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Country Report

Colour Cosmetics in

Colour Cosmetics in the US

29 pages, May 2018

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

An emphasis on eyes, eyelashes and eyebrows

The trend of emphasising the eyes, eyelashes and eyebrows continues in the US. In 2017, eyes were reported to be the most photographed feature on social media site Instagram.

Expansion of foundation shades generates discussion about inclusivity

The range of foundation shades is expanding amongst premium players as part of a larger discourse on inclusivity and multiculturality in colour cosmetics. Launched in 2017, Rihanna’s Fenty Beauty line offers 40 shades of foundation and features marketing campaigns with women of all skin tones.

Personalisation in foundation

Lancôme premiered its Le Teint Customised Foundation, available in only nine US Nordstrom locations at the time of writing. The customised line is mixed on-site using a machine that mixes raw foundation colours to create an exact match to the skin tone.

COMPETITIVE LANDSCAPE

The rise of indie brands continues in colour cosmetics

Indie brands leverage story-telling narratives and tend to utilise social media platforms. In some cases, they are only available online through a direct-to-consumer model, whilst others sell online first before expanding to bricks-and-mortar locations.

Indie brands continue to attract acquisitions

The growth of indie brands poses challenges for established players, particularly in the premium segment. Sometimes referred to by established companies as “ankle biters”, indie brands are very fragmented, but when combined, they nip at the market share of established brands.

Expanded distribution makes indie brands more accessible to consumers

Not all indie brands are limited to the direct-to-consumer model. They are becoming more accessible to US consumers through retailers, which are dedicating more shelf-space to these fast-growing, emerging brands.

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Colour Cosmetics Market Sample Report Colour Cosmetics Market Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Colour Cosmetics industry in USA with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Colour Cosmetics industry in USA, our research will save you time and money while empowering you to make informed, profitable decisions.

The Colour Cosmetics in USA market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Colour Cosmetics in USA?
What are the major brands in USA?
What are the key innovation trends in make up?
What is the evolution of mass colour cosmetics versus their premium counterparts?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Beauty and Personal Care market research database.

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Colour Cosmetics in the US - Category analysis

HEADLINES

PROSPECTS

An emphasis on eyes, eyelashes and eyebrows

Expansion of foundation shades generates discussion about inclusivity

Personalisation in foundation

COMPETITIVE LANDSCAPE

The rise of indie brands continues in colour cosmetics

Indie brands continue to attract acquisitions

Expanded distribution makes indie brands more accessible to consumers

CATEGORY DATA

Table 1 Sales of Colour Cosmetics by Category: Value 2012-2017
Table 2 Sales of Colour Cosmetics by Category: % Value Growth 2012-2017
Table 3 NBO Company Shares of Colour Cosmetics: % Value 2013-2017
Table 4 LBN Brand Shares of Colour Cosmetics: % Value 2014-2017
Table 5 LBN Brand Shares of Eye Make-up: % Value 2014-2017
Table 6 LBN Brand Shares of Facial Make-up: % Value 2014-2017
Table 7 LBN Brand Shares of Lip Products: % Value 2014-2017
Table 8 LBN Brand Shares of Nail Products: % Value 2014-2017
Table 9 LBN Brand Shares of Premium Colour Cosmetics: % Value 2014-2017
Table 10 Forecast Sales of Colour Cosmetics by Category: Value 2017-2022
Table 11 Forecast Sales of Colour Cosmetics by Category: % Value Growth 2017-2022

Beauty and Personal Care in the US - Industry Overview

EXECUTIVE SUMMARY

The concept of natural taps into different areas, lacking a standard definition

Established brands invest in emerging, indie and niche products

Trending ingredients heavily feature in new launches across categories

Millennials’ purchasing power increases, driving trends

Internet retailing grows in significance

MARKET DATA

Table 12 Sales of Beauty and Personal Care by Category: Value 2012-2017
Table 13 Sales of Beauty and Personal Care by Category: % Value Growth 2012-2017
Table 14 GBO Company Shares of Beauty and Personal Care: % Value 2013-2017
Table 15 NBO Company Shares of Beauty and Personal Care: % Value 2013-2017
Table 16 LBN Brand Shares of Beauty and Personal Care: % Value 2014-2017
Table 17 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2012-2017
Table 18 Distribution of Beauty and Personal Care by Format: % Value 2012-2017
Table 19 Distribution of Beauty and Personal Care by Format and Category: % Value 2017
Table 20 Forecast Sales of Beauty and Personal Care by Category: Value 2017-2022
Table 21 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2017-2022

Megatrends

Country Report

Colour Cosmetics in the US

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

An emphasis on eyes, eyelashes and eyebrows

Expansion of foundation shades generates discussion about inclusivity

Personalisation in foundation

COMPETITIVE LANDSCAPE

The rise of indie brands continues in colour cosmetics

Indie brands continue to attract acquisitions

Expanded distribution makes indie brands more accessible to consumers

Samples

Overview

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Samples (FAQs about samples):

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Table of Contents

Colour Cosmetics in the US - Category analysis

HEADLINES

PROSPECTS

An emphasis on eyes, eyelashes and eyebrows

Expansion of foundation shades generates discussion about inclusivity

Personalisation in foundation

COMPETITIVE LANDSCAPE

The rise of indie brands continues in colour cosmetics

Indie brands continue to attract acquisitions

Expanded distribution makes indie brands more accessible to consumers

CATEGORY DATA

Beauty and Personal Care in the US - Industry Overview

EXECUTIVE SUMMARY

The concept of natural taps into different areas, lacking a standard definition

Established brands invest in emerging, indie and niche products

Trending ingredients heavily feature in new launches across categories

Millennials’ purchasing power increases, driving trends

Internet retailing grows in significance

MARKET DATA

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