Natural make-up formulations have increased in relevance among medium and high income consumer groups in 2022. Direct selling companies have pushed this trend in recent years by innovating with less harmful formulations and by incorporating natural, cruelty-free ingredients and eco-friendly packages.
Lip products witnessed an increase in sales during 2022 but recorded weaker rates of growth than colour cosmetics overall. The recovery of lip products has remained low as some consumers are still using face masks in Bolivia.
The expansion of beauty specialist retailers in Bolivia’s main cities will bolster sales of colour cosmetics in the forthcoming period, including the retail chains Nuba, Best Beauty Stories and Beauty Spot. Retailers will drive awareness with in-store promotional activities and special discounts drawing consumer interest.
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Understand the latest market trends and future growth opportunities for the Colour Cosmetics industry in Bolivia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Colour Cosmetics industry in Bolivia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This is the aggregation of facial make-up, eye make-up, lip products, nail products and colour cosmetics sets/kits.See All of Our Definitions
This report originates from Passport, our Colour Cosmetics research and analysis database.
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