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Country Report

Colour Cosmetics in

Colour Cosmetics in Malaysia

23 pages, May 2018

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Changes in make-up routines boost demand for BB/CC creams

BB/CC creams contributed significantly to the current value growth in colour cosmetics in 2017. Changing make-up routines amongst Malaysians stimulated demand.

Halal colour cosmetics

With a large Muslim population, Malaysia saw rising demand for halal-certified colour cosmetics, due to evolving demand from Muslim consumers. In 2017, halal-certified local colour cosmetics brands such as Simply Siti continued to gain stronger shares in colour cosmetics.

Forecast period trends

Consumers will continue to show stronger demand for BB/CC creams in the forecast period, due to the greater visibility of such products nationwide. The benefits of BB/CC creams are expected to convince more users to replace powder or foundation/concealer with BB/CC creams.

COMPETITIVE LANDSCAPE

Mass brands lead colour cosmetics

Mass colour cosmetics have strong demand amongst low- to middle-income consumers. The availability of a wide variety of mass colour cosmetics throughout many retail outlets in Malaysia has generated strong opportunities for growth.

Health and beauty specialist retailers

The repositioning of major health and beauty specialist outlets such as Watson’s and the opening of more beauty outlets, including Sephora, stimulated the distribution share of this channel in colour cosmetics in 2017. Health and beauty specialist retailers such as Watson’s and Guardian continued to import various well-known international colour cosmetics ranges into Malaysia.

Independent brand stores

Monobrand specialist retailers have become increasingly popular for both mass and premium colour cosmetics in Malaysia. Leading colour cosmetics brands such as Innisfree, NYX, Mac, Bobbi Brown, Nars and Shu Uemura have seen rises in the share of sales contributed by such stores.

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Colour Cosmetics Market Sample Report Colour Cosmetics Market Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Colour Cosmetics industry in Malaysia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Colour Cosmetics industry in Malaysia, our research will save you time and money while empowering you to make informed, profitable decisions.

The Colour Cosmetics in Malaysia market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Colour Cosmetics in Malaysia?
What are the major brands in Malaysia?
What are the key innovation trends in make up?
What is the evolution of mass colour cosmetics versus their premium counterparts?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Beauty and Personal Care market research database.

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Colour Cosmetics in Malaysia - Category analysis

HEADLINES

PROSPECTS

Changes in make-up routines boost demand for BB/CC creams

Halal colour cosmetics

Forecast period trends

COMPETITIVE LANDSCAPE

Mass brands lead colour cosmetics

Health and beauty specialist retailers

Independent brand stores

CATEGORY DATA

Table 1 Sales of Colour Cosmetics by Category: Value 2012-2017
Table 2 Sales of Colour Cosmetics by Category: % Value Growth 2012-2017
Table 3 Sales of Colour Cosmetics by Premium vs Mass: % Value 2012-2017
Table 4 NBO Company Shares of Colour Cosmetics: % Value 2013-2017
Table 5 LBN Brand Shares of Colour Cosmetics: % Value 2014-2017
Table 6 LBN Brand Shares of Eye Make-up: % Value 2014-2017
Table 7 LBN Brand Shares of Facial Make-up: % Value 2014-2017
Table 8 LBN Brand Shares of Lip Products: % Value 2014-2017
Table 9 LBN Brand Shares of Nail Products: % Value 2014-2017
Table 10 LBN Brand Shares of Premium Colour Cosmetics: % Value 2014-2017
Table 11 Forecast Sales of Colour Cosmetics by Category: Value 2017-2022
Table 12 Forecast Sales of Colour Cosmetics by Category: % Value Growth 2017-2022
Table 13 Forecast Sales of Colour Cosmetics by Premium vs Mass: % Value 2017-2022

Beauty and Personal Care in Malaysia - Industry Overview

EXECUTIVE SUMMARY

Recovering consumer sentiment boosts growth

Stronger demand for halal beauty and personal care products

High fragmentation

Multiple added-value features in new product launches

Optimistic forecast

MARKET DATA

Table 14 Sales of Beauty and Personal Care by Category: Value 2012-2017
Table 15 Sales of Beauty and Personal Care by Category: % Value Growth 2012-2017
Table 16 GBO Company Shares of Beauty and Personal Care: % Value 2013-2017
Table 17 NBO Company Shares of Beauty and Personal Care: % Value 2013-2017
Table 18 LBN Brand Shares of Beauty and Personal Care: % Value 2014-2017
Table 19 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2012-2017
Table 20 Distribution of Beauty and Personal Care by Format: % Value 2012-2017
Table 21 Distribution of Beauty and Personal Care by Format and Category: % Value 2017
Table 22 Forecast Sales of Beauty and Personal Care by Category: Value 2017-2022
Table 23 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2017-2022

Megatrends

Country Report

Colour Cosmetics in Malaysia

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Changes in make-up routines boost demand for BB/CC creams

Halal colour cosmetics

Forecast period trends

COMPETITIVE LANDSCAPE

Mass brands lead colour cosmetics

Health and beauty specialist retailers

Independent brand stores

Samples

Overview

Why buy this report?

Samples (FAQs about samples):

Want to find out more about this report?

Table of Contents

Colour Cosmetics in Malaysia - Category analysis

HEADLINES

PROSPECTS

Changes in make-up routines boost demand for BB/CC creams

Halal colour cosmetics

Forecast period trends

COMPETITIVE LANDSCAPE

Mass brands lead colour cosmetics

Health and beauty specialist retailers

Independent brand stores

CATEGORY DATA

Beauty and Personal Care in Malaysia - Industry Overview

EXECUTIVE SUMMARY

Recovering consumer sentiment boosts growth

Stronger demand for halal beauty and personal care products

High fragmentation

Multiple added-value features in new product launches

Optimistic forecast

MARKET DATA

SOURCES

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