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Country Report

Colour Cosmetics in

Colour Cosmetics in Uruguay

Jun 2019

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Internet is expected to boost sales of colour cosmetics

E-commerce sales remain slight in Uruguay; the majority of colour cosmetics products are bought in the stores. Nevertheless, there is an increase in the number of people posting about colour cosmetics, advertising different products and teaching make-up techniques on YouTube and Instagram.

Value growth is lower in 2018 than it was in previous years

Despite changes in consumers’ awareness of the various products available, 2018 was a difficult year for the Uruguayan economy and that had a negative impact on colour cosmetics sales. In Uruguay colour cosmetics are not considered as a necessity, as many consumers only use them every so often.

COMPETITIVE LANDSCAPE

L'Oréal remains the indisputable leader in Uruguay

In 2018, L'Oréal Uruguay continued to hold the leading value share within colour cosmetics. The company has a wide brand portfolio, offering products of varying quality and unit prices to meet a wide assortment of consumer preferences.

Direct sellers positioned amongst the biggest sellers in value sales

Whilst L'Oréal Uruguay is the indisputable leader in colour cosmetics domestically, the two companies that follow the leader are both direct sellers. Cosmeticos Avon de Uruguay and Nuvó Cosméticos ranked second and third, respectively in 2018, are recognised by their direct selling characteristics, and their improving value share reflects how much the market environment has changed over the review period.

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Colour Cosmetics Market Sample Report Colour Cosmetics Market Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Colour Cosmetics industry in Uruguay with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Colour Cosmetics industry in Uruguay, our research will save you time and money while empowering you to make informed, profitable decisions.

The Colour Cosmetics in Uruguay market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Colour Cosmetics in Uruguay?
What are the major brands in Uruguay?
What are the key innovation trends in make up?
What is the evolution of mass colour cosmetics versus their premium counterparts?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Beauty and Personal Care market research database.

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Colour Cosmetics in Uruguay - Category analysis

HEADLINES

PROSPECTS

Internet is expected to boost sales of colour cosmetics

Value growth is lower in 2018 than it was in previous years

COMPETITIVE LANDSCAPE

L'Oréal remains the indisputable leader in Uruguay

Direct sellers positioned amongst the biggest sellers in value sales

CATEGORY DATA

Table 1 Sales of Colour Cosmetics by Category: Value 2013-2018
Table 2 Sales of Colour Cosmetics by Category: % Value Growth 2013-2018
Table 3 Sales of Colour Cosmetics by Premium vs Mass: % Value 2013-2018
Table 4 NBO Company Shares of Colour Cosmetics: % Value 2014-2018
Table 5 LBN Brand Shares of Colour Cosmetics: % Value 2015-2018
Table 6 LBN Brand Shares of Premium Colour Cosmetics: % Value 2015-2018
Table 7 Forecast Sales of Colour Cosmetics by Category: Value 2018-2023
Table 8 Forecast Sales of Colour Cosmetics by Category: % Value Growth 2018-2023
Table 9 Forecast Sales of Colour Cosmetics by Premium vs Mass: % Value 2018-2023

Beauty and Personal Care in Uruguay - Industry Overview

EXECUTIVE SUMMARY

Willingness of younger consumers to try new products boosts value sales

Consumers looking for cheaper alternatives

International players continue leading beauty and personal care

Companies launching more natural products

Economic situation will impact consumer behaviour

MARKET DATA

Table 10 Sales of Beauty and Personal Care by Category: Value 2013-2018
Table 11 Sales of Beauty and Personal Care by Category: % Value Growth 2013-2018
Table 12 GBO Company Shares of Beauty and Personal Care: % Value 2014-2018
Table 13 NBO Company Shares of Beauty and Personal Care: % Value 2014-2018
Table 14 LBN Brand Shares of Beauty and Personal Care: % Value 2015-2018
Table 15 Distribution of Beauty and Personal Care by Format: % Value 2013-2018
Table 16 Distribution of Beauty and Personal Care by Format and Category: % Value 2018
Table 17 Forecast Sales of Beauty and Personal Care by Category: Value 2018-2023
Table 18 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2018-2023

Megatrends

Country Report

Colour Cosmetics in Uruguay

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Internet is expected to boost sales of colour cosmetics

Value growth is lower in 2018 than it was in previous years

COMPETITIVE LANDSCAPE

L'Oréal remains the indisputable leader in Uruguay

Direct sellers positioned amongst the biggest sellers in value sales

Samples

Overview

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Samples (FAQs about samples):

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Table of Contents

Colour Cosmetics in Uruguay - Category analysis

HEADLINES

PROSPECTS

Internet is expected to boost sales of colour cosmetics

Value growth is lower in 2018 than it was in previous years

COMPETITIVE LANDSCAPE

L'Oréal remains the indisputable leader in Uruguay

Direct sellers positioned amongst the biggest sellers in value sales

CATEGORY DATA

Beauty and Personal Care in Uruguay - Industry Overview

EXECUTIVE SUMMARY

Willingness of younger consumers to try new products boosts value sales

Consumers looking for cheaper alternatives

International players continue leading beauty and personal care

Companies launching more natural products

Economic situation will impact consumer behaviour

MARKET DATA

SOURCES

Why buy this report?

Want to find out more about this report?

Recently Viewed

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Megatrends

Country Report

Colour Cosmetics in Uruguay

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Internet is expected to boost sales of colour cosmetics

Value growth is lower in 2018 than it was in previous years

COMPETITIVE LANDSCAPE

L'Oréal remains the indisputable leader in Uruguay

Direct sellers positioned amongst the biggest sellers in value sales

Samples

Overview

Why buy this report?

Samples (FAQs about samples):

Want to find out more about this report?

Table of Contents

Colour Cosmetics in Uruguay - Category analysis

HEADLINES

PROSPECTS

Internet is expected to boost sales of colour cosmetics

Value growth is lower in 2018 than it was in previous years

COMPETITIVE LANDSCAPE

L'Oréal remains the indisputable leader in Uruguay

Direct sellers positioned amongst the biggest sellers in value sales

CATEGORY DATA

Beauty and Personal Care in Uruguay - Industry Overview

EXECUTIVE SUMMARY

Willingness of younger consumers to try new products boosts value sales

Consumers looking for cheaper alternatives

International players continue leading beauty and personal care

Companies launching more natural products

Economic situation will impact consumer behaviour

MARKET DATA

SOURCES

Why buy this report?

Want to find out more about this report?

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