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Country Report

Colour Cosmetics in

Colour Cosmetics in Spain

27 pages, May 2018

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Fashion to shape sales

Traditionally, Spanish colour cosmetics preferences are defined by fashion trends, and according to these trends the popularity of the different colour cosmetics categories changes. The importance of celebrities and models as fashion-setters has grown for years.

“Selfie-mania”

Concern with aesthetics is nothing new, but the fixation with self-image has reached unprecedented levels, thanks to the global rise of the “selfie culture” and constant exposure to idealised images of female beauty via the media. Social media and “selfie culture“ are playing an increasingly prominent role in the growth of colour cosmetics.

Price segmentation set to continue

The preference for buying mass or premium ranges of colour cosmetics in the country is linked to age segmentation. Younger consumers, who are largely digital natives, are increasingly getting their inspiration from online make-up tutorials, and avidly follow beauty bloggers.

COMPETITIVE LANDSCAPE

The two leaders are far out in front

With Coty Spain’s acquisition of Procter & Gamble España’s make-up range, the former became the leader in colour cosmetics in Spain from 2016. The company managed to increase its value share in 2017, despite the growing competition from other mass brands, such as Kiko Milano and Essence.

More brands to enter the market

The two clear leaders in colour cosmetics are followed by a larger number of smaller players; the number of which is continually growing. The growth in the number of brands is set to continue, to satisfy the strong demand from younger consumers.

New brands: Fashion vs celebrity

During the last years of the review period, a growing number of fashion brands launched their own ranges of colour cosmetics, especially (but not solely) in the premium segment. This was the case of brands such as Gucci, Marc Jacobs, Victoria Beckham and H&M.

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Colour Cosmetics Market Sample Report Colour Cosmetics Market Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Colour Cosmetics industry in Spain with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Colour Cosmetics industry in Spain, our research will save you time and money while empowering you to make informed, profitable decisions.

The Colour Cosmetics in Spain market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Colour Cosmetics in Spain?
What are the major brands in Spain?
What are the key innovation trends in make up?
What is the evolution of mass colour cosmetics versus their premium counterparts?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Beauty and Personal Care market research database.

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Colour Cosmetics in Spain - Category analysis

HEADLINES

PROSPECTS

Fashion to shape sales

“Selfie-mania”

Price segmentation set to continue

COMPETITIVE LANDSCAPE

The two leaders are far out in front

More brands to enter the market

New brands: Fashion vs celebrity

CATEGORY DATA

Table 1 Sales of Colour Cosmetics by Category: Value 2012-2017
Table 2 Sales of Colour Cosmetics by Category: % Value Growth 2012-2017
Table 3 NBO Company Shares of Colour Cosmetics: % Value 2013-2017
Table 4 LBN Brand Shares of Colour Cosmetics: % Value 2014-2017
Table 5 LBN Brand Shares of Eye Make-up: % Value 2014-2017
Table 6 LBN Brand Shares of Facial Make-up: % Value 2014-2017
Table 7 LBN Brand Shares of Lip Products: % Value 2014-2017
Table 8 LBN Brand Shares of Nail Products: % Value 2014-2017
Table 9 LBN Brand Shares of Premium Colour Cosmetics: % Value 2014-2017
Table 10 Forecast Sales of Colour Cosmetics by Category: Value 2017-2022
Table 11 Forecast Sales of Colour Cosmetics by Category: % Value Growth 2017-2022

Beauty and Personal Care in Spain - Industry Overview

EXECUTIVE SUMMARY

Recovery, although not as strong as expected

Looking great is a must

L’Oréal España leads the increasingly branded competitive landscape

New product development is driven by customisation

The climate is set to affect sales

MARKET DATA

Table 12 Sales of Beauty and Personal Care by Category: Value 2012-2017
Table 13 Sales of Beauty and Personal Care by Category: % Value Growth 2012-2017
Table 14 GBO Company Shares of Beauty and Personal Care: % Value 2013-2017
Table 15 NBO Company Shares of Beauty and Personal Care: % Value 2013-2017
Table 16 LBN Brand Shares of Beauty and Personal Care: % Value 2014-2017
Table 17 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2012-2017
Table 18 Distribution of Beauty and Personal Care by Format: % Value 2012-2017
Table 19 Distribution of Beauty and Personal Care by Format and Category: % Value 2017
Table 20 Forecast Sales of Beauty and Personal Care by Category: Value 2017-2022
Table 21 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2017-2022

Megatrends

Country Report

Colour Cosmetics in Spain

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Executive Summary

New Report Guarantee

PROSPECTS

Fashion to shape sales

“Selfie-mania”

Price segmentation set to continue

COMPETITIVE LANDSCAPE

The two leaders are far out in front

More brands to enter the market

New brands: Fashion vs celebrity

Samples

Overview

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Samples (FAQs about samples):

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Table of Contents

Colour Cosmetics in Spain - Category analysis

HEADLINES

PROSPECTS

Fashion to shape sales

“Selfie-mania”

Price segmentation set to continue

COMPETITIVE LANDSCAPE

The two leaders are far out in front

More brands to enter the market

New brands: Fashion vs celebrity

CATEGORY DATA

Beauty and Personal Care in Spain - Industry Overview

EXECUTIVE SUMMARY

Recovery, although not as strong as expected

Looking great is a must

L’Oréal España leads the increasingly branded competitive landscape

New product development is driven by customisation

The climate is set to affect sales

MARKET DATA

SOURCES

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