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Country Report

Colour Cosmetics in

Colour Cosmetics in India

23 pages, May 2018

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

The focus on beauty and personal grooming drives growth

Colour cosmetics maintained strong growth in 2017, as women in urban areas increasingly used such products on a regular basis due to the beauty and personal grooming trend in the country. The trend amongst women in the early review period was to use colour cosmetics only on special occasions such as weddings, parties and social gatherings.

Lip products remain dominant in colour cosmetics

Colour cosmetics in India was dominated by lip products such as lip gloss, lip liner/pencil and lipstick in the review period. Lipstick has the highest penetration in colour cosmetics in India, and has traditionally been used by the masses, leading to high awareness and usage.

A large number of small regional brands are available in colour cosmetics

Apart from the leading international and domestic brands in India, there are also a large number of small regional and local brands. These players use the affordability factor, tapping into the demand for colour cosmetics amongst the price-conscious masses.

COMPETITIVE LANDSCAPE

Hindustan Unilever continues to lead colour cosmetics

Hindustan Unilever continued to lead colour cosmetics in India in value terms in 2017, mainly due to the strong performance of its Lakmé brand. The company has established Lakmé as a popular mass colour cosmetics brand; it leads many categories within colour cosmetics.

The gap narrows between L'Oréal India and Hindustan Unilever

L'Oréal India was the second player within colour cosmetics in India in value terms in 2017. The company consistently closed the gap with its rival Hindustan Unilever over the review period; despite losing share itself in 2017, Hindustan Unilever saw a stronger decline.

Encouraging consumers to trade up

In the review period, larger players in colour cosmetics targeted the consumers who tend to buy low-quality regional and local products; encouraging them to shift to their brands by promoting the style and quality associated with their colour cosmetics. This trend is expected to continue in the forecast period.

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Colour Cosmetics Market Sample Report Colour Cosmetics Market Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Colour Cosmetics industry in India with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Colour Cosmetics industry in India, our research will save you time and money while empowering you to make informed, profitable decisions.

The Colour Cosmetics in India market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Colour Cosmetics in India?
What are the major brands in India?
What are the key innovation trends in make up?
What is the evolution of mass colour cosmetics versus their premium counterparts?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Beauty and Personal Care market research database.

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Colour Cosmetics in India - Category analysis

HEADLINES

PROSPECTS

The focus on beauty and personal grooming drives growth

Lip products remain dominant in colour cosmetics

A large number of small regional brands are available in colour cosmetics

COMPETITIVE LANDSCAPE

Hindustan Unilever continues to lead colour cosmetics

The gap narrows between L'Oréal India and Hindustan Unilever

Encouraging consumers to trade up

CATEGORY DATA

Table 1 Sales of Colour Cosmetics by Category: Value 2012-2017
Table 2 Sales of Colour Cosmetics by Category: % Value Growth 2012-2017
Table 3 Sales of Colour Cosmetics by Premium vs Mass: % Value 2012-2017
Table 4 NBO Company Shares of Colour Cosmetics: % Value 2013-2017
Table 5 LBN Brand Shares of Colour Cosmetics: % Value 2014-2017
Table 6 LBN Brand Shares of Eye Make-up: % Value 2014-2017
Table 7 LBN Brand Shares of Facial Make-up: % Value 2014-2017
Table 8 LBN Brand Shares of Lip Products: % Value 2014-2017
Table 9 LBN Brand Shares of Nail Products: % Value 2014-2017
Table 10 LBN Brand Shares of Premium Colour Cosmetics: % Value 2014-2017
Table 11 Forecast Sales of Colour Cosmetics by Category: Value 2017-2022
Table 12 Forecast Sales of Colour Cosmetics by Category: % Value Growth 2017-2022
Table 13 Forecast Sales of Colour Cosmetics by Premium vs Mass: % Value 2017-2022

Beauty and Personal Care in India - Industry Overview

EXECUTIVE SUMMARY

Beauty and personal care registers a strong performance in 2017

The impact of the implementation of Goods and Services Tax (GST)

Product innovation and customisation set to increase consumption in the future

Bath and shower and hair care will continue to dominate in value terms

Demand is expected to remain strong over the forecast period

MARKET DATA

Table 14 Sales of Beauty and Personal Care by Category: Value 2012-2017
Table 15 Sales of Beauty and Personal Care by Category: % Value Growth 2012-2017
Table 16 GBO Company Shares of Beauty and Personal Care: % Value 2013-2017
Table 17 NBO Company Shares of Beauty and Personal Care: % Value 2013-2017
Table 18 LBN Brand Shares of Beauty and Personal Care: % Value 2014-2017
Table 19 Distribution of Beauty and Personal Care by Format: % Value 2012-2017
Table 20 Distribution of Beauty and Personal Care by Format and Category: % Value 2017
Table 21 Forecast Sales of Beauty and Personal Care by Category: Value 2017-2022
Table 22 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2017-2022

Megatrends

Country Report

Colour Cosmetics in India

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Executive Summary

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PROSPECTS

The focus on beauty and personal grooming drives growth

Lip products remain dominant in colour cosmetics

A large number of small regional brands are available in colour cosmetics

COMPETITIVE LANDSCAPE

Hindustan Unilever continues to lead colour cosmetics

The gap narrows between L'Oréal India and Hindustan Unilever

Encouraging consumers to trade up

Samples

Overview

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Samples (FAQs about samples):

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Table of Contents

Colour Cosmetics in India - Category analysis

HEADLINES

PROSPECTS

The focus on beauty and personal grooming drives growth

Lip products remain dominant in colour cosmetics

A large number of small regional brands are available in colour cosmetics

COMPETITIVE LANDSCAPE

Hindustan Unilever continues to lead colour cosmetics

The gap narrows between L'Oréal India and Hindustan Unilever

Encouraging consumers to trade up

CATEGORY DATA

Beauty and Personal Care in India - Industry Overview

EXECUTIVE SUMMARY

Beauty and personal care registers a strong performance in 2017

The impact of the implementation of Goods and Services Tax (GST)

Product innovation and customisation set to increase consumption in the future

Bath and shower and hair care will continue to dominate in value terms

Demand is expected to remain strong over the forecast period

MARKET DATA

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