Colour Cosmetics in Tunisia

May 2023
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USD 1,195
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Overview:

Understand the latest market trends and future growth opportunities for the Colour Cosmetics industry in Tunisia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.

Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.

If you're in the Colour Cosmetics industry in Tunisia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.

The Colour Cosmetics in Tunisia report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volume and value sizes, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent research methodology, conducted in-country

This report answers:

  • What is the market size of Colour Cosmetics in Tunisia?
  • Which are the leading brands in Tunisia?
  • How are products distributed in Tunisia?
  • To what extent is e-commerce changing the retail environment and consumer demand?
  • How are sales of mass versus premium beauty products evolving?
  • Which products are seeing rising demand in the wake of COVID-19?
  • Why are changing lifestyles and consumer behaviour patterns stimulating growth of some categories but not others?
  • How is the macroeconomic environment shaping demand?
  • Where is future growth expected to be most dynamic?
Download Table of Contents

Colour Cosmetics in Tunisia - Category analysis

KEY DATA FINDINGS

Sales of colour cosmetics recover in 2022 after two years of considerably reduced usage during the height of the pandemic
Growth in direct selling as the category rapidly expands
The important presence of the parallel trading hampers legitimate sales
Development of the local industry encouraged by the dominance of mass products
Social media becomes key in advertising activities
Nail polish faces difficulties over the forecast period from nail salons and the current fad for false nails
Table 1 Sales of Colour Cosmetics by Category: Value 2017-2022
Table 2 Sales of Colour Cosmetics by Category: % Value Growth 2017-2022
Table 3 Sales of Colour Cosmetics by Premium vs Mass: % Value 2017-2022
Table 4 NBO Company Shares of Colour Cosmetics: % Value 2018-2022
Table 5 LBN Brand Shares of Colour Cosmetics: % Value 2019-2022
Table 6 LBN Brand Shares of Premium Colour Cosmetics: % Value 2019-2022
Table 7 Forecast Sales of Colour Cosmetics by Category: Value 2022-2027
Table 8 Forecast Sales of Colour Cosmetics by Category: % Value Growth 2022-2027
Table 9 Forecast Sales of Colour Cosmetics by Premium vs Mass: % Value 2022-2027

Beauty and Personal Care in Tunisia - Industry Overview

Beauty and personal care in 2022: The big picture
2022 key trends
Competitive landscape
Retailing developments
What next for beauty and personal care?
Table 10 Sales of Beauty and Personal Care by Category: Value 2017-2022
Table 11 Sales of Beauty and Personal Care by Category: % Value Growth 2017-2022
Table 12 GBO Company Shares of Beauty and Personal Care: % Value 2018-2022
Table 13 NBO Company Shares of Beauty and Personal Care: % Value 2018-2022
Table 14 LBN Brand Shares of Beauty and Personal Care: % Value 2019-2022
Table 15 Distribution of Beauty and Personal Care by Format: % Value 2017-2022
Table 16 Distribution of Beauty and Personal Care by Format and Category: % Value 2022
Table 17 Forecast Sales of Beauty and Personal Care by Category: Value 2022-2027
Table 18 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2022-2027

DISCLAIMER

Summary 1 Research Sources
The following categories and subcategories are included:

Colour Cosmetics

      • Premium Eye Liner/Pencil
      • Mass Eye Liner/Pencil
      • Premium Eye Shadow
      • Mass Eye Shadow
      • Premium Mascara
      • Mass Mascara
      • Premium Other Lash and Brow Make-Up
      • Mass Other Lash and Brow Make-Up
      • Premium BB/CC Creams
      • Mass BB/CC Creams
      • Premium Blusher/Bronzer/Highlighter
      • Mass Blusher/Bronzer/Highlighter
      • Premium Foundation/Concealer
      • Mass Foundation/Concealer
      • Premium Powder
      • Mass Powder
      • Premium Other Facial Make-Up
      • Mass Other Facial Make-Up
      • Premium Lip Gloss
      • Mass Lip Gloss
      • Premium Lip Liner/Pencil
      • Mass Lip Liner/Pencil
      • Premium Lipstick
      • Mass Lipstick
      • Premium Other Lip Products
      • Mass Other Lip Products
      • Premium Nail Polish
      • Mass Nail Polish
      • Premium Nail Treatments/Strengthener
      • Mass Nail Treatments/Strengthener
      • Premium Polish Remover
      • Mass Polish Remover
      • Premium Other Nail Products
      • Mass Other Nail Products
    • Premium Colour Cosmetics Sets/Kits
    • Mass Colour Cosmetics Sets/Kits

Colour Cosmetics

This is the aggregation of facial make-up, eye make-up, lip products, nail products and colour cosmetics sets/kits.

See All of Our Definitions
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  • Track key industry trends, opportunities and threats
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This report originates from Passport, our Colour Cosmetics research and analysis database.

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