Personalisation in beauty has become an increasingly popular trend due to its potential to address sustainability and diversity issues. By achieving greater efficacy and precision in product formulation, personalised beauty offers the ability to consume less or more effectively, contributing to sustainability efforts.
The population in the United Arab Emirates features an extremely high percentage of millennials. A strong focus on wellness is among the top trends driving beauty and personal care, driven in large part by younger consumers.
Beauty brands can leverage the expanding global gaming community. Maybelline New York, for instance, partnered with video game developer Zynga in 2022 to launch a playable advertisement within the game.
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Understand the latest market trends and future growth opportunities for the Colour Cosmetics industry in United Arab Emirates with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Colour Cosmetics industry in United Arab Emirates, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This is the aggregation of facial make-up, eye make-up, lip products, nail products and colour cosmetics sets/kits.See All of Our Definitions
This report originates from Passport, our Colour Cosmetics research and analysis database.
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