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Country Report

Colour Cosmetics in

Colour Cosmetics in Algeria

20 pages, May 2018

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Colour cosmetics is expected to continue witnessing positive growth

Although slowing down, colour cosmetics is expected to continue to see all the current trends positively influencing sales over the forecast period. There will continue to be rising urbanisation and growth in the number of women in the workforce, with women being more likely to spend more on their personal appearance, thus fuelling revenue growth of colour cosmetics.

Colour cosmetics growth is projected to slow down over the forecast period

Colour cosmetics is expected to record a much lower CAGR over the forecast period at constant 2017 prices than it did over the review period, due chiefly to the recent ban on imports of cosmetics in Algeria, especially given the absence of local production. Indeed, in the beauty and personal care market, product availability and retail shelf space play a critical role in creating demand for the products, so that the import restrictions are therefore predicted to negatively affect the category growth.

Informal market in colour cosmetics is expected to grow

Given the dinar depreciation, the ban on imports and the absence of domestically manufactured brands in colour cosmetics in Algeria, the informal market is expected to benefit from all these factors and grow faster. Indeed, the share of informal sales is predicted to rise, despite the customs authorities’ efforts to limit smuggled products.

COMPETITIVE LANDSCAPE

Bourjois of Coty is the leading brand, whilst L'Oréal Group remains the leading player

Bourjois remains the leading colour cosmetics brand; benefiting from its well-established customer brand loyalty and key launches during the last three years, it has become a favourite brand amongst Algerian women. However, L’Oréal Group remains the leading colour cosmetics player in Algeria in 2017 with the combined share of several brands.

Natural Swedish Cosmetics (Oriflame Algeria) sees the sharpest decrease

Natural Swedish Cosmetics is the Algerian subsidiary of Oriflame, which is strong in facial care products. The company witnessed the sharpest fall in value sales in 2017.

International brands continue leading but local production is expected to grow

International brands dominate colour cosmetics, with brands such as Chanel, Bourjois, Yves Rocher, Oriflame and Garnier relying on strong brand recognition, loyalty and a strong reputation for high quality to maintain the largest shares in the category. They also invest heavily in advertising and enjoy wide distribution.

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Colour Cosmetics Market Sample Report Colour Cosmetics Market Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Colour Cosmetics industry in Algeria with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Colour Cosmetics industry in Algeria, our research will save you time and money while empowering you to make informed, profitable decisions.

The Colour Cosmetics in Algeria market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Colour Cosmetics in Algeria?
What are the major brands in Algeria?
What are the key innovation trends in make up?
What is the evolution of mass colour cosmetics versus their premium counterparts?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Beauty and Personal Care market research database.

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Colour Cosmetics in Algeria - Category analysis

HEADLINES

PROSPECTS

Colour cosmetics is expected to continue witnessing positive growth

Colour cosmetics growth is projected to slow down over the forecast period

Informal market in colour cosmetics is expected to grow

COMPETITIVE LANDSCAPE

Bourjois of Coty is the leading brand, whilst L'Oréal Group remains the leading player

Natural Swedish Cosmetics (Oriflame Algeria) sees the sharpest decrease

International brands continue leading but local production is expected to grow

CATEGORY DATA

Table 1 Sales of Colour Cosmetics by Category: Value 2012-2017
Table 2 Sales of Colour Cosmetics by Category: % Value Growth 2012-2017
Table 3 Sales of Colour Cosmetics by Premium vs Mass: % Value 2012-2017
Table 4 NBO Company Shares of Colour Cosmetics: % Value 2013-2017
Table 5 LBN Brand Shares of Colour Cosmetics: % Value 2014-2017
Table 6 LBN Brand Shares of Premium Colour Cosmetics: % Value 2014-2017
Table 7 Forecast Sales of Colour Cosmetics by Category: Value 2017-2022
Table 8 Forecast Sales of Colour Cosmetics by Category: % Value Growth 2017-2022
Table 9 Forecast Sales of Colour Cosmetics by Premium vs Mass: % Value 2017-2022

Beauty and Personal Care in Algeria - Industry Overview

EXECUTIVE SUMMARY

Favourable demographic trends and lifestyle changes drive sales

Challenging economic environment drives demand for mass products

International brands still dominate but domestic players are gaining ground

Restrictions on imports slow down new product launches

The outlook is positive despite economic challenges

MARKET DATA

Table 10 Sales of Beauty and Personal Care by Category: Value 2012-2017
Table 11 Sales of Beauty and Personal Care by Category: % Value Growth 2012-2017
Table 12 GBO Company Shares of Beauty and Personal Care: % Value 2013-2017
Table 13 NBO Company Shares of Beauty and Personal Care: % Value 2013-2017
Table 14 LBN Brand Shares of Beauty and Personal Care: % Value 2014-2017
Table 15 Distribution of Beauty and Personal Care by Format: % Value 2012-2017
Table 16 Distribution of Beauty and Personal Care by Format and Category: % Value 2017
Table 17 Forecast Sales of Beauty and Personal Care by Category: Value 2017-2022
Table 18 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2017-2022

Megatrends

Country Report

Colour Cosmetics in Algeria

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Colour cosmetics is expected to continue witnessing positive growth

Colour cosmetics growth is projected to slow down over the forecast period

Informal market in colour cosmetics is expected to grow

COMPETITIVE LANDSCAPE

Bourjois of Coty is the leading brand, whilst L'Oréal Group remains the leading player

Natural Swedish Cosmetics (Oriflame Algeria) sees the sharpest decrease

International brands continue leading but local production is expected to grow

Samples

Overview

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Samples (FAQs about samples):

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Table of Contents

Colour Cosmetics in Algeria - Category analysis

HEADLINES

PROSPECTS

Colour cosmetics is expected to continue witnessing positive growth

Colour cosmetics growth is projected to slow down over the forecast period

Informal market in colour cosmetics is expected to grow

COMPETITIVE LANDSCAPE

Bourjois of Coty is the leading brand, whilst L'Oréal Group remains the leading player

Natural Swedish Cosmetics (Oriflame Algeria) sees the sharpest decrease

International brands continue leading but local production is expected to grow

CATEGORY DATA

Beauty and Personal Care in Algeria - Industry Overview

EXECUTIVE SUMMARY

Favourable demographic trends and lifestyle changes drive sales

Challenging economic environment drives demand for mass products

International brands still dominate but domestic players are gaining ground

Restrictions on imports slow down new product launches

The outlook is positive despite economic challenges

MARKET DATA

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