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Country Report

Colour Cosmetics in

Colour Cosmetics in Uruguay

17 pages, May 2018

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

BB/CC products post strong increase in value sales

BB/CC creams is the newest colour cosmetics area in Uruguay, with such products only becoming available in 2012 and sales growing steadily. Both mass and premium companies have launched brands in this area in Uruguay.

Nail products sales continue to slow

Nail products posted a decrease in volume sales in 2017. The area is the smallest in colour cosmetics, with sales set to remain limited over the forecast period.

Strong premium demand within nail treatments/strengtheners

Nail treatments/strengtheners represents an exception to the above trend as there is a significant difference in price in this area, with consumers choosing brands based on quality, despite the difference in price. However, this segment remains one of the smallest in value sales terms, having no real impact on total sales.

COMPETITIVE LANDSCAPE

L’Oréal continues to dominate colour cosmetics

L’Oréal remains by far the leading player in colour cosmetics in Uruguay. The company was able to maintain its position by offering products in all colour cosmetics areas.

Local companies struggle to compete

Due to the need to invest in developing products and keep in line with evolving trends, national companies struggle to compete with multinationals in this area. This situation is set to continue over the forecast period, with L’Oréal leading sales, followed by some multinationals, and with no real competition from national players.

Yves Saint Laurent arrives in Uruguay

Yves Saint Laurent, a L’Oréal brand, was already known in Uruguay for its fragrances. However, in December 2017 the brand entered the country with its colour cosmetics products.

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Colour Cosmetics Market Sample Report Colour Cosmetics Market Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Colour Cosmetics industry in Uruguay with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Colour Cosmetics industry in Uruguay, our research will save you time and money while empowering you to make informed, profitable decisions.

The Colour Cosmetics in Uruguay market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Colour Cosmetics in Uruguay?
What are the major brands in Uruguay?
What are the key innovation trends in make up?
What is the evolution of mass colour cosmetics versus their premium counterparts?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Beauty and Personal Care market research database.

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Colour Cosmetics in Uruguay - Category analysis

HEADLINES

PROSPECTS

BB/CC products post strong increase in value sales

Nail products sales continue to slow

Strong premium demand within nail treatments/strengtheners

COMPETITIVE LANDSCAPE

L’Oréal continues to dominate colour cosmetics

Local companies struggle to compete

Yves Saint Laurent arrives in Uruguay

CATEGORY DATA

Table 1 Sales of Colour Cosmetics by Category: Value 2012-2017
Table 2 Sales of Colour Cosmetics by Category: % Value Growth 2012-2017
Table 3 Sales of Colour Cosmetics by Premium vs Mass: % Value 2012-2017
Table 4 NBO Company Shares of Colour Cosmetics: % Value 2013-2017
Table 5 LBN Brand Shares of Colour Cosmetics: % Value 2014-2017
Table 6 LBN Brand Shares of Premium Colour Cosmetics: % Value 2014-2017
Table 7 Forecast Sales of Colour Cosmetics by Category: Value 2017-2022
Table 8 Forecast Sales of Colour Cosmetics by Category: % Value Growth 2017-2022
Table 9 Forecast Sales of Colour Cosmetics by Premium vs Mass: % Value 2017-2022

Beauty and Personal Care in Uruguay - Industry Overview

EXECUTIVE SUMMARY

Uruguayan consumers starting to try new products

Increasing quality of mass products

International companies lead beauty and personal care

Natural products venturing into Uruguayan market

Growth prospects vary strongly

MARKET DATA

Table 10 Sales of Beauty and Personal Care by Category: Value 2012-2017
Table 11 Sales of Beauty and Personal Care by Category: % Value Growth 2012-2017
Table 12 GBO Company Shares of Beauty and Personal Care: % Value 2013-2017
Table 13 NBO Company Shares of Beauty and Personal Care: % Value 2013-2017
Table 14 LBN Brand Shares of Beauty and Personal Care: % Value 2014-2017
Table 15 Distribution of Beauty and Personal Care by Format: % Value 2012-2017
Table 16 Distribution of Beauty and Personal Care by Format and Category: % Value 2017
Table 17 Forecast Sales of Beauty and Personal Care by Category: Value 2017-2022
Table 18 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2017-2022

Megatrends

Country Report

Colour Cosmetics in Uruguay

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

BB/CC products post strong increase in value sales

Nail products sales continue to slow

Strong premium demand within nail treatments/strengtheners

COMPETITIVE LANDSCAPE

L’Oréal continues to dominate colour cosmetics

Local companies struggle to compete

Yves Saint Laurent arrives in Uruguay

Samples

Overview

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Samples (FAQs about samples):

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Table of Contents

Colour Cosmetics in Uruguay - Category analysis

HEADLINES

PROSPECTS

BB/CC products post strong increase in value sales

Nail products sales continue to slow

Strong premium demand within nail treatments/strengtheners

COMPETITIVE LANDSCAPE

L’Oréal continues to dominate colour cosmetics

Local companies struggle to compete

Yves Saint Laurent arrives in Uruguay

CATEGORY DATA

Beauty and Personal Care in Uruguay - Industry Overview

EXECUTIVE SUMMARY

Uruguayan consumers starting to try new products

Increasing quality of mass products

International companies lead beauty and personal care

Natural products venturing into Uruguayan market

Growth prospects vary strongly

MARKET DATA

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