation

This market research report includes the following:

  • Alcoholic Drinks
    • Beer
      • Dark Beer
        • Ale
        • Sorghum
        • Weissbier/Weizen/Wheat Beer
      • Lager
        • Flavoured/Mixed Lager
        • Standard Lager
          • Premium Lager
            • Domestic Premium Lager
            • Imported Premium Lager
          • Mid-Priced Lager
            • Domestic Mid-Priced Lager
            • Imported Mid-Priced Lager
          • Economy Lager
            • Domestic Economy Lager
            • Imported Economy Lager
        • Lager by Origin
          • Domestic Lager
            • Domestic Premium Lager
            • Domestic Mid-Priced Lager
            • Domestic Economy Lager
          • Imported Lager
            • Imported Premium Lager
            • Imported Mid-Priced Lager
            • Imported Economy Lager
      • Non/Low Alcohol Beer
      • Stout
    • Cider/Perry
    • RTDs/High-Strength Premixes
      • High-Strength Premixes
      • RTDs
        • Malt-based RTDs
        • Spirit-based RTDs
        • Wine-based RTDs
        • Other RTDs
    • Spirits
      • Brandy and Cognac
        • Brandy
        • Cognac
      • Liqueurs
        • Bitters
        • Cream-based Liqueurs
        • Other Liqueurs
      • Rum
        • Dark Rum
        • White Rum
      • Tequila (and Mezcal)
      • Whiskies
        • Bourbon/Other US Whiskey
        • Canadian Whisky
        • Irish Whiskey
        • Japanese Whisky
        • Blended Scotch Whisky
          • Blended Malt Scotch Whisky
          • Other Blended Scotch Whisky
        • Single Malt Scotch Whisky
        • Other Whiskies
      • White Spirits
        • Gin
          • English Gin
          • Dutch Gin
        • Vodka
      • Other Spirits
        • Absinthe
        • Aniseed-Flavoured Spirits
        • Grappa
        • Kirsch
        • Pear and Apple Distillates
        • Prune
        • Other Distilled Beverages
    • Wine
      • Fortified Wine and Vermouth
        • Port
        • Sherry
        • Vermouth
      • Non-Grape Wine
        • Sparkling Wine
          • Champagne
          • Other Sparkling Wine
        • Still Light Grape Wine
          • Still Red Wine
          • Still Rosé Wine
          • Still White Wine

    Statistics Included

    For each category and subcategory you will receive the following data in Excel format:

    From Passport

    • Market Sizes
    • Company Shares
    • Brand Shares
    • Distribution
    • Ale By Type
    • Exports by Country - Value
    • Exports by Country - Volume
    • Flavoured vs Non-flavoured Vodka
    • Imports by Country - Value
    • Imports by Country - Volume
    • Off-trade vs On-trade
    • Premium Sales Analysis
    • Pricing
    • Products by Ingredient
    • Trade Statistics - Value
    • Trade Statistics - Volume
    • Wine by Grape Type
    • Wine by Price

    Market size details:

    • Off-trade volume
    • Off-trade volume % growth
    • Off-trade volume per capita
    • On-trade volume
    • On-trade volume % growth
    • On-trade volume per capita
    • Total volume
    • Total volume % growth
    • Total volume per capita
    • Off-trade value retail selling price % growth
    • Off-trade value retail selling price local currency, USD, EUR, GBP, CHF, JPY
    • Off-trade value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY
    • On-trade value retail selling price % growth
    • On-trade value retail selling price local currency, USD, EUR, GBP, CHF, JPY
    • On-trade value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY
    • Total value retail selling price % growth
    • Total value retail selling price local currency, USD, EUR, GBP, CHF, JPY
    • Total value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY
    • Off-trade value manufacturer selling price % growth
    • Off-trade value manufacturer selling price local currency, USD, EUR, GBP, CHF, JPY
    • Off-trade value manufacturer selling price per capita local currency, USD, EUR, GBP, CHF, JPY
    • On-trade value manufacturer selling price % growth
    • On-trade value manufacturer selling price local currency, USD, EUR, GBP, CHF, JPY
    • On-trade value manufacturer selling price per capita local currency, USD, EUR, GBP, CHF, JPY
    • Total value manufacturer selling price % growth
    • Total value manufacturer selling price local currency, USD, EUR, GBP, CHF, JPY
    • Total value manufacturer selling price per capita local currency, USD, EUR, GBP, CHF, JPY
    • Off-trade rtd volume
    • Off-trade rtd volume % growth
    • Off-trade rtd volume per capita
    • On-trade rtd volume
    • On-trade rtd volume % growth
    • On-trade rtd volume per capita
    • Total rtd volume
    • Total rtd volume % growth
    • Total rtd volume per capita
    • Off-trade volume litres of pure alcohol
    • Off-trade volume litres of pure alcohol % growth
    • Off-trade volume litres of pure alcohol per capita
    • On-trade volume litres of pure alcohol
    • On-trade volume litres of pure alcohol % growth
    • On-trade volume litres of pure alcohol per capita
    • Total volume litres of pure alcohol
    • Total volume litres of pure alcohol % growth
    • Total volume litres of pure alcohol per capita

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