Despite filing for bankruptcy in 2022, Revlon still offers a variety of products in modern retailers; along with Cover Girl, Revlon offers the widest range of colour cosmetics in Costa Rica. Most consumers are not in fact aware of the brand’s bankruptcy and it is still considered a good quality brand with creative products, such as Volcanic Stone Oil-Absorbing roller and Age Defying foundation.
As the pandemic pushed companies online, all direct sellers now have an online presence. When a new employee joins a direct selling company, being tech savvy is therefore a requirement, pushing away older sellers.
As consumers experienced a cleaner face during the pandemic, with extra time to wash their faces and using products that were beneficial to their skin such as hydrating products, awareness of the benefits of high-quality, clean and hypoallergenic skin care products with fewer chemicals and more natural ingredients has grown in Costa Rica. Demand for such products is expected to continue to rise going forward, and vegan, clean, all-natural, and organic claims will be used in product marketing over the forecast period.
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Understand the latest market trends and future growth opportunities for the Colour Cosmetics industry in Costa Rica with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Colour Cosmetics industry in Costa Rica, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Colour Cosmetics
This is the aggregation of facial make-up, eye make-up, lip products, nail products and colour cosmetics sets/kits.
See All of Our DefinitionsThis report originates from Passport, our Colour Cosmetics research and analysis database.
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